Brand Certified
Benefit Cosmetics BrowBar
4.9(38 reviews)
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Business Details
11351 W Broad St, Glen Allen, VA
23060, United States
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
(804) 360-1284
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
https://browbars.benefitcosmetics.com/us/va/glen-allen/11351-w-broad-st
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
About
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Waxing Hair Removal SalonCosmetics StoreBeauty SalonBeauty Supply StoreBenefit Cosmetics
Feeling good is always a good look! At Benefit at Ulta Glen Allen, we’ve got all the goods for newbies, pros & everyone in between. Need a service? We do that too! As the #1 Brow Brand Worldwide, we've got you covered—from brow shaping and lamination to pore pampering and more.
Details
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
- Mobile paymentsAvailable
Location
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Hours
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 9:00 PM
Saturday10:00 AM - 9:00 PM
Sunday11:00 AM - 6:00 PM
Reviews
4.9
38 reviews
5 stars
36
4 stars
1
3 stars0
2 stars0
1 star
1
- MBMalena BenDec 12, 20255.0Kaya was detailed and was able to rehape and clean my brows. I wanted my brows straighter and she did just that while suiting my face.
- TBTJ BApr 23, 20245.0Kyiesha is fantastic!
- VJValerie JaskowskiFeb 4, 20235.0Completely awesome Rhithany! I have been a benefit brow girl for 10+ years. Becky Patterson was my brow professional at the Short Pump Ulta until Covid, and she ventured off on her own where I followed her. However, she recently left the area but God has blessed me with a replacement! Never in a million years did I ever think I would find anyone as good as Becky who has been doing my brows for 10+ years! I thought I would have to settle for good enough. However, Thank you Rhithany back at Ulta Short Pump Brow Bar! My new local blessing. I highly, highly recommend! Thank you Ulta for bringing her back.
- AYallyson yoheSep 1, 20225.0Had my brows done by Jamila and she did a wonderful job, was very attentive and nice, will definitely be seeing her for the next one!
- MJMissy JoyJun 18, 20225.0Come see Rithany for an excellent service!!! Rithany is second to none regarding brow services & the knowledge of all the Benefit products that will help enhance your service you received. I had my brows waxed & tinted. The service helped me have more definition. It’s such a relief to know I can have a professional service with outstanding results. Rithany is the total package, not only does she do a fantastic job, but she is knowledgeable and super friendly!
Frequently Asked Questions About Benefit Cosmetics BrowBar
WHAT’S INCLUDED IN MY BENEFIT BROW SERVICE?
Each Benefit experience is unique to YOU and your needs. Your Brow &
Beauty Expert (BBE) will kick things off with an in-depth consultation to
ensure you walk out feeling (and looking!) great. Our personalized Brow
Mapping allows you to see which hairs need to go and which need
to grow to achieve I'm-actually-obsessed brows. At the end of the service,
your BBE will wrap things up by styling your brows, so you’ll be ready to
take ’em out and show ’em off.
WHAT IS BROW MAPPING?
Our personalized Brow Mapping technique helps find where the brow
should start, arch, and end, and spots any hairs that need to be removed.
This process ensures you’re not just getting any ol’ brow shape, you’re
getting the brow shape that’s right for you. Once you've mapped out your
shape, your Brow & Beauty Expert will work with you to achieve that shape
through a service, product, or both.
HOW SHOULD I PREPARE FOR MY UPCOMING BEAUTY SERVICE?
Brow and Lash Tint services: If you have never had dye or tint on your hair,
brows, or lashes, you must have a 24-hour patch test* before receiving a
tint service. Just drop by your nearest Benefit to get one, no appointment
required. Say no to self-tanning or spray tanning for 24 hours before and
after your tinting service.
Brow Lamination services: If you have allergies to hair dye or perming
solutions, you must have a 24-hour patch test* before receiving a
lamination service. Swing by your local Benefit to get one, no appointment
required. Make sure you haven't had a brow lamination within the 6 weeks
prior to your appointment.
*48 hours in some countries
I’M RUNNING LATE. WHAT’S YOUR LATE POLICY?
We get it, things happen! We’ll do our best to accommodate. However, if
you’re more than 5 minutes late for your appointment, your spot may be
given to another customer.
WHAT AGE DO I NEED TO BE TO RECEIVE A BEAUTY SERVICE?
Refer to the age minimum when booking to see whether you’ll need a
parent or guardian present at the time of appointment to give consent for
the service.
DO I NEED TO MAKE AN APPOINTMENT?
Appointments are recommended, but we do accept walk-ins.
I DON’T LIVE NEAR A BENEFIT BOUTIQUE, BUT MY BROWS COULD USE SOME LOVE. WHERE CAN I GET A BEAUTY SERVICE DONE?
We have 5,000+ Brow & Beauty Experts around the world who can’t WAIT to
give you brows that wow, show your lashes some love, and pamper your
pores. Visit our Store Locator to find your nearest Benefit services location.
What types of services does Benefit Cosmetics BrowBar at Ulta Glen Allen offer?
Benefit Cosmetics BrowBar offers brow shaping and lamination, pore pampering, and other beauty services including brow waxing, tinting, and lash applications.
Do I need to make an appointment for a beauty service at Benefit Cosmetics BrowBar?
Appointments are recommended for Benefit Cosmetics BrowBar services, but walk-ins are also accepted.
What is included in the Benefit Brow service?
The Benefit Brow service includes an in-depth consultation, personalized brow mapping to determine the ideal shape, removal of unwanted hairs, and styling of brows to ensure a flattering look.
How should I prepare for my upcoming brow or lash tint service?
You need to have a 24-hour patch test before receiving a tint service if you haven't had dye or tint before. Avoid self-tanning or spray tanning 24 hours before and after the tinting service.
What happens if I am running late for my appointment at Benefit Cosmetics BrowBar?
If you are more than 5 minutes late, your appointment spot may be given to another customer, although they will do their best to accommodate you.
What are the payment options available at Benefit Cosmetics BrowBar?
You can pay using Afterpay, American Express, Apple Pay, cash, check, Discover, Mastercard, and Visa.
What are the operating hours for Benefit Cosmetics BrowBar at Ulta Glen Allen?
The BrowBar is open Monday to Wednesday from 10:00 AM to 8:00 PM, Thursday to Saturday from 10:00 AM to 9:00 PM, and Sunday from 11:00 AM to 6:00 PM.
Are there any nearby places to visit before or after my appointment at Benefit Cosmetics BrowBar?
Yes, you can visit nearby places such as Charlotte Tilbury beauty salon, Ulta Beauty store, or enjoy a meal at LongHorn Steakhouse—these locations offer great options for beauty shopping or dining around your visit.
Can I pick up products in-store or use curbside pickup at Benefit Cosmetics BrowBar?
Yes, Benefit Cosmetics BrowBar at Ulta Glen Allen offers both in-store pickup and curbside pickup services for your convenience.
How can nearby businesses like Trader Joe's or Playa Bowls enhance my visit to Benefit Cosmetics BrowBar?
After your beauty appointment, you might enjoy shopping for groceries at Trader Joe's or grabbing a healthy snack at Playa Bowls, both located near the BrowBar, making your visit more convenient and enjoyable.
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