Brand Certified
The NOW Massage Frisco
4.9(494 reviews)
Certified by The NOW Massage Frisco • May 17, 2026
Business Details
9250 N. Dallas Parkway, Frisco, TX
75033, United States
Certified by The NOW Massage Frisco • May 17, 2026
(469) 676-6733
Certified by The NOW Massage Frisco • May 17, 2026
https://www.thenowmassage.com/boutique/frisco
Certified by The NOW Massage Frisco • May 17, 2026
About
Certified by The NOW Massage Frisco • May 17, 2026
Massage SpaSpaMassage Therapy
The NOW Massage Frisco nestled inside World Cup Plaza offers an oasis to disconnect from the outside world and reconnect within through the healing benefits of massage therapy. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages and custom enhancements that offer relaxation and healing.
Guests choose from 3 signature massage styles and pair their service with custom enhancements. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.
Details
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
- Mobile paymentsAvailable
Location
Certified by The NOW Massage Frisco • May 17, 2026
Hours
Certified by The NOW Massage Frisco • May 17, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 8:00 PM
Friday9:00 AM - 8:00 PM
Saturday9:00 AM - 8:00 PM
Sunday10:00 AM - 6:00 PM
Reviews
4.9
494 reviews
5 stars
471
4 stars
8
3 stars5
2 stars2
1 star
8
- MMMelodyMay 10, 20265.0Miguel was amazing. As a bodybuilder and hairstylist, my body needed all the knots out, He did just that. Thank you Miguel and Now Massage. See yall next month
- AGAmanda Carson GreenMay 6, 20265.0I had a massage with Kenny today and it was phenomenal. Really worked on my lower back to loosen those tight muscles and included some stretching in the neck and shoulder area to really open up my chest. I feel great! Thank you!
- ARAmanda RunnelsMay 2, 20265.0Always a wonderful experience here! Today’s massage from Kirk was exceptional and exactly what I needed. He listened and precisely addressed what my pain points were, and even better, I didn’t hurt afterwards (hard for a gal with fibromyalgia). Can’t recommend NOW and Kirk enough!
- SOStephanie O'GaraApr 23, 20265.0I recently had a great massage with Jessica! I’ve had her many times over the last year, and every time leave feeling so refreshed. I love the NOW - the positive vibe, the nice people, the cleanliness, the ease of making a last minute appt or something in advance... everything. And with their monthly membership I get a discount per massage which makes it even more worth it :)
- KHKatherine HickmanApr 17, 20265.0Where to begin. For longer than I would like to admit, I have been getting massages, acupuncture, chiropractic therapy, and have been going to float therapy. A few years ago, I was able to learn how to transcend when meditating. I am able to get to a level of relaxation that is very difficult to many but only usually when I have an acupuncture or float session. Never, in my entire life, have I been able to do so in massage therapy sessions. When my husband gifted me a session here, I was very confused because it was a complete surprise and I had never heard of it. I was very wary to try a new place, and this year we haven't been able to afford anything extra. The environment was radiating relaxation. The whole place was calm, serene on another level. It is set up unlike any other massage parlor. I was also confused because I saw no walls. The areas are divided with material like for a teepee. Everything will make sense when you get there. Let me just say that when my therapist approached touching my foot, it was like I stepped onto a cloud. Alexis was extremely attuned to helping my muscles relax. I was able to completely detached from anything outside of a singular thought..... Tranquility. I was able to transcend and meditate and when all was said and done, I felt like I had returned from a peaceful retreat and was well rested. Thank you so very much to my husband, Alexis and The Now. And for the rest of you... You need to be in The Now. Often.
Frequently Asked Questions About The NOW Massage Frisco
How does The NOW differ from a traditional spa?
The NOW has reimagined the approachable luxury of a neighborhood spa with high-quality massages and exclusive enhancements that offer relaxation and healing. Our goal is to offer customizable massage services without the time commitment and cost of a traditional spa.
When should I arrive for my massage?
Please aim to arrive 15 minutes prior to your scheduled massage to permit ample time for check-in. As a courtesy to other members and guests, we must start and end each massage service at the scheduled time; accordingly, we will not be able to extend the time of your service if you arrive late.
How do I book a massage?
You can schedule an appointment online at www.thenowmassage.com, through The NOW Massage app, or by contacting the boutique directly by phone. We also welcome walk-ins, but due to high demand, we recommend scheduling in advance.
How do I cancel a service that I’ve scheduled?
A booked massage can be canceled by logging into your account on the website, through The NOW Massage app, or by calling the boutique. Please be aware of our late cancellation policy. We respectfully request at least 12 hours notice if you need to cancel or rebook your massage appointment. We charge 50% of the reservation made to the credit card on file to compensate our staff for missed wages when there is a last minute cancellation.
What if I fail to show for a scheduled massage or arrive late?
If you miss your appointment or arrive 15 minutes past your scheduled service start time, the service is automatically canceled and the full price of the scheduled service is charged to the credit card on file. To ensure a relaxing experience, and get the full benefits of the massage, we advise guests to arrive on time (or early) for all scheduled appointments.
How can I cancel my membership?
Ritual Members can cancel their recurring dues membership at any time by providing their boutique with 30-days written notice stating the desire to cancel. You may cancel in-person at the boutique or by sending an email to the boutique where your membership was purchased. All boutique contact information can be found under the locations page on our website.
Note: In states where required by applicable law, in addition to the above, you can also choose to cancel your membership through choosing the cancellation option on your membership profile online.
How long do I have to use massage credits?
Membership credits can accrue indefinitely until a Ritual Membership is canceled. Unused massage credits will continue to accrue (i.e., roll-over month-to-month) as long as your membership remains in place. You will have 3 months from the date of cancellation to use any unused massage credits before they expire. No refunds are issued for unused credits.
Can I freeze my membership?
The freeze policy allows you to temporarily suspend your Ritual Membership in accordance with the following terms: You may freeze your membership up to three(3) months per contractual year. Please see our Terms of Service for more details.
Do you accept gift cards?
Yes, we accept gift cards for The NOW Massage services and products. Gift card terms and conditions do apply. For more details on our gift card program, please refer to our Terms of Service.
Do you permit minors to use services?
Yes, unless the state, province or territory prohibit it by law, The NOW Massage makes services available to minors between the ages of 13 and 17. Minor use of services requires the written consent of a parent or legal guardian, and additional restrictions may apply. Please see our Terms of Service for more details.
Are services and pricing subject to change?
Yes, please note that prices and services are subject to change at any time.
What if I’m not feeling well?
If you are feeling sick or unwell prior to the start of your scheduled massage, we encourage you to stay home. The NOW Massage boutique is an open-space concept and keeping guests and team members safe is everyone’s responsibility. If you begin to feel sick during your treatment, please let your Massage therapist know immediately.
What is the NOW's policy related to cell phone use at the boutique?
We aim to create a safe and relaxing environment for our members and guests. The tranquility offered within our space is paramount. Cell phones can be disruptive and are not encouraged. Although we do allow cell phones at the boutique, we require that the phones be turned off or switched to silent mode upon check-in.
Can I return purchased items?
Yes, if you’ve purchased items in a boutique, we accept returns in original condition (unused, undamaged and unopened in the original packaging) within seven days from the date of purchase. All items purchased in a boutique are only eligible for return or exchange in the same location it was purchased. Because jewelry is made-to-order, jewelry is eligible for exchange only.
If you’ve purchased items online – through The NOW’s website – we accept returns in original conditions (unused, undamaged and unopened in original packaging) provided you first obtain a return authorization number, which you can request by emailing shop@thenowmassage.com. The return authorization number must be written clearly on the outside of the box. Return and exchange shipping costs are the customer’s responsibility and the original shipping charge is nonrefundable.
Where is The NOW Massage Frisco located?
The NOW Massage Frisco is located at 9250 N. Dallas Parkway, Suite 120, Frisco, TX 75033, USA.
What types of massage services does The NOW Massage Frisco offer?
They offer three signature massage styles: Therapeutic Massage, Relaxation Massage, and Sports-Inspired Massage, with custom enhancements like Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage, and Gua Sha.
What are the operating hours of The NOW Massage Frisco?
The spa is open Monday to Thursday from 10:00 AM to 8:00 PM, Friday and Saturday from 9:00 AM to 8:00 PM, and Sunday from 10:00 AM to 6:00 PM.
Can I purchase gift cards at The NOW Massage Frisco?
Yes, The NOW Massage Frisco offers massage gift cards that can be gifted as an energy shift.
How can I contact The NOW Massage Frisco?
You can reach them by phone at +1 469-676-6733 or visit their website at https://thenowmassage.com/frisco.
What kinds of enhancements can I add to my massage?
Enhancements include Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage, and Gua Sha for an enhanced relaxation and healing experience.
Is there a place nearby to grab a meal after my massage at The NOW Massage Frisco?
Yes, several restaurants nearby include Selda Mediterranean Kitchen, Rotolo's Craft & Crust pizza, and Blue Goose Cantina Mexican restaurant for diverse dining options.
Are there any nearby places where I can enjoy a dessert or coffee after my visit?
iCream Cafe offers ice cream and frozen yogurt, while Lemma Coffee Co provides coffee and cafe options close to The NOW Massage Frisco.
If I am visiting The NOW Massage Frisco, are there other spas nearby I can check out or compare?
Nearby spas include Plush Beauty Bar, Rubyz Day Spa, Elan Med Spa & Clinic, and Halo Head Spa, offering services ranging from waxing and skin care to medical spa treatments.
What should I know about parking or finding The NOW Massage Frisco in World Cup Plaza?
The NOW Massage Frisco is located within World Cup Plaza at 9250 N. Dallas Parkway, Suite 120, making it accessible via major roads with nearby dining and shopping options to assist in orientation.
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