Founded in 2014, Credo’s mission is to create a cleaner, more sustainable, more ethical beauty industry. Credo has defined what the term "clean" means in an under-regulated beauty industry–it is the nexus of safety, sustainability, and ethics. Today, Credo is known as the fastest-growing clean beauty retailer and is heralded as the standard-bearer when it comes to clean, sustainable beauty. To be "Credo clean" goes beyond a restricted substance list (or “free of” list). For its efforts in tackling the beauty industry's packaging problem, Fast Company named Credo the most innovative beauty company of 2021 and 2025.
This was my first experience at Credo and it was an absolute delight. This store carries the very best products but it’s the friendly and helpful staff that make it shine. Gracie and Isabel were both engaging and knowledgeable but also so FUN to interact with. A wonderful addition to nw 23rd!
AB
Adeline Barber
6 days ago
5.0
I recently received a gift card to Credo, and had never shopped there before. I went in person to this location, and it was an incredible experience. All of the staff were so kind and knowledgeable, and walked me through all my questions. I also like that the store feels like a boutique, it's a much more personal experience. Eden and another lovely employee walked me through everything I was looking for, and ended my experience with a hug! I felt so welcomed in this store, I highly recommend shopping here. I also love the stores philosophy and that everything is true clean beauty. If you are looking for any cosmetic goodies and want a good experience try shopping here!
MP
MOL Portland
Aug 27, 2026
5.0
I just had a fantastic experience at Credo with Eden! Prior to coming in I wasn't sure I could afford the store because it looks so luxurious in there and the products are beautiful but it turns out their pricing is incredibly inclusive. Eden is a true artist and did an absolutely flawless job on my face that i normally find very difficult to match and struggle with finding the correct makeup color and texture for my face. But they made me feel so excited about wanting to do my makeup the next day with the three products i ended up purchasing! The brands are clean, smell and feel amazing and the staff was super friendly and fun. Highly recommend <3 I will be back.
AW
Amelia Weis
Aug 26, 2026
5.0
I love coming into this Credo location. The staff are all very knowledgable, friendly and helpful. I do tend to go in when I have specific areas of skin concern or need something specific for makeup, and the staff has great recommendations. They offer several options to meet any price point thats needed and are very knowledgable about the ingredients of the products and have personal experience using the products. I recommend this store to all my friends who are interested in clean beauty or just need to try something new. I'm so happy they have a store in Portland and the NW 23rd area is a great place to explore.
AM
Alexandra Meyers
Jul 17, 2026
5.0
Lacie made my makeup experience feel so inviting. She gave me tutorials on how to use the products and advice on the best products for my skin type. I even got a few samples and a free gift with purchase. After shopping online, it is so wonderful to finally have a local Credo store. Highly recommend!
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