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Come in and share the beauty. At Sephora SOHO, you can enjoy a shopping experience where all are welcome and what makes you unique is celebrated. Check out fan-favorite brands like KAYALI, dae, Glossier, and affordable picks from Sephora Collection—plus a growing selection of Korean beauty products. Visit our website to learn more about what's happening at your Sephora, like exclusive product launches, brand events, and more.
In a hurry? Get your order fast and easy with in-store or curbside online order pick-up options that work for you (availability varies by location).
You can also try Same-Day Delivery to get your beauty delivered directly to you*. (*Delivery fees apply. Availability based on delivery location.)
We can't wait to see you!
Explore offerings from SEPHORA on 557 BROADWAY in NEW YORK, with popular makeup services, skincare services, and facial waxing available at this location.
In-Store Services
9 items
Makeup Services
Get the look you'll love with Sephora Makeup Services
$30 (30 minutes) Need to look polished fast? Our Feature Focus service is the perfect way to spotlight a single feature, whether it’s a bold eye, dramatic lips, or sculpted cheekbones. Your personalized consultation and makeup application include special tips and techniques on how to recreate the look at home. Health and Hygiene Guidelines will be applied. Clients who are under the age of 18 must have a guardian or parent review and complete the waiver.
$60 (60 minutes) Design a complete makeup look, custom-tailored to you, with the help of our highly skilled artists. Whether you’re going out with friends or just because, our full-face service creates your desired look, including eyes, lips and face. Your personalized session includes special tips and techniques on how to recreate the look at home. Health and Hygiene Guidelines will be applied. Clients who are under the age of 18 must have a guardian or parent review and complete the waiver.
$90 (90 minutes) Go all out with a high-glam makeup look, custom-created for you. Highly elevated, in-depth makeup techniques are used for the perfect contour and highlight, dramatic eyes, bold lips, or whatever look you want. Your personalized consultation and makeup application include special tips and techniques on how to recreate the look at home. Health and Hygiene Guidelines will be applied. Clients who are under the age of 18 must have a guardian or parent review and complete the waiver.
Skincare Services
Get glowing skin with Sephora's Perk by Hydrafacial treatments for the face and lips
$30 (15 minutes) Treat lips to a hydrated, plumped-up look with this gently exfoliating and nutrient-rich treatment, performed by our licensed esthetician Beauty Advisors. Health and Hygiene Guidelines will be applied. Clients who are under the age of 18 must have a guardian or parent review and complete the waiver.
$60 (30 minutes) Your best skin starts here. This exclusive facial exfoliates and hydrates skin with pore-purifying technology, performed by our licensed esthetician Beauty Advisors. You’ll also receive a personal skin consultation and a regimen of products based on your skincare needs. Best results are seen when service is received monthly. Health and Hygiene Guidelines will be applied. Clients who are under the age of 18 must have a guardian or parent review and complete the waiver.
$80 (45 minutes) Get two amazing Perk Treatments in one for glowing, hydrated skin and full, nourished lips. This innovative face-and-lip service is performed by our licensed esthetician Beauty Advisors. You’ll also receive a personal skin consultation and a regimen of products based on your skincare needs. Health and Hygiene Guidelines will be applied. Clients who are under the age of 18 must have a guardian or parent review and complete the waiver.
$22 (20 Minutes) Get your brows expertly shaped by a licensed Beauty Advisor. Your full service includes custom brow-mapping, waxing to your desired look, and a final touch of soothing aloe and SPF. Health and Hygiene Guidelines will be applied. Clients who are under 12 years old cannot receive waxing services. Clients who are under the age of 18 must have a guardian or parent review and complete the waiver.
$30 (30 Minutes) Get expertly groomed by a licensed Beauty Advisor. This combo features a brow and lip wax. Your full service includes custom brow mapping, waxing to your desired look, and a final touch of soothing aloe and SPF. Health and Hygiene Guidelines will be applied. Clients who are under 12 years old cannot receive waxing services. Clients who are under the age of 18 must have a guardian or parent review and complete the waiver.
$40 (30 Minutes) Get expertly groomed by a licensed Beauty Advisor with a brow, lip, and chin wax. Your full service includes custom brow mapping, waxing to your desired look, and a final touch of soothing aloe and SPF. Health and Hygiene Guidelines will be applied. Clients who are under 12 years old cannot receive waxing services. Clients who are under the age of 18 must have a guardian or parent review and complete the waiver.
Reviews
4.3
1,030 reviews
5 stars
683
4 stars
181
3 stars
49
2 stars
24
1 star
93
JC
Jade Castro
1 day ago
1.0
I say this as a Sephora lover and VIB Rouge member with well over a decade of loyalty to the store. I had a terrible experience at this Sephora location. While it carries a large selection of brands, the store is poorly stocked and it’s nearly impossible to get a sales associate to help. I flagged down at least three different sales associates and none would stop to help me. I unfortunately had to leave and go to a different Sephora location to get what I was looking for.
SL
Susan Leibowitz
3 days ago
5.0
Love my skin products. Separate has everything. Jade our sales associate is an expert skin care specialist. Just incredible selection. I love all the skin care, I'm not a big make up wearing girl.
Skim care products were chill and cool like nothing I've ever seen. Definitely becoming a regular.
SM
sydney miranda
Aug 5, 2026
1.0
I’m not going to lie I never write reviews but I dread going into this location because I always feel bombarded as soon as I walk in. I work in retail in SoHo so I appreciate just shopping alone and unbothered. This particular occasion I went in looking to reup on my skin care products. I immediately get stopped by two associates asking me what I’m looking for. After I tell them, they start to tell me “it’s funny you say you have sensitive skin, because the products you said aren’t even clean” They began to in so many ways say I use cheap products. I definitely don’t care if I use cheap products, and to be honest - the people insulting me did not look like they knew what products to use.
The sales person tried to upsell me on this moisturizer and I walked outta there with my cheap product lmao.
BB
Bobaboba111
Jul 26, 2026
1.0
I was genuinely heartbroken by my experience with Sephora Soho.
My boyfriend surprised me by booking a makeup appointment for my last full day in New York because he wanted me to have a special experience before I went home. I was really looking forward to it, especially since I have an important event coming up.
At 8 AM on the day of my 2:15 PM appointment, I received a voicemail saying my appointment had been canceled because the makeup artist was unavailable. I immediately called the store after waking up, hoping they could help me find a solution. Unfortunately, the employee I spoke with sounded completely unapologetic. She simply said the appointment was canceled and that she would check three other locations. None had availability, and that was the end of the conversation. There was no genuine apology, no effort to make things right, and no acknowledgment that this completely changed my plans for the day.
What made this even more disappointing is that Sephora charges customers a cancellation fee if we cancel without sufficient notice, yet my appointment was canceled only a few hours before it was supposed to happen. That felt incredibly unfair.
This wasn’t just about a makeup appointment. It was supposed to be a memorable part of my trip, and instead it became one of the most disappointing experiences I had. I expected much better customer service from a company like Sephora.
KE
Kateryna Entenmann
Jul 23, 2026
1.0
I booked Sephora’s Special Occasion Makeup service at this location, and it was, without question, one of the worst beauty experiences I’ve ever had.
I arrived on time with a clear reference photo of the exact look I wanted. The makeup artist, Sha’kenya ,either didn’t understand how to recreate it or simply didn’t have the skills to do so.She chose colors that were completely wrong for my skin tone, used products that didn’t suit my skin, and there was no consultation or attempt to tailor the look to my features.
After she finished just one eye, I knew the appointment was beyond saving. It looked nothing like my reference photo—honestly, it looked like children’s crayons had been used instead of professional makeup. I had to leave immediately before it was too late and I wouldn’t have enough time to get home, wash everything off, and redo my makeup before my special occasion.
The most unbelievable part was looking around the store and seeing employees with flawless makeup, as if they have access to the best products and all the time in the world to perfect their own looks, while paying clients are left trusting their faces to a service that, in my experience, fell nowhere near a professional standard. I walked in expecting artistry and expertise. Instead, I walked out feeling like I had been used as practice.
I left the store in tears, wasted my time and money, and had to fix everything myself.I absolutely cannot recommend Sephora’s makeup services based on this experience.
What are the regular business hours for Sephora at 557 Broadway, New York?
Sephora is open Monday to Saturday from 9:00 AM to 9:00 PM and on Sunday from 10:00 AM to 7:00 PM.
Does Sephora offer in-store pickup or same-day delivery services?
Yes, Sephora offers both in-store pickup and same-day delivery services, with availability based on location and delivery fees applying for delivery.
Which makeup and skincare brands are available at this Sephora location?
This Sephora carries popular brands such as Fenty Beauty by Rihanna, Drunk Elephant, Tatcha, Anastasia Beverly Hills, NARS, Estée Lauder, and many more.
What types of products does Sephora at this location specialize in?
Sephora specializes in products for face, eye, lip, cheek makeup, brushes, applicators, nail, accessories, moisturizers, cleansers, treatments, wellness, clean skincare, and hair care among others.
Is Sephora accessible for customers with disabilities?
Yes, Sephora has a wheelchair accessible entrance to accommodate customers with disabilities.
What languages are supported by Sephora's staff or services at this location?
The store supports English, Spanish, French, Chinese, Japanese, and Korean to assist a diverse range of customers.
Are appointments required to shop or receive services at Sephora?
No appointments are required; customers can walk in to shop or receive services at their convenience.
What are some nearby places to Sephora that customers might visit before or after shopping?
Nearby places include Charlotte Tilbury beauty salons, Scholastic Inc., Liberty Church Lower Manhattan, and Devachan Salon, offering additional beauty and cultural experiences.
How can nearby spots like Charlotte Tilbury complement my visit to Sephora?
Visitors can enjoy complementary beauty services or products at Charlotte Tilbury, located close to Sephora, enhancing your overall beauty shopping and pampering experience.
Is Sephora near any dining options for a convenient meal during my visit?
Yes, nearby dining options include Babouche, a French restaurant, and The Spot, a bar and pub, perfect for grabbing a meal or a drink before or after shopping.
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