Certified by The NOW Massage Lincoln Park • May 17, 2026
Massage SpaSpaMassage Therapy
The NOW Massage Lincoln Park located on North Halsted Street offers an oasis to disconnect from the outside world and reconnect within through the healing benefits of massage therapy. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages and custom enhancements that offer relaxation and healing.
Guests choose from 3 signature massage styles and pair their service with custom enhancements. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.
Details
Requires appointmentNot available
Credit cardAvailable
DebitAvailable
Mobile paymentsAvailable
Cash onlyNot available
Accepts checksNot available
Onsite servicesAvailable
Kid friendlyNot available
Location
Certified by The NOW Massage Lincoln Park • May 17, 2026
Certified by The NOW Massage Lincoln Park • May 17, 2026
Monday9:00 AM - 9:00 PM
Tuesday9:00 AM - 9:00 PM
Wednesday9:00 AM - 9:00 PM
Thursday9:00 AM - 9:00 PM
Friday9:00 AM - 9:00 PM
Saturday9:00 AM - 9:00 PM
Sunday10:00 AM - 8:00 PM
Reviews
4.8
428 reviews
5 stars
391
4 stars
12
3 stars2
2 stars4
1 star
19
SS
Stacey
2 days ago
5.0
Gloria did amazing 🩷🫶 best massage I've had! 😊
LW
Lauren Whims
May 10, 2026
5.0
Jake did a phenomenal job. He was professional and took care of all of the aches and pains he had inquired about.
HK
Hannah Knoll
May 2, 2026
1.0
I’ve had positive experiences here in the past, but my most recent visit was very disappointing.
I booked a 50-minute massage, and before starting, the masseuse mentioned he was “heavy-handed.” I’m generally comfortable with deep pressure, but the session included techniques like stretching my limbs and pinching my back without explanation or consent. It was painful, and I woke up bruised the next morning. It also felt unexpected and made it difficult to relax.
At the end of the session, he explained his approach (posture-related stretching and muscle stimulation), which would have been helpful to know beforehand.
I shared this feedback afterward, and while someone from management did reach out, there were multiple missed calls and I had to follow up to reschedule. That lack of follow-through was frustrating and ultimately influenced my decision not to return.
AL
Angela Leontyev
Apr 20, 2026
5.0
First time getting a massage and it was an incredible experience. Everyone was extremely professional and caring. The facility is beautiful. And my massage therapist, Kinny, was phenomenal. She checked in with me on what areas to focus on and made me feel comfortable throughout the whole process. Highly recommend.
BP
Bria Patrick
Apr 10, 2026
5.0
Nikki M. is amazing. I keep going to this specific location because she is really great at her craft. She is very attentive and pays a lot of attention to detail. Every session I've had with her has felt transformative. I leave feel way more relaxed, stretched, and balanced. It's the perfect rest. I always have a great experience at this location. Thank you The Now massage Lincoln Park!
Frequently Asked Questions About The NOW Massage Lincoln Park
How does The NOW differ from a traditional spa?
The NOW has reimagined the approachable luxury of a neighborhood spa with high-quality massages and exclusive enhancements that offer relaxation and healing. Our goal is to offer customizable massage services without the time commitment and cost of a traditional spa.
When should I arrive for my massage?
Please aim to arrive 15 minutes prior to your scheduled massage to permit ample time for check-in. As a courtesy to other members and guests, we must start and end each massage service at the scheduled time; accordingly, we will not be able to extend the time of your service if you arrive late.
How do I book a massage?
You can schedule an appointment online at www.thenowmassage.com, through The NOW Massage app, or by contacting the boutique directly by phone. We also welcome walk-ins, but due to high demand, we recommend scheduling in advance.
How do I cancel a service that I’ve scheduled?
A booked massage can be canceled by logging into your account on the website, through The NOW Massage app, or by calling the boutique. Please be aware of our late cancellation policy. We respectfully request at least 12 hours notice if you need to cancel or rebook your massage appointment. We charge 50% of the reservation made to the credit card on file to compensate our staff for missed wages when there is a last minute cancellation.
What if I fail to show for a scheduled massage or arrive late?
If you miss your appointment or arrive 15 minutes past your scheduled service start time, the service is automatically canceled and the full price of the scheduled service is charged to the credit card on file. To ensure a relaxing experience, and get the full benefits of the massage, we advise guests to arrive on time (or early) for all scheduled appointments.
How can I cancel my membership?
Ritual Members can cancel their recurring dues membership at any time by providing their boutique with 30-days written notice stating the desire to cancel. You may cancel in-person at the boutique or by sending an email to the boutique where your membership was purchased. All boutique contact information can be found under the locations page on our website.
Note: In states where required by applicable law, in addition to the above, you can also choose to cancel your membership through choosing the cancellation option on your membership profile online.
How long do I have to use massage credits?
Membership credits can accrue indefinitely until a Ritual Membership is canceled. Unused massage credits will continue to accrue (i.e., roll-over month-to-month) as long as your membership remains in place. You will have 3 months from the date of cancellation to use any unused massage credits before they expire. No refunds are issued for unused credits.
Can I freeze my membership?
The freeze policy allows you to temporarily suspend your Ritual Membership in accordance with the following terms: You may freeze your membership up to three(3) months per contractual year. Please see our Terms of Service for more details.
Do you accept gift cards?
Yes, we accept gift cards for The NOW Massage services and products. Gift card terms and conditions do apply. For more details on our gift card program, please refer to our Terms of Service.
Do you permit minors to use services?
Yes, unless the state, province or territory prohibit it by law, The NOW Massage makes services available to minors between the ages of 13 and 17. Minor use of services requires the written consent of a parent or legal guardian, and additional restrictions may apply. Please see our Terms of Service for more details.
Are services and pricing subject to change?
Yes, please note that prices and services are subject to change at any time.
What if I’m not feeling well?
If you are feeling sick or unwell prior to the start of your scheduled massage, we encourage you to stay home. The NOW Massage boutique is an open-space concept and keeping guests and team members safe is everyone’s responsibility. If you begin to feel sick during your treatment, please let your Massage therapist know immediately.
What is the NOW's policy related to cell phone use at the boutique?
We aim to create a safe and relaxing environment for our members and guests. The tranquility offered within our space is paramount. Cell phones can be disruptive and are not encouraged. Although we do allow cell phones at the boutique, we require that the phones be turned off or switched to silent mode upon check-in.
Can I return purchased items?
Yes, if you’ve purchased items in a boutique, we accept returns in original condition (unused, undamaged and unopened in the original packaging) within seven days from the date of purchase. All items purchased in a boutique are only eligible for return or exchange in the same location it was purchased. Because jewelry is made-to-order, jewelry is eligible for exchange only.
If you’ve purchased items online – through The NOW’s website – we accept returns in original conditions (unused, undamaged and unopened in original packaging) provided you first obtain a return authorization number, which you can request by emailing shop@thenowmassage.com. The return authorization number must be written clearly on the outside of the box. Return and exchange shipping costs are the customer’s responsibility and the original shipping charge is nonrefundable.
What types of massage services does The NOW Massage Lincoln Park offer?
The NOW Massage Lincoln Park offers three signature Swedish-inspired massage styles: Therapeutic Massage, Relaxation Massage, and Sports-Inspired Massage, with custom enhancements like Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage, and Gua Sha.
Where is The NOW Massage Lincoln Park located?
It is located at 2038 N Halsted St, Chicago, IL 60614, USA.
What are the operating hours for The NOW Massage Lincoln Park?
The spa is open Monday through Saturday from 9:00 AM to 9:00 PM, and on Sunday from 10:00 AM to 8:00 PM.
How can I contact The NOW Massage Lincoln Park to book an appointment?
You can contact them by phone at +1 773-614-7971 or visit their website at https://thenowmassage.com/lincoln-park/.
Are there any nearby restaurants to visit before or after a massage at The NOW Massage Lincoln Park?
Yes, nearby restaurants include Cafe Ba-Ba-Reeba and Tapas Bar, both offering Spanish cuisine, Cafe Bernard, Blue Door Farm Stand which serves American food and smoothies, Charoen Krung by Sathorn for Thai cuisine, and Chez Moi, a French restaurant.
What nearby fitness options are available close to The NOW Massage Lincoln Park?
Nearby fitness options include Pure Barre Chicago- Lincoln Park and pure barre lincoln park, both offering gym and pilates studio services.
Are there shopping opportunities near The NOW Massage Lincoln Park?
Yes, surrounding shops include Azil Boutique, Rock N Rags, Aldo shoe stores, Helen Ficalora jewelry store, Mon Reve Chicago boutique, and Icing By Claire's jewelry store.
Does The NOW Massage Lincoln Park offer gift cards?
Yes, you can purchase Massage Gift Cards to gift an energy shift to others.
Is The NOW Massage Lincoln Park suitable for relieving sports-related muscle tension?
Yes, they offer a Sports-Inspired Massage and custom Deep Tissue Massage enhancements that are designed for sports-related muscle relief.
How can nearby places like LaserAway complement a visit to The NOW Massage Lincoln Park?
LaserAway, specializing in laser hair removal and skin care, offers complementary beauty services for customers seeking a holistic approach to wellness and self-care near their massage therapy appointments.
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