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The NOW Massage Cherry Creek

4.4
(136 reviews)

Business Details

291 Saint Paul St, Denver, CO
80206, United States
(720) 222-3366
https://www.thenowmassage.com/boutique/cherry-creek

About

Massage SpaSpaMassage Therapy
The NOW Massage Cherry Creek located on Saint Paul Street in the heart of the Cherry Creek North District offers an oasis to disconnect from the outside world and reconnect within through the healing benefits of massage therapy. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages and custom enhancements that offer relaxation and healing. Guests choose from 3 signature massage styles and pair their service with custom enhancements. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.

Details

  • Requires appointmentNot available
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  • Mobile paymentsAvailable

Location

The NOW Massage Cherry Creek
291 Saint Paul St, Denver, CO
80206, United States

Hours

Monday10:00 AM - 9:00 PM
Tuesday10:00 AM - 9:00 PM
Wednesday10:00 AM - 9:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 9:00 PM
Saturday10:00 AM - 9:00 PM
Sunday10:00 AM - 9:00 PM

Reviews

4.4
136 reviews
5 stars
110
4 stars
6
3 stars
2
2 stars
6
1 star
12
  • RA
    Richard P. Akoto
    May 9, 2026
    5.0
    Great service and knowledge! Great visuals and atmosphere.
  • AC
    Alex Covert
    Apr 27, 2026
    5.0
    Adam provided a firm and effective deep tissue massage. He listened to my requests and really hit the areas tight in my back. Highly recommend Adam if you need a high-pressure massage!!
  • MM
    Marge
    Apr 13, 2026
    1.0
    I hesitated to leave this review, as I’m a licensed massage therapist myself and understand how feedback can affect both morale and income. However, my experience was poor enough that I felt it was important to share. I came in for a much-needed deep tissue massage and was picked up late for my appointment. Gavin seemed a bit off from the start—almost rushed or unsettled—which stood out to me, especially since I confirmed I was his first appointment of the day. During the consultation, I explained my background as a massage therapist and shared that I was specifically looking for trigger point work, along with focused attention on my calf muscles due to running. While I’ve encountered therapists who prefer to take their own approach, I got a dismissive impression—as if my input wasn’t being considered—which was disappointing. During the treatment, the overall flow felt very inconsistent. There was little continuity or connection, and he frequently jumped between areas without a clear structure. The pressure also varied significantly, making it difficult to relax or feel effective therapeutic work being done. Unfortunately, the experience felt less refined than what I would expect, even compared to entry-level training environments. Additionally, as a female client, proper draping is extremely important to me. I felt that this was an area that needs improvement, as it did not consistently feel secure or professionally executed throughout the session. I don’t say this lightly, but I believe Gavin would benefit from additional training and perhaps taking more time to settle into his sessions, as his energy felt rushed and that carried into the experience. I would consider returning to Now Massage, but I would not book with Gavin again, and I would not recommend him based on this visit.
  • MM
    Megan McCauley
    Apr 2, 2026
    5.0
    I’ve been coming to the NOW Cherry Creek for the last year and a half or so. I joined their membership for the 80 min massages and thought it was a great deal! Nicholas S (Nick) is one of the best massage therapists I’ve ever had! I’ve seen him for the regular NOW massage with and without deep tissue as well as a Prenatal Glow Massage and all have always been fantastic. Highly recommended Nick at the NOW.
  • JA
    JB Advetures
    Mar 31, 2026
    2.0
    Hello, i decided for the first time to get a massage but i had some issues with my visit that left me walking away quite sad and inpain. I paid a total of 220$ usd (10$ tip) for a pretty rough massage but it felt like i only got a deep tissue and cupping only when i also wanted a full massage. I didnt get my back (softly) or arms or fingers massaged for the whole 80min under the reason of (i didnt remove my bracelets) at the start of the massage which unfortunately ruined my experience because they had said this after the massage was completed. This is a more minor but still important. My massage was originally scheduled got 3pm.(i arrived at 2:45pm) But it actually started at 3:11pm. And ended at 4:20pm. Which is 69 minutes. I didn't get what i paid for unfortunately. And ill probably never come back after more consideration, it gave me a really bad impression and the force used in the deep tissue (as i had requested on the website light to medium force) left me in a-bit of pain for the duration of that afternoon. I showed no disrespect or opinion just trusting the job to the therapist. I had only wished he had explained and followed the time better. Not saying ITs necessarily a waste of money but Atleast my experience alone felt as. The atmosphere and place is really nice the beds are sort of comfortable for a tall person. But thats all i can really say. Maybe because i was inexperienced but i felt like there could be better places. 4/10

Frequently Asked Questions About The NOW Massage Cherry Creek

How does The NOW differ from a traditional spa?

The NOW has reimagined the approachable luxury of a neighborhood spa with high-quality massages and exclusive enhancements that offer relaxation and healing. Our goal is to offer customizable massage services without the time commitment and cost of a traditional spa.

When should I arrive for my massage?

Please aim to arrive 15 minutes prior to your scheduled massage to permit ample time for check-in. As a courtesy to other members and guests, we must start and end each massage service at the scheduled time; accordingly, we will not be able to extend the time of your service if you arrive late.

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