Brand Certified
The NOW Massage Boulder
4.9(460 reviews)
Certified by The NOW Massage Boulder • May 17, 2026
Business Details
3000 Pearl Parkway, Boulder, CO
80301, United States
Certified by The NOW Massage Boulder • May 17, 2026
(720) 845-0882
Certified by The NOW Massage Boulder • May 17, 2026
https://www.thenowmassage.com/boutique/boulder
Certified by The NOW Massage Boulder • May 17, 2026
About
Certified by The NOW Massage Boulder • May 17, 2026
Massage SpaSpaMassage Therapy
The NOW Massage Boulder located on Pearl Street offers an oasis to disconnect from the outside world and reconnect within through the healing benefits of massage therapy. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages and custom enhancements that offer relaxation and healing.
Guests choose from 3 signature massage styles and pair their service with custom enhancements. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.
Details
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
- Mobile paymentsAvailable
Location
Certified by The NOW Massage Boulder • May 17, 2026
Hours
Certified by The NOW Massage Boulder • May 17, 2026
Monday10:00 AM - 9:00 PM
Tuesday10:00 AM - 9:00 PM
Wednesday10:00 AM - 9:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 9:00 PM
Saturday10:00 AM - 9:00 PM
Sunday10:00 AM - 8:00 PM
Reviews
4.9
460 reviews
5 stars
438
4 stars1
3 stars5
2 stars
7
1 star
9
- JRJordan Riley1 day ago5.0I had the pleasure of getting a massage with Kountiss. She really makes you the top priority by checking in before each massage session to make sure you’re both on the same page about what you want the massage to entail. Additionally, during the session, she’s very receptive and wants to make sure you’re having the best experience. Want more pressure? She’s got you. Need a break? Yep. Water? She already got you some. Overall, I had an amazing experience and will 100% be going back!!
- SMStacy McClellan2 days ago5.0I had a 90-minute NOW Deep Tissue massage with Avery and it was truly one of the best massages I’ve had. She has a very calming presence and an intuitive touch that made the entire experience feel both deeply relaxing and therapeutic. She knew exactly where tension was being held and worked through it without the massage ever feeling overly aggressive. I left feeling grounded, restored, and noticeably better in my body. The space itself is beautiful and peaceful, but Avery’s professionalism and care really made the experience exceptional. Highly recommend booking with her.
- CWChris Whitehead4 days ago5.0I had the standard NOW massage for 50 minutes with Tim while I was just passing through town and feeling a bit stressed / tired / down. Fantastic experience with a kind and considerate masseur, and I walked out feeling 100 times better than when I walked in! Strongly recommend - it makes the world feel like a better place.
- AFAlana Friedman5 days ago5.0I booked a same-day appointment at The Now in Boulder on a whim, mostly out of desperation after a brutal stretch of air travel had left my upper body locked up and miserable. I figured last-minute booking meant whoever was left over — not exactly a confidence booster. Tim completely proved me wrong. He zeroed in on exactly where I was holding tension and worked through it with real intention. By the end, I actually felt like a person again. For someone who came in skeptical and stressed, that's saying something. The staff across the board were warm and genuinely welcoming — the kind of energy that starts unwinding you before you even get to the table. And I'd seen comments online about noise being an issue since the rooms are curtain-divided. I didn't experience that at all. The whole visit felt surprisingly zen — quiet, calm, and exactly what I needed. If you're on the fence about a same-day booking here, do it. Ask for Tim.
- HFHannah FieldsApr 29, 20265.0I have been going to the NOW in Boulder for a couple of years and always have a good experience. The environment is always clean and relaxing. The tables are always comfortable and I think the heating pads are a great touch. I chose to do a membership for about a year and it definitely is a good deal if you go regularly. The only downside is that there seems to be high turnover, whenever I would find a therapist I loved, they would usually leave after a couple of months. Recently I had Kountiss and they did an incredible job, I hope they stay for awhile!
Frequently Asked Questions About The NOW Massage Boulder
How does The NOW differ from a traditional spa?
The NOW has reimagined the approachable luxury of a neighborhood spa with high-quality massages and exclusive enhancements that offer relaxation and healing. Our goal is to offer customizable massage services without the time commitment and cost of a traditional spa.
When should I arrive for my massage?
Please aim to arrive 15 minutes prior to your scheduled massage to permit ample time for check-in. As a courtesy to other members and guests, we must start and end each massage service at the scheduled time; accordingly, we will not be able to extend the time of your service if you arrive late.
How do I book a massage?
You can schedule an appointment online at www.thenowmassage.com, through The NOW Massage app, or by contacting the boutique directly by phone. We also welcome walk-ins, but due to high demand, we recommend scheduling in advance.
How do I cancel a service that I’ve scheduled?
A booked massage can be canceled by logging into your account on the website, through The NOW Massage app, or by calling the boutique. Please be aware of our late cancellation policy. We respectfully request at least 12 hours notice if you need to cancel or rebook your massage appointment. We charge 50% of the reservation made to the credit card on file to compensate our staff for missed wages when there is a last minute cancellation.
What if I fail to show for a scheduled massage or arrive late?
If you miss your appointment or arrive 15 minutes past your scheduled service start time, the service is automatically canceled and the full price of the scheduled service is charged to the credit card on file. To ensure a relaxing experience, and get the full benefits of the massage, we advise guests to arrive on time (or early) for all scheduled appointments.
How can I cancel my membership?
Ritual Members can cancel their recurring dues membership at any time by providing their boutique with 30-days written notice stating the desire to cancel. You may cancel in-person at the boutique or by sending an email to the boutique where your membership was purchased. All boutique contact information can be found under the locations page on our website.
Note: In states where required by applicable law, in addition to the above, you can also choose to cancel your membership through choosing the cancellation option on your membership profile online.
How long do I have to use massage credits?
Membership credits can accrue indefinitely until a Ritual Membership is canceled. Unused massage credits will continue to accrue (i.e., roll-over month-to-month) as long as your membership remains in place. You will have 3 months from the date of cancellation to use any unused massage credits before they expire. No refunds are issued for unused credits.
Can I freeze my membership?
The freeze policy allows you to temporarily suspend your Ritual Membership in accordance with the following terms: You may freeze your membership up to three(3) months per contractual year. Please see our Terms of Service for more details.
Do you accept gift cards?
Yes, we accept gift cards for The NOW Massage services and products. Gift card terms and conditions do apply. For more details on our gift card program, please refer to our Terms of Service.
Do you permit minors to use services?
Yes, unless the state, province or territory prohibit it by law, The NOW Massage makes services available to minors between the ages of 13 and 17. Minor use of services requires the written consent of a parent or legal guardian, and additional restrictions may apply. Please see our Terms of Service for more details.
Are services and pricing subject to change?
Yes, please note that prices and services are subject to change at any time.
What if I’m not feeling well?
If you are feeling sick or unwell prior to the start of your scheduled massage, we encourage you to stay home. The NOW Massage boutique is an open-space concept and keeping guests and team members safe is everyone’s responsibility. If you begin to feel sick during your treatment, please let your Massage therapist know immediately.
What is the NOW's policy related to cell phone use at the boutique?
We aim to create a safe and relaxing environment for our members and guests. The tranquility offered within our space is paramount. Cell phones can be disruptive and are not encouraged. Although we do allow cell phones at the boutique, we require that the phones be turned off or switched to silent mode upon check-in.
Can I return purchased items?
Yes, if you’ve purchased items in a boutique, we accept returns in original condition (unused, undamaged and unopened in the original packaging) within seven days from the date of purchase. All items purchased in a boutique are only eligible for return or exchange in the same location it was purchased. Because jewelry is made-to-order, jewelry is eligible for exchange only.
If you’ve purchased items online – through The NOW’s website – we accept returns in original conditions (unused, undamaged and unopened in original packaging) provided you first obtain a return authorization number, which you can request by emailing shop@thenowmassage.com. The return authorization number must be written clearly on the outside of the box. Return and exchange shipping costs are the customer’s responsibility and the original shipping charge is nonrefundable.
What types of massage services does The NOW Massage Boulder offer?
The NOW Massage Boulder offers three signature massage styles: Therapeutic Massage, Relaxation Massage, and Sports-Inspired Massage. They also provide custom enhancements like Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage, and Gua Sha.
Where is The NOW Massage Boulder located?
The NOW Massage Boulder is located at 3000 Pearl Parkway, Boulder, CO 80301, USA.
What are the operating hours of The NOW Massage Boulder?
The spa is open Monday through Saturday from 10:00 AM to 9:00 PM, and on Sunday from 10:00 AM to 8:00 PM.
How can I contact The NOW Massage Boulder to make an appointment?
You can call The NOW Massage Boulder at +1 720-845-0882 or visit their website at thenowmassage.com/boulder/ for appointments.
Is The NOW Massage Boulder present on social media?
Yes, The NOW Massage Boulder has a Facebook page available at https://www.facebook.com/107932821905400.
What nearby places can I visit before or after my massage at The NOW Massage Boulder?
You can visit nearby places such as Curtis Park Delicatessen for a meal, Barnes & Noble bookstore for some reading, or relax at Beem Light Sauna Boulder health spa.
Are there any fitness or wellness facilities near The NOW Massage Boulder?
Yes, HOTWORX, a yoga studio and gym, and BlissWorks Physical Therapy are nearby, which complements wellness activities around The NOW Massage Boulder.
Where can I find accommodation near The NOW Massage Boulder?
Nearby accommodations include RÊVE Boulder and Hyatt Place Boulder/Pearl Street, both located close to the massage spa.
Can I find dining options near The NOW Massage Boulder?
Yes, there are several dining options nearby such as Mason's Dumpling Shop, Street Legal Pizza, Ras Kassa's Ethiopian, and Zeal for various cuisines.
What is the atmosphere or ambiance like at The NOW Massage Boulder?
The NOW Massage Boulder provides an oasis to disconnect and reconnect within, offering approachable luxury with high-quality massages and custom enhancements for relaxation and healing.
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