Brand Certified
Benefit Cosmetics BrowBar
4.9(60 reviews)
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Business Details
833 N Krocks Rd, Allentown, PA
18106, United States
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
(610) 398-1846
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
https://browbars.benefitcosmetics.com/us/pa/allentown/833-n-krocks-rd
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
About
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Waxing Hair Removal SalonCosmetics StoreBeauty SalonBeauty Supply StoreBenefit Cosmetics
Feeling good is always a good look! At Benefit at Ulta Allentown, we’ve got all the goods for newbies, pros & everyone in between. Need a service? We do that too! As the #1 Brow Brand Worldwide, we've got you covered—from brow shaping and lamination to pore pampering and more.
Details
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
- Mobile paymentsAvailable
Location
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Hours
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 9:00 PM
Saturday10:00 AM - 9:00 PM
Sunday11:00 AM - 6:00 PM
Reviews
4.9
60 reviews
5 stars
59
4 stars0
3 stars0
2 stars0
1 star
1
- RMRosa ManninoJan 28, 20265.0Nicolette did my brow wax today, I have naturally thicker brows and have been to previous waxers who have been afraid to shape my brows. Let’s just say she shaped them perfectly. I will recommend her to everyone who gets their eyebrows waxed!
- CGConnie GNov 25, 20255.0If you’re looking for perfect brows I highly recommend Nicolette she did just an amazing job and I was hesitant as it was my first time but I will continue the up keep. I got the tint, lamination and shape and she DID that beautifully.
- ARArynne RahmerSep 29, 20245.0Nicolette is amazing! I have seen her twice and both times my brow lamination and tint have been perfect! HIGHLY recommend!
- GPGiovanna ParodiMar 14, 20245.0Nicolette was amazing!!! Today I did my eyebrows with her and its been so long since I have done it with a professional and she did it very well!!! She is super professional and sweet 🩷
- VMVanessa MassiminoMar 13, 20225.0Nicolette did my eyebrows for the first time yesterday and wow! I told her how I like them and when I opened my eyes they were perfect! I highly recommend her!
Frequently Asked Questions About Benefit Cosmetics BrowBar
WHAT’S INCLUDED IN MY BENEFIT BROW SERVICE?
Each Benefit experience is unique to YOU and your needs. Your Brow &
Beauty Expert (BBE) will kick things off with an in-depth consultation to
ensure you walk out feeling (and looking!) great. Our personalized Brow
Mapping allows you to see which hairs need to go and which need
to grow to achieve I'm-actually-obsessed brows. At the end of the service,
your BBE will wrap things up by styling your brows, so you’ll be ready to
take ’em out and show ’em off.
WHAT IS BROW MAPPING?
Our personalized Brow Mapping technique helps find where the brow
should start, arch, and end, and spots any hairs that need to be removed.
This process ensures you’re not just getting any ol’ brow shape, you’re
getting the brow shape that’s right for you. Once you've mapped out your
shape, your Brow & Beauty Expert will work with you to achieve that shape
through a service, product, or both.
HOW SHOULD I PREPARE FOR MY UPCOMING BEAUTY SERVICE?
Brow and Lash Tint services: If you have never had dye or tint on your hair,
brows, or lashes, you must have a 24-hour patch test* before receiving a
tint service. Just drop by your nearest Benefit to get one, no appointment
required. Say no to self-tanning or spray tanning for 24 hours before and
after your tinting service.
Brow Lamination services: If you have allergies to hair dye or perming
solutions, you must have a 24-hour patch test* before receiving a
lamination service. Swing by your local Benefit to get one, no appointment
required. Make sure you haven't had a brow lamination within the 6 weeks
prior to your appointment.
*48 hours in some countries
I’M RUNNING LATE. WHAT’S YOUR LATE POLICY?
We get it, things happen! We’ll do our best to accommodate. However, if
you’re more than 5 minutes late for your appointment, your spot may be
given to another customer.
WHAT AGE DO I NEED TO BE TO RECEIVE A BEAUTY SERVICE?
Refer to the age minimum when booking to see whether you’ll need a
parent or guardian present at the time of appointment to give consent for
the service.
DO I NEED TO MAKE AN APPOINTMENT?
Appointments are recommended, but we do accept walk-ins.
I DON’T LIVE NEAR A BENEFIT BOUTIQUE, BUT MY BROWS COULD USE SOME LOVE. WHERE CAN I GET A BEAUTY SERVICE DONE?
We have 5,000+ Brow & Beauty Experts around the world who can’t WAIT to
give you brows that wow, show your lashes some love, and pamper your
pores. Visit our Store Locator to find your nearest Benefit services location.
What types of beauty services does Benefit Cosmetics BrowBar at Ulta Allentown offer?
Benefit Cosmetics BrowBar offers brow shaping, lamination, tinting services, waxing for brows, lips, and chin, as well as lash application and pore pampering.
Do I need to make an appointment for a brow service at Benefit Cosmetics BrowBar?
Appointments are recommended, but walk-ins are accepted at Benefit Cosmetics BrowBar.
What is included in a typical Benefit brow service?
Each service includes a personalized consultation and brow mapping to tailor the shape to your unique features, followed by styling so you can confidently show off your brows.
What is brow mapping and why is it important?
Brow mapping identifies where your brow should start, arch, and end to create the perfect shape customized for you, ensuring natural and flattering results.
How should I prepare for my brow or lash tint service?
You need to have a 24-hour patch test at the salon prior to your tint service and avoid self-tanning for 24 hours before and after your appointment.
What are the payment options accepted at Benefit Cosmetics BrowBar?
They accept Afterpay, American Express, Apple Pay, cash, check, Discover, Mastercard, and Visa.
What are the opening hours for Benefit Cosmetics BrowBar at Ulta Allentown?
They are open Monday to Wednesday from 10 AM to 8 PM; Thursday to Saturday from 10 AM to 9 PM; and Sunday from 11 AM to 6 PM.
Can I pick up products in-store or get curbside pickup?
Yes, Benefit Cosmetics BrowBar at Ulta Allentown offers both in-store and curbside pickup services.
What nearby places can I visit before or after my appointment at Benefit Cosmetics BrowBar?
You can visit Ulta Beauty for more cosmetic selections, Charlotte Tilbury for luxury beauty and spa services, and CoreLife Eatery for a healthy meal nearby.
Are there convenient shopping options near Benefit Cosmetics BrowBar at Ulta Allentown?
Yes, nearby shopping includes the Hamilton Crossings shopping center, DSW Designer Shoe Warehouse, and Old Navy, perfect for a shopping spree after your beauty treatment.
What dining options are available close to Benefit Cosmetics BrowBar at Ulta Allentown?
Nearby dining includes Smashburger for quick burgers, BJ's Restaurant & Brewhouse for American cuisine, and The Shelby bar for cocktails and meals.
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