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SEPHORA

4.3
(961 reviews)

Business Details

557 BROADWAY, NEW YORK, NY
10012, United States
(212) 625-1309
https://www.sephora.com/happening/stores/new-york-soho

About

Cosmetics StoreBeauty Supply StorePersonal Care Product SupplyMakeup ArtistPerfume StoreHair Care Supply StoreSephora
Come in and share the beauty. At Sephora, you can enjoy a shopping experience where all are welcome and what makes you unique is celebrated. Check out fan-favorite brands like FENTY BEAUTY by Rihanna, Drunk Elephant, Tatcha, and affordable picks from Sephora Collection. Visit our website to learn more about what's happening at your Sephora, like exclusive product launches, brand events, and more. In a hurry? Get your order fast and easy with in-store or curbside online order pick-up options that work for you (availability varies by location). You can also try Same-Day Delivery to get your beauty delivered directly to you*. (*Delivery fees apply. Availability based on delivery location.) We can't wait to see you!

Details

  • Requires appointmentNot available
  • DebitAvailable
  • Mobile paymentsAvailable
  • Cash onlyNot available

Location

SEPHORA
557 BROADWAY, NEW YORK, NY
10012, United States

Hours

Reviews

4.3
961 reviews
5 stars
643
4 stars
176
3 stars
46
2 stars
23
1 star
73
  • TJ
    Tyler Jennings
    Jan 29, 2026
    5.0
    I believe the manager’s name was Jenny… I could have her name wrong, but the manager who was on duty January 21st with the cute blazer outfit was so nice. My purchase was an employee purchase and she was gracious and gave me and my mom some samples and cute Haus Labs makeup bags. We were flying out the next day and going home… so the bags came in handy. She was sweet and patient. If I got your name wrong, sorry girl… but thank you!
  • FD
    Farrah D
    Jan 20, 2026
    5.0
    The staff here are so friendly and helpful! I think this is by far the best Sephora I’ve ever visited. Esther especially helped me with lots of stuff. She handles my questions with care and joy!
  • LY
    L Y
    Jan 10, 2026
    1.0
    Today I was helped by a female employee to check out using one of their handheld devices. (1) She asked whether I had a phone number with them. I’m not a frequent shopper at Sephora, but I do have an online account, and I wasn’t sure if I had a number on file. I paused like a millisecond to think before giving it, and she became visibly annoyed. I could see it. I could feel it. (2) When I did give her my number, she got annoyed again and acted as if she couldn’t understand me like I were speaking a foreign language. (3) While I’m usually tech-savvy, when Face ID failed for Apple Pay, I had to enter my password twice, which seemed to bother her even further. Her attitude was unprofessional, dismissive, making what should be a routine checkout uncomfortable and discriminatory.
  • MR
    Michelle Rojas
    Jan 5, 2026
    1.0
    I would like to start off by saying be careful purchasing fragrances here. Make sure you open the fragrance in store and that it’s not half empty. I purchased a perfume for my sister as a gift, and when she opened it, the bottle was half empty. Obviously embarrassed, I told my sister, “Don’t worry, I will exchange it.” I went back to the SoHo store (where I purchased) looking to exchange it because we got a purchase of a defective product. Instead of giving me the opportunity to hear me out, the manager, Nijia H., was completely dismissive and condescending, blaming me. When I received the product like this. Giving me no type of positive intent. She was really rude, and you can tell she did not care. She told me she couldn’t help me, but these were my two options: call customer service (they don’t have access to in-store purchases) or dispute my charge with my bank. With all due respect, what type of professional option is that? I work in customer service and positive intent is a big thing because things like this can happen especially during the holidays. It leaves me with a sour taste because I love Sephora I have been a rouge for many years but lately the service has been questionable. The Sephora store at SoHo was one of my favorites, but lately, the customer service has declined drastically. There’s always a long line, the workers are a bit rude, and management is condescending and unprofessional. I would go to other Sephora’s in the city.
  • JS
    Jennifer Simon
    Dec 24, 2025
    5.0
    Had the most amazing experience with Halle at the Soho store. I have anxiety and she recognized this immediately and kindly asked me how she could help. She gathered my items for me and checked me out quickly and with no stress. What was a really bad morning for me turned just a little better because of her. All retail employees should be this kind! Thank you Halle! You are awesome!

Frequently Asked Questions About SEPHORA

What are the regular business hours for Sephora at 557 Broadway, New York?

Sephora is open Monday to Saturday from 9:00 AM to 9:00 PM and on Sunday from 10:00 AM to 7:00 PM.

Does Sephora offer in-store pickup or same-day delivery services?

Yes, Sephora offers both in-store pickup and same-day delivery services, with availability based on location and delivery fees applying for delivery.

Brand Certified Facts from SEPHORA

SEPHORA partners directly with Yext to publish this data from the brand's official system of record. Learn more about our data sources
Certified February 22, 2026Yext Knowledge Graph
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