Credo Beauty

4.5
147 reviews
Credo Beauty SoHo storefront

About

Cosmetics Store
Founded in 2014, Credo’s mission is to create a cleaner, more sustainable, more ethical beauty industry. Credo has defined what the term "clean" means in an under-regulated beauty industry–it is the nexus of safety, sustainability, and ethics. Today, Credo is known as the fastest-growing clean beauty retailer and is heralded as the standard-bearer when it comes to clean, sustainable beauty. To be "Credo clean" goes beyond a restricted substance list (or “free of” list). For its efforts in tackling the beauty industry's packaging problem, Fast Company named Credo the most innovative beauty company of 2021 and 2025.

Location

Credo Beauty
9 Prince St, New York, NY
10012, United States

Hours

Reviews

4.5
147 reviews
5 stars
108
4 stars
19
3 stars
7
2 stars
6
1 star
7

What are people saying?

AI-generated from recent customer reviews

Staff Knowledge

Many customers praised the staff for their extensive knowledge about clean beauty products and personalized recommendations.

Customer Service

Feedback on customer service was mixed; while some experiences were positive with helpful staff, others reported feeling ignored or unwelcome.

Product Selection

Customers appreciated the wide selection of clean beauty products available, often noting the quality and variety.

Store Atmosphere

The store was described as beautiful and inviting, contributing to a pleasant shopping experience for many.

Inclusivity

Several reviews highlighted the inclusive nature of the store, making it a welcoming environment for all customers.
  • II
    Isabella
    Nov 13, 2025
    5.0
    Established in 2014, Credo set out with a clear mission—to transform the beauty industry into one that’s cleaner, more sustainable, and grounded in ethics. In a field that often lacks regulation, Credo has helped define what “clean beauty” truly means, combining safety, sustainability, and integrity. Today, Credo stands as one of the fastest-growing names in clean beauty and is widely recognized as a leader in setting the standard for responsible practices. Being “Credo Clean” isn’t just about avoiding harmful ingredients—it’s about embracing a holistic commitment to transparency and environmental responsibility. In recognition of its pioneering work, especially in addressing the industry’s packaging waste challenges, Fast Company honored Credo as the Most Innovative Beauty Company in both 2021 and 2025.
  • SM
    Srinidhi Malladi
    Oct 25, 2025
    5.0
    Love that credo beauty focuses on clean beauty! Bring Credo back to Dallas
  • EC
    Evie Cheung
    Aug 14, 2025
    5.0
    Forever love Credo. Also a big thank you to Audrey who was so nice and thoughtful with her advice and helped me choose the perfect tinted serum and highlighter in under 5 mins as I was in a rush to the airport for a wedding!
  • SD
    scott dewees
    Jul 28, 2025
    5.0
    This location is the best location in my opinion because they are extremely knowledgeable
  • AP
    Amanda P.
    Jul 15, 2025
    5.0
    Great place to but all of your makeup, there's no questions of what's in it bc all of their products are clean. The girls are really nice and helpful. The only thing is make sure u have ur cc n not cash bc they don't accept cash but I still give 5 stars😃

Frequently Asked Questions About Credo Beauty

What is the mission of Credo Beauty?

Credo Beauty aims to create a cleaner, more sustainable, and ethical beauty industry by defining 'clean' as safety, sustainability, and ethics combined.

Where is Credo Beauty located?

Credo Beauty is located at 9 Prince St, New York, NY 10012, USA.