Brand Certified
Benefit Cosmetics BrowBar
5.0(36 reviews)
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Business Details
540 Nassau Park Boulevard, Princeton, NJ
08540-5991, United States
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
(609) 452-1266
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
https://browbars.benefitcosmetics.com/us/nj/princeton/540-nassau-park-boulevard
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
About
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Waxing Hair Removal SalonCosmetics StoreBeauty SalonBeauty Supply StoreBenefit Cosmetics
Feeling good is always a good look! At Benefit at Ulta Princeton, we’ve got all the goods for newbies, pros & everyone in between. Need a service? We do that too! As the #1 Brow Brand Worldwide, we've got you covered—from brow shaping and lamination to pore pampering and more.
Details
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
- Mobile paymentsAvailable
Location
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Benefit Cosmetics BrowBar
540 Nassau Park Boulevard, Princeton, NJ
08540-5991, United States
Hours
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 9:00 PM
Saturday10:00 AM - 9:00 PM
Sunday11:00 AM - 6:00 PM
Reviews
5.0
36 reviews
5 stars
36
4 stars0
3 stars0
2 stars0
1 star0
- ACAnnie CallahanJan 9, 20265.0Madison is the queen of brows , Best place to make people jealous of ur face just with brows 😝😝😝
- HSHiran ShyamsundarNov 26, 20255.0I have never trusted anyone with anything in my life more than I trust Madison with my eyebrows. To go anywhere else would be a disservice to my face and America.
- ACAlyssa CrawfordFeb 28, 20255.0Madison at Ulta in Princeton is amazing!! She transformed my brows, she is the only person I trust!! Highly highly recommend. Also, is the funniest, kindest person.
- SSShravya SarathyDec 7, 20245.010/10 Great experience
- JMJackie MantellDec 18, 20215.0I went to the brow bar for the first time, and it will not be my last time. I was anxious to get them done, but Madison took care of my brows like they were her own. She was so funny and she told me what to do in the future with them. We were talking like we were best friends. If you’re thinking about getting your brows waxed, go to Madison!
Frequently Asked Questions About Benefit Cosmetics BrowBar
WHAT’S INCLUDED IN MY BENEFIT BROW SERVICE?
Each Benefit experience is unique to YOU and your needs. Your Brow &
Beauty Expert (BBE) will kick things off with an in-depth consultation to
ensure you walk out feeling (and looking!) great. Our personalized Brow
Mapping allows you to see which hairs need to go and which need
to grow to achieve I'm-actually-obsessed brows. At the end of the service,
your BBE will wrap things up by styling your brows, so you’ll be ready to
take ’em out and show ’em off.
WHAT IS BROW MAPPING?
Our personalized Brow Mapping technique helps find where the brow
should start, arch, and end, and spots any hairs that need to be removed.
This process ensures you’re not just getting any ol’ brow shape, you’re
getting the brow shape that’s right for you. Once you've mapped out your
shape, your Brow & Beauty Expert will work with you to achieve that shape
through a service, product, or both.
HOW SHOULD I PREPARE FOR MY UPCOMING BEAUTY SERVICE?
Brow Lamination services: If you have allergies to hair dye or perming
solutions, you must have a 24-hour patch test* before receiving a
lamination service. Swing by your local Benefit to get one, no appointment
required. Make sure you haven't had a brow lamination within the 6 weeks
prior to your appointment.
*48 hours in some countries
I’M RUNNING LATE. WHAT’S YOUR LATE POLICY?
We get it, things happen! We’ll do our best to accommodate. However, if
you’re more than 5 minutes late for your appointment, your spot may be
given to another customer.
WHAT AGE DO I NEED TO BE TO RECEIVE A BEAUTY SERVICE?
Refer to the age minimum when booking to see whether you’ll need a
parent or guardian present at the time of appointment to give consent for
the service.
DO I NEED TO MAKE AN APPOINTMENT?
Appointments are recommended, but we do accept walk-ins.
I DON’T LIVE NEAR A BENEFIT BOUTIQUE, BUT MY BROWS COULD USE SOME LOVE. WHERE CAN I GET A BEAUTY SERVICE DONE?
We have 5,000+ Brow & Beauty Experts around the world who can’t WAIT to
give you brows that wow, show your lashes some love, and pamper your
pores. Visit our Store Locator to find your nearest Benefit services location.
What types of beauty services does Benefit Cosmetics BrowBar at Ulta Princeton offer?
Benefit Cosmetics BrowBar offers brow shaping, lamination, pore pampering, waxing services including brow, lip, and chin waxes, as well as lash applications and relaxing eye masks.
Do I need to make an appointment for a brow service at Benefit Cosmetics BrowBar?
Appointments are recommended but not required. Walk-ins are also welcome.
What payment methods are accepted at Benefit Cosmetics BrowBar?
They accept Afterpay, American Express, Apple Pay, cash, check, Discover, MasterCard, and Visa.
What are the store hours for Benefit Cosmetics BrowBar at Ulta Princeton?
The BrowBar is open Monday through Wednesday from 10:00 AM to 8:00 PM; Thursday through Saturday from 10:00 AM to 9:00 PM; and Sunday from 11:00 AM to 6:00 PM.
What is Brow Mapping and how is it used in Benefit Cosmetics services?
Brow Mapping is a personalized technique that finds where the brow should start, arch, and end, identifying hairs to be removed to achieve the perfect brow shape for you.
What should I do if I am running late for my appointment at Benefit Cosmetics BrowBar?
If you are more than 5 minutes late, your appointment may be given to another customer, though they will do their best to accommodate you.
Does Benefit Cosmetics BrowBar at Ulta Princeton offer curbside or in-store pickup?
Yes, both curbside pickup and in-store pickup services are available.
What nearby places can I visit before or after my beauty appointment at Benefit Cosmetics BrowBar?
Nearby you can visit Ulta Beauty for cosmetic and hair supplies, Famous Footwear for footwear and fashion accessories, and Butterfly Nail Studio for additional beauty treatments.
How can nearby places like Nassau Park Pavilion help enhance my visit to Benefit Cosmetics BrowBar?
Nassau Park Pavilion is a shopping center and park nearby where you can enjoy some outdoor time or shopping before or after your beauty service at Benefit Cosmetics BrowBar.
Are there fitness or wellness centers near Benefit Cosmetics BrowBar where I can continue my self-care routine?
Yes, Orangetheory Fitness Princeton and Hand and Stone Massage and Facial Spa are nearby locations where you can complement your beauty treatments with fitness and wellness services.
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