Rowan American Dream

5.0
34 reviews

About

Ear Piercing ServiceJewelry Store
Rowan is all about ears. We offer a fun, celebratory and safe piercing experience for everyone. All our piercings are done by licensed nurses and all our products are hypoallergenic. When we say “Piercing for All”, we mean it. Everybody is invited to this ear party.

Location

Rowan American Dream
1 American Dream Way, East Rutherford, NJ
07073, United States

Hours

Reviews

5.0
34 reviews
5 stars
34
4 stars
0
3 stars
0
2 stars
0
1 star
0
  • KL
    Kate Lombardo
    3 days ago
    5.0
    We had the best experience at Rowan for my 3-year-old daughter’s ear piercing. It is super clean, done by nurses, and they have the cutest jewelry available! The whole experience feels like a special event and they fully prep you will everything you need for after care. I highly recommend getting any piercing done here!
  • PP
    Pamela Papish
    Nov 14, 2025
    5.0
    10/10 would recommend! I have my tragus pierced and have been wanting to get the earring changed for quite some time. Upon walking into American Dream, I stumbled upon Rowan. I walked in and was greeted instantly. After explaining what I wanted to do, I booked an appointment and was seen immediately. Jordan changed my piercing and was the sweetest person to work with! She was so gently and continuously checked in on me during the earring change. I totally forgot the girl in the front's name who rang me up once I was done, but she was as friendly as anything and it was overall a WONDERFUL experience!
  • AS
    Angela Santiago
    Nov 13, 2025
    5.0
    Jordan at Rowan Piercing is amazing! From the moment we walked in, she was warm, patient, and incredibly knowledgeable. She explained everything clearly, made sure my daughters felt comfortable, and the entire process was quick, clean, and painless. You can tell she really cares about her clients and takes pride in her work. My girls’ piercings look perfect, and the aftercare instructions were super helpful. I couldn’t have asked for a better experience—highly recommend Jordan to anyone!
  • LY
    Luck W Yuan
    Nov 8, 2025
    5.0
    Love all things Rowan, and following the incredible team from Short Hills Mall to The American Dream Mall is a testament to my trust and appreciation for their piercing expertise. Kiara has done 3x piercings for our family over the past month. She had the utmost patience with my 6-year old daughter and me; she made sure that we felt comfortable with the precise location of the lobe piercings and performed device and needle procedures with such care. While the overall cost can be potentially high for fine jewelry and services, we deem it worthwhile to have a safe experience. Kiara, Haley and team are the best, and I highly recommend making an appointment, as the foot traffic at ADM is heavy. So appreciative, thank you!
  • JR
    Jessica Ramirez
    Nov 8, 2025
    5.0
    Everyone was very friendly and they explained each procedure very thoroughly. My daughters both had device piercings and I had my nose pierced. Both ladies that took care of us were very nice and took their time with me and our girls to ensure we had the best possible care and that we were happy with placement. We left very satisfied with their service. I'll definitely be coming back when I get the itch to pierce my ear again!

Frequently Asked Questions About Rowan American Dream

Do you accept walk-ins?

Appointments are encouraged, but we welcome walk-ins.

Do you pierce babies?

We pierce babies as young as 2 months old. We require one DTaP vaccine for children ages 5 and under.