Brand Certified
Rowan American Dream
5.0(197 reviews)
Certified by Rowan American Dream • Mar 15, 2026
Business Details
1 American Dream Way, East Rutherford, NJ
07073, United States
Certified by Rowan American Dream • Mar 15, 2026
(201) 380-9005
Certified by Rowan American Dream • Mar 15, 2026
https://heyrowan.com/pages/about-american-dream-studio
Certified by Rowan American Dream • Mar 15, 2026
About
Certified by Rowan American Dream • Mar 15, 2026
Ear Piercing ServiceJewelry Store
Rowan is all about ears. We offer a fun, celebratory and safe piercing experience for everyone. All our piercings are done by licensed nurses and all our products are hypoallergenic. When we say “Piercing for All”, we mean it. Everybody is invited to this ear party.
Details
- Free parking garageAvailable
- Paid parking lotAvailable
Location
Certified by Rowan American Dream • Mar 15, 2026
Hours
Certified by Rowan American Dream • Mar 15, 2026
Reviews
5.0
197 reviews
5 stars
194
4 stars1
3 stars0
2 stars1
1 star1
- ASAna Sandoval1 day ago5.0My daughter and I got our ears pierced and everybody was so wonderful. Their customer service was amazing. Hope, the nurse who pierced our ears was very informative and helpful. She put my daughter at ease. Great place!
- COCarolina Olivo1 day ago5.0We had such a wonderful experience with Hope! She pierced my four month old baby’s ears, and I honestly couldn’t have asked for a better person to trust with such a special moment. Hope was incredibly gentle, patient, and reassuring throughout the entire process. She took the time to make sure everything was clean, safe, and as comfortable as possible for my baby. What really stood out was how calm and caring she was, not just with my baby, but with me as well. She explained everything clearly and made sure I felt confident and at ease. The whole experience was quick, smooth, and far less stressful than I expected. I’m so grateful for her kindness and professionalism. If you’re considering ear piercing for your little one, I highly recommend Hope!
- MCMelanie Colon-Mitchell1 day ago5.0The staff went above and beyond to help us. Camila is gentle, kind and informative! Made my daughter super comfortable! Thank you all!
- AAAlina AbdullinaMar 11, 20262.0I brought my baby in to get her ears pierced and nurse Kiara seemed annoyed that I didn’t like her initial placement marks and asked to have them adjusted. Also she rushed me through the process, even though the place was empty and no one was waiting.
- MVMG VMar 8, 20265.0Nurse Hope was awesome! Just got our 3 year old’s ears pierced as she really wanted earrings. Nurse Hope did an amazing job making her comfortable and explaining the next step. She got both ears done at once - great strategy. She loves her earrings and had a smooth experience. Highly recommend!
Frequently Asked Questions About Rowan American Dream
Do you accept walk-ins?
Appointments are encouraged, but we welcome walk-ins.
Do you pierce babies?
We pierce babies as young as 2 months old. We require one DTaP vaccine for children ages 5 and under.
How much do piercings cost?
Piercings start at $35 each + the cost of piercing jewelry.
What piercing placements do you offer?
Rowan offers lobe, upper lobe, mid helix, helix, forward helix, flat, conch and tragus, however, piercing placement availability may vary by studio location. We do not pierce the daith, industrial, nose or other body parts beyond the ears.
Do you accept cash?
We are a cashless studio.
Do you accept walk-in customers or is an appointment needed?
Appointments are encouraged for a seamless experience, but walk-ins are also welcome at Rowan American Dream.
What is the minimum age for ear piercing at Rowan American Dream?
We pierce babies as young as 2 months old, with a requirement of one DTaP vaccine for children ages 5 and under.
How much does an ear piercing cost at Rowan American Dream?
Piercings start at $35 each plus the cost of the piercing jewelry.
Which ear piercing placements are offered at Rowan American Dream?
We offer lobe, upper lobe, mid helix, helix, forward helix, flat, conch, and tragus piercings. Placement availability may vary by studio location. We do not pierce daith, industrial, nose or other body parts beyond the ears.
Does Rowan American Dream accept cash payments?
No, Rowan American Dream operates as a cashless studio and accepts other forms of payment.
What types of jewelry can I purchase at Rowan American Dream?
We offer earrings, including hoops and studs, necklaces, 14K gold jewelry, and piercing aftercare products.
What should customers know about the piercing experience at Rowan American Dream?
All piercings are done by licensed nurses using hypoallergenic products, ensuring a fun, safe, and celebratory experience for all ages.
Are there nearby shopping options at American Dream mall when visiting Rowan American Dream?
Yes, customers can visit nearby stores such as ALDO for shoes and fashion accessories, BOSS mens clothing store, and Urban Planet for clothing and fashion.
What nearby food options are available near Rowan American Dream?
After your piercing, you can enjoy local dining options like Kelly's Cajun Grill, Wetzel's Pretzels, and Bravo Pizza (K) located close by.
Can visitors enjoy entertainment or attractions near Rowan American Dream?
Absolutely, attractions like Dream Riders water park, BLAST 7D amusement park, and Jimmy Neutron's Atom Smasher water park are nearby for fun before or after your visit.
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