Feeling good is always a good look! At Benefit at Ulta Wilmington, we’ve got all the goods for newbies, pros & everyone in between. Need a service? We do that too! As the #1 Brow Brand Worldwide, we've got you covered—from brow shaping and lamination to pore pampering and more.
Details
Requires appointmentNot available
Credit cardAvailable
DebitAvailable
Mobile paymentsAvailable
Cash onlyNot available
Accepts checksAvailable
RestroomAvailable
Wheelchair accessible restroomAvailable
Location
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 9:00 PM
Saturday10:00 AM - 9:00 PM
Sunday11:00 AM - 6:00 PM
Reviews
5.0
50 reviews
5 stars
50
4 stars0
3 stars0
2 stars0
1 star0
BG
bella goodell
6 days ago
5.0
alyssa does so good on my brows everytime! def recommend her for any brow needs 💕
SH
SharDea Haynes
6 days ago
5.0
What a gem!!!!! My brows last over one month, I loveeeeee my esthetician. Book I promise you will have no regrets. Alyssa thanks for making me feel and look gorgeous!!!!
AN
Amie Nickerson
Apr 4, 2026
5.0
Alyssa does an amazing job on my brows every time! She never fails me!
IT
Isabella Tartaglione
Mar 27, 2026
5.0
Alyssa did my brows and they look amazing! She was so sweet. 100 percent will go again
KR
Kathryn Reid
Mar 26, 2026
5.0
As an older woman who is very self conscious of my fading beauty, Alyssa was a bright light. She took me seriously, was highly professional, did an outstanding job on my brows and was super personable. I highly recommend her work and will be returning often in the future.
Frequently Asked Questions About Benefit Cosmetics BrowBar
WHAT’S INCLUDED IN MY BENEFIT BROW SERVICE?
Each Benefit experience is unique to YOU and your needs. Your Brow &
Beauty Expert (BBE) will kick things off with an in-depth consultation to
ensure you walk out feeling (and looking!) great. Our personalized Brow
Mapping allows you to see which hairs need to go and which need
to grow to achieve I'm-actually-obsessed brows. At the end of the service,
your BBE will wrap things up by styling your brows, so you’ll be ready to
take ’em out and show ’em off.
WHAT IS BROW MAPPING?
Our personalized Brow Mapping technique helps find where the brow
should start, arch, and end, and spots any hairs that need to be removed.
This process ensures you’re not just getting any ol’ brow shape, you’re
getting the brow shape that’s right for you. Once you've mapped out your
shape, your Brow & Beauty Expert will work with you to achieve that shape
through a service, product, or both.
HOW SHOULD I PREPARE FOR MY UPCOMING BEAUTY SERVICE?
Brow and Lash Tint services: If you have never had dye or tint on your hair,
brows, or lashes, you must have a 24-hour patch test* before receiving a
tint service. Just drop by your nearest Benefit to get one, no appointment
required. Say no to self-tanning or spray tanning for 24 hours before and
after your tinting service.
Brow Lamination services: If you have allergies to hair dye or perming
solutions, you must have a 24-hour patch test* before receiving a
lamination service. Swing by your local Benefit to get one, no appointment
required. Make sure you haven't had a brow lamination within the 6 weeks
prior to your appointment.
*48 hours in some countries
I’M RUNNING LATE. WHAT’S YOUR LATE POLICY?
We get it, things happen! We’ll do our best to accommodate. However, if
you’re more than 5 minutes late for your appointment, your spot may be
given to another customer.
WHAT AGE DO I NEED TO BE TO RECEIVE A BEAUTY SERVICE?
Refer to the age minimum when booking to see whether you’ll need a
parent or guardian present at the time of appointment to give consent for
the service.
DO I NEED TO MAKE AN APPOINTMENT?
Appointments are recommended, but we do accept walk-ins.
I DON’T LIVE NEAR A BENEFIT BOUTIQUE, BUT MY BROWS COULD USE
SOME LOVE. WHERE CAN I GET A BEAUTY SERVICE DONE?
We have 5,000+ Brow & Beauty Experts around the world who can’t WAIT to
give you brows that wow, show your lashes some love, and pamper your
pores. Visit our Store Locator to find your nearest Benefit services location.
What services does Benefit Cosmetics BrowBar at Ulta Wilmington offer?
We offer brow shaping, brow lamination, pore pampering, and various waxing services including Brow Wax, Brow Tint, and Lip Wax.
Do I need to make an appointment for a beauty service at Benefit Cosmetics BrowBar?
Appointments are recommended but walk-ins are also accepted.
What is included in a Benefit Brow service?
Each service includes a personalized consultation, Brow Mapping to determine your ideal brow shape, and styling to complete your look.
How do I prepare for my upcoming brow or lash tint service?
You need to have a 24-hour patch test if you haven't had a tint before. Avoid self-tanning or spray tanning 24 hours before and after your tinting service.
What is the late policy at Benefit Cosmetics BrowBar?
If you are more than 5 minutes late, your appointment spot may be given to another customer, but we'll do our best to accommodate you.
What are the hours of operation for Benefit Cosmetics BrowBar at Ulta Wilmington?
We are open Monday to Wednesday from 10:00 AM to 8:00 PM, Thursday to Saturday from 10:00 AM to 9:00 PM, and Sunday from 11:00 AM to 6:00 PM.
What payment methods are accepted at Benefit Cosmetics BrowBar?
We accept Afterpay, American Express, Apple Pay, Cash, Check, Discover, Mastercard, and Visa.
Where can I find Ulta Beauty in relation to Benefit Cosmetics BrowBar for other beauty needs?
Ulta Beauty is located nearby Benefit Cosmetics BrowBar on Inspiration Drive, offering a wide range of cosmetic and hair supply products.
Are there any nearby places to visit for shopping or dining after your beauty service?
Yes, you can visit Mayfaire Town Center for shopping and cinema, or enjoy dining at Red Robin Gourmet Burgers and Brews, both located close to us.
Can I combine a visit to Benefit Cosmetics BrowBar with other beauty or fashion stores nearby?
Absolutely! Nearby stores include Charlotte Tilbury for cosmetic and beauty supplies, Lululemon for sportswear, and David's Bridal for bridal wear.
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