Feeling good is always a good look! At Benefit at Ulta Morehead City, we’ve got all the goods for newbies, pros & everyone in between. Need a service? We do that too! As the #1 Brow Brand Worldwide, we've got you covered—from brow shaping and lamination to pore pampering and more.
Details
Requires appointmentNot available
Credit cardAvailable
DebitAvailable
Mobile paymentsAvailable
Cash onlyNot available
Accepts checksAvailable
RestroomAvailable
Wheelchair accessible restroomAvailable
Location
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 9:00 PM
Saturday10:00 AM - 9:00 PM
Sunday11:00 AM - 6:00 PM
Reviews
4.9
71 reviews
5 stars
69
4 stars0
3 stars0
2 stars1
1 star1
MS
Myra Smith
Dec 19, 2025
5.0
Virtue is AMAZING at waxing! She so sweet and nice! She makes you feel so welcomed and she’s very soft handed when waxing, I barely felt a thing! Go check her out!
JW
Jenn W
Nov 26, 2025
5.0
The best experience ever. She is very educational and takes the time to listen to you. Of you haven't see Virtue, you are missing out. She's a Top level brow changer
LH
Laura Hernandez
Oct 29, 2025
5.0
I had such a great experience at Ulta ! Virtue was super friendly and welcoming, and did an amazing job on my eyebrows. They came out perfectly shaped and natural-looking. I definitely recommend Virtue for anyone looking for quality and care. I’ll be coming back for sure! :)
MM
Mika
Dec 15, 2023
5.0
AJ is the best! i’d never go to anyone else but her. Every service is quick, to the point and not unnecessarily painful. She’s sweet and very good at making everyone feel comfortable and cared about. She’s also super knowledgeable about just about any product in the store and loves to help! :)
HJ
Hannah Jade
Dec 27, 2021
5.0
The services here are amazing Aj is very friendly and fun to talk to best environment to be in and not to mention how good your brows look after
Frequently Asked Questions About Benefit Cosmetics BrowBar
WHAT’S INCLUDED IN MY BENEFIT BROW SERVICE?
Each Benefit experience is unique to YOU and your needs. Your Brow &
Beauty Expert (BBE) will kick things off with an in-depth consultation to
ensure you walk out feeling (and looking!) great. Our personalized Brow
Mapping allows you to see which hairs need to go and which need
to grow to achieve I'm-actually-obsessed brows. At the end of the service,
your BBE will wrap things up by styling your brows, so you’ll be ready to
take ’em out and show ’em off.
WHAT IS BROW MAPPING?
Our personalized Brow Mapping technique helps find where the brow
should start, arch, and end, and spots any hairs that need to be removed.
This process ensures you’re not just getting any ol’ brow shape, you’re
getting the brow shape that’s right for you. Once you've mapped out your
shape, your Brow & Beauty Expert will work with you to achieve that shape
through a service, product, or both.
HOW SHOULD I PREPARE FOR MY UPCOMING BEAUTY SERVICE?
Brow and Lash Tint services: If you have never had dye or tint on your hair,
brows, or lashes, you must have a 24-hour patch test* before receiving a
tint service. Just drop by your nearest Benefit to get one, no appointment
required. Say no to self-tanning or spray tanning for 24 hours before and
after your tinting service.
Brow Lamination services: If you have allergies to hair dye or perming
solutions, you must have a 24-hour patch test* before receiving a
lamination service. Swing by your local Benefit to get one, no appointment
required. Make sure you haven't had a brow lamination within the 6 weeks
prior to your appointment.
*48 hours in some countries
I’M RUNNING LATE. WHAT’S YOUR LATE POLICY?
We get it, things happen! We’ll do our best to accommodate. However, if
you’re more than 5 minutes late for your appointment, your spot may be
given to another customer.
WHAT AGE DO I NEED TO BE TO RECEIVE A BEAUTY SERVICE?
Refer to the age minimum when booking to see whether you’ll need a
parent or guardian present at the time of appointment to give consent for
the service.
DO I NEED TO MAKE AN APPOINTMENT?
Appointments are recommended, but we do accept walk-ins.
I DON’T LIVE NEAR A BENEFIT BOUTIQUE, BUT MY BROWS COULD USE
SOME LOVE. WHERE CAN I GET A BEAUTY SERVICE DONE?
We have 5,000+ Brow & Beauty Experts around the world who can’t WAIT to
give you brows that wow, show your lashes some love, and pamper your
pores. Visit our Store Locator to find your nearest Benefit services location.
What services does Benefit Cosmetics BrowBar at Ulta Morehead City offer?
They offer brow shaping, lamination, pore pampering, and more tailored beauty services by Brow & Beauty Experts.
Do I need to make an appointment for a service or can I walk in?
Appointments are recommended but walk-ins are also accepted.
What are the store hours for Benefit Cosmetics BrowBar in Morehead City?
The BrowBar is open Monday to Wednesday from 10:00 AM to 8:00 PM, Thursday to Saturday from 10:00 AM to 9:00 PM, and Sunday from 11:00 AM to 6:00 PM.
What payment options are accepted at Benefit Cosmetics BrowBar?
They accept Afterpay, American Express, Apple Pay, Cash, Check, Discover, MasterCard, and Visa.
Is there any special preparation needed before my brow or lash tinting service?
You must have a 24-hour patch test before tint services, avoid self-tanning or spray tanning 24 hours before and after the tinting service.
What is Brow Mapping and how does it benefit me?
Brow Mapping identifies the ideal start, arch, and end of your brows for a shape tailored to you, ensuring your Brow & Beauty Expert creates the perfect look.
Where is Benefit Cosmetics BrowBar located in Morehead City?
It is located at 5160 Hwy 70 W, Suite 100A, Morehead City, NC 28557, United States.
What nearby stores can I visit before or after my appointment at Benefit Cosmetics BrowBar?
You can visit Ulta Beauty, T.J.Maxx, Ross Dress for Less, Michaels Stores, and Bed Bath & Beyond, all located close to the BrowBar.
Are there convenient amenities like ATMs nearby Benefit Cosmetics BrowBar?
Yes, a Wells Fargo ATM is nearby for your banking needs before or after your visit.
Can I combine a visit to Benefit Cosmetics BrowBar with other activities in the area?
Absolutely! You can relax at the BrowBar and then shop at TJ Maxx, enjoy a coffee at Panera Bread, or visit PetSmart for pet supplies nearby.
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