Rowan is all about ears. We offer a fun, celebratory and safe piercing experience for everyone. All our piercings are done by licensed nurses and all our products are hypoallergenic. When we say “Piercing for All”, we mean it. Everybody is invited to this ear party.
Customers consistently praised the staff for their professionalism, patience, and expertise, particularly highlighting the nurses' gentle approach during piercings.
Customer Experience
Many reviews noted a positive overall experience, with customers feeling comfortable and well-informed throughout the piercing process.
Cleanliness
The business received commendations for maintaining a clean and sanitary environment, which contributed to customer confidence.
Earring Quality Concerns
Several customers expressed dissatisfaction with the quality of earrings purchased, citing issues with defects and lack of responsive customer service regarding returns.
MS
Maria Staunton
Dec 30, 2025
5.0
I was a little nervous about getting my second lobe hole repierced after it had been closed for many years. Nurse B provided an exceptional level of service and explained everything in depth while being very gentle. The needle piercing was quick and easy! I highly recommend Rowan for any of your piercing needs.
CL
Cora Loui
Dec 29, 2025
5.0
Daughter got 2 second lobe piercings with Jojo, who was absolutely delightful, skilled, patient, kind- she completely nailed the placement and made the process easy for a 13 year old!
TE
Thomas Evans
Dec 21, 2025
5.0
Nurse B did a great job piercing my 20-month old daughter's ears. She took her time and gave my wife and I great confidence. I made a 12-noon appointment online and was seen immediately upon my arrival.
A lot of negative reviews will point out that you are strongly encouraged to purchase earrings directly from Rowan. I was already aware of the policy, so that fact did not bother me at all. My wife and I simply found the pair that best fit our desired image and then had a great experience. I highly recommend Nurse B and the services provided by the Rowan team.
JC
Julia Cunningham
Dec 21, 2025
5.0
I would absolutely recommend Rowan for getting your kid’s ears pierced. I really liked that it was a nurse doing the procedure. Jonnetta walked my daughter and I through the whole process, explaining everything, and making sure everything was done in a way that made my daughter most comfortable. She took her time making the marks just right on both sides and even. The actual process of needle piercing was so quick and just a big pinch. My daughter said the second one hurt less because she wasn’t as afraid about how it would hurt after the first one went OK. The piercings came out great and the recommendations we got for caring for the ears and avoiding infection while it heals was thorough and comprehensive. Thank you, Jonnetta!
LC
Leiyanna Cohen
Dec 15, 2025
5.0
We first want to thank the entire staff for such a warm welcome from the moment we entered the store. I apologize for not getting the name of the associate who pierced our daughter’s ears, but she was absolutely wonderful. She thoroughly went over the pricing, showed us the placement for the piercing, and never made my husband or me feel rushed.
She truly made the entire process easy and helped calm my nerves (lol). We can’t thank her—and your team—enough for making our daughter even more beautiful and for turning this moment into such an enjoyable experience for us as parents.
Thank you for being so attentive throughout the entire process. We will definitely be back again.
Happy Holidays…
Frequently Asked Questions About Rowan The Shoppes at Bethesda
Do you accept walk-ins?
Appointments are encouraged, but we welcome walk-ins.
Do you pierce babies?
We pierce babies as young as 2 months old. We require one DTaP vaccine for children ages 5 and under.
How much do piercings cost?
Piercings start at $35 each + the cost of piercing jewelry.
What piercing placements do you offer?
Rowan offers lobe, upper lobe, mid helix, helix, forward helix, flat, conch and tragus, however, piercing placement availability may vary by studio location. We do not pierce the daith, industrial, nose or other body parts beyond the ears.
Do you accept cash?
We are a cashless studio.
Do you accept walk-ins or should I make an appointment?
Appointments are encouraged, but we also welcome walk-ins at Rowan The Shoppes at Bethesda.
Do you pierce babies and are there any vaccine requirements?
Yes, we pierce babies as young as 2 months old and require one DTaP vaccine for children ages 5 and under.
How much does a piercing cost at Rowan?
Piercings start at $35 each, plus the cost of piercing jewelry.
What types of ear piercings do you offer?
We offer lobe, upper lobe, mid helix, helix, forward helix, flat, conch, and tragus piercings. Note that placement availability may vary by studio location, and we do not pierce daith, industrial, nose, or other body parts beyond the ears.
Do you accept cash payments at the studio?
No, Rowan is a cashless studio and accepts other forms of payment.
What are the operating hours of Rowan The Shoppes at Bethesda?
We are open Monday through Saturday from 10:00 AM to 7:00 PM, and Sunday from 11:00 AM to 6:00 PM.
Where is Rowan The Shoppes at Bethesda located?
We are located at 4919 Elm Street, Bethesda, MD 20814, USA.
Can I combine a visit to Rowan with nearby dining options?
Yes, nearby restaurants like Takogrill (Japanese cuisine), Bethesda Barbecue Company, Newton's Table (American), and The Halal Guys offer great dining options to enjoy before or after your piercing appointment.
Are there other shopping or wellness services close to Rowan The Shoppes at Bethesda?
Yes, nearby you can find OVME Bethesda Elm Street for medical spa and hair removal services, Pink Chicken for clothing shopping, and Prime IV Hydration and Wellness for health and medical spa needs.
What are some family-friendly or dessert options near Rowan?
For family-friendly treats, you might visit Jeni’s Splendid Ice Creams, Yogiberry frozen yogurt shop, or Yogitopi which offers frozen yogurt, ice cream, and smoothies, all located close to our studio.