Rowan Downtown Naperville

4.8
230 reviews

About

Ear Piercing ServiceJewelry Store
Rowan is all about ears. We offer a fun, celebratory and safe piercing experience for everyone. All our piercings are done by licensed nurses and all our products are hypoallergenic. When we say “Piercing for All”, we mean it. Everybody is invited to this ear party.

Location

Rowan Downtown Naperville
50 South Main Street, Naperville, IL
60540, United States

Hours

Reviews

4.8
230 reviews
5 stars
214
4 stars
4
3 stars
0
2 stars
3
1 star
9

What are people saying?

AI-generated from recent customer reviews

Staff Professionalism

Many customers praised the staff for being friendly, knowledgeable, and professional during the piercing process.

Customer Service Issues

Some reviews highlighted poor customer service experiences, particularly with management, leading to dissatisfaction.

Pricing Concerns

Several customers expressed concerns about high prices for piercings and jewelry, with some feeling misled about charges.

Positive Experiences

Numerous reviews reflected positive experiences, especially for children's piercings, with staff making the process comfortable and enjoyable.

Cleanliness and Environment

The shop was frequently described as clean and welcoming, contributing to a positive atmosphere for customers.
  • CL
    Chloe Laney
    Jan 2, 2026
    2.0
    Went with my best friend a couple days after it opened in hopes for us to get matching piercings. The Lady helping us was super sweet at first but after looking at jewelry we saw the prices for just jewelry itself was outrageous (200$ for a star). Then after being unsure because of the prices the lady helping us was slightly pushy telling us what to get and insisting we get a piercing, which was not appreciated given our hesitation with the prices. We ended up backing out of getting a piercing and the lady showed obvious irritation with us even when we decided to get jewelry there. Cute earrings which is why I give it a two star, but they were so pushy and the jewelry did end up tarnishing fast for the prices.
  • WB
    Winnie Bean
    Jan 2, 2026
    2.0
    be weary of prices here!! i paid $250 for a double lobe piercing service (chose the most inexpensive jewelry) and when reviewing my receipt, discovered that i was charged for a cleaning kit i didn't need or ask for. the price estimator feature on the website isn't entirely accurate and i am disappointed that i was charged for something without my knowledge. i wouldn't come to this location again purely because of this, which is a huge shame because i had an otherwise positive experience with the staff :(
  • EG
    Eunice Guerrero
    Jan 1, 2026
    5.0
    I absolutely loved my experience here at Rowan. I love that this place has a nurse who pierces your ears which made me feel more confident in my decision to come here. Meaghan was so sweet, gentle, and throughly went through the whole process and even stopped to ask if the placement of the piercings was ok. I love my new piercings :)
  • AS
    Addie Sledgister
    Jan 1, 2026
    1.0
    kind staff and welcoming environment. however, my piercings are not straight through the cartilage. the 3 of mine i got are crooked and i’ve had to let the piercing close due to inability to get jewelry back through the hole even after 6 months of cleaning & caretaking.
  • SS
    Silvia
    Dec 27, 2025
    5.0
    This little shop is very cute and the atmosphere is amazingly welcoming. A special thanks to all the licensed nurses who took part in my piercing process, especially Maggie! Maggie made this experience positive and less nerve-wracking. The last time I had a piercing was when I was a baby and I'd be lying if I said I wasn't a little nervous. Maggie was so easy to talk to and talked me through the process in such a calming way 😊 If you end up getting your piercing here, you're in good hands 🙌🏻

Frequently Asked Questions About Rowan Downtown Naperville

Do you accept walk-ins?

Appointments are encouraged, but we welcome walk-ins.

Do you pierce babies?

We pierce babies as young as 2 months old. We require one DTaP vaccine for children ages 5 and under.