Your brows. Our obsession. As the #1 brow brand worldwide, at BENEFIT inside of Sephora Birmingham, Bullring Shopping Centre, we’ve got ALL the goods for newbies, pros & everyone in between. Searching for a brow wax near me? We’ve got you covered! We offer walk-ins and appointments. Book a brow wax, brow tint or brow lamination now. Trust us - we’re famous for a reason.
Location
Certified by Benefit Cosmetics Brow Bar Counter • Jun 21, 2026
Certified by Benefit Cosmetics Brow Bar Counter • Jun 21, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 8:00 PM
Friday10:00 AM - 8:00 PM
Saturday9:00 AM - 8:00 PM
Sunday11:00 AM - 5:00 PM
Products & Services
1 list · 23 items
Explore offerings from Benefit Cosmetics Brow Bar Counter on Bullring Shopping Centre in Birmingham, with popular individual skus and bundles available at this location.
FEEL3006
23 items
Individual SKUS
Brow Wax
£20.00
Brow Wax
Brow Tint
£16.00
Brow Tint
Lip Wax
£12.00
Lip Wax
Chin Wax
£12.00
Chin Wax
Brow Tweeze
£15.50
Brow Tweeze
Lash Tint
£18.50
Lash Tint
Side Wax
£14.50
Side Wax
Wax and Relax Eye Mask Service
£4.50
Wax and Relax Eye Mask Service
Brow Lamination & Shape
£49.00
Brow Lamination & Shape
Good Pore Day
£35.00
Good Pore Day
Bundles
Brow Wax & Tint
£31.50
Brow Wax & Tint
Brow Lamination, Shape & Tint
£55.00
Brow Lamination, Shape & Tint
Brow Wax & Lip Wax
£28.50
Brow Wax & Lip Wax
Brow Wax & Tint with Lip & Chin Wax (Fab Four)
£51.00
Brow Wax & Tint with Lip & Chin Wax (Fab Four)
Lip & Chin Wax
£21.50
Lip & Chin Wax
Lash & Brow Tint with Wax
£46.00
Lash & Brow Tint with Wax
Lash & Brow Tint
£31.00
Lash & Brow Tint
Brow Tint Bundle
£67.00
Brow Tint Bundle
Brow Wax Bundle
£67.00
Brow Wax Bundle
Brow wax & tint with lash tint & lip wax
£56.50
Brow wax & tint with lash tint & lip wax
Brow wax & tint with lip wax
£40.00
Brow wax & tint with lip wax
Brow Wax & Lash tint
£34.50
Brow Wax & Lash tint
Lip Chin & sides wax (the works)
£34.50
Lip Chin & sides wax (the works)
Reviews
4.9
74 reviews
5 stars
70
4 stars
2
3 stars0
2 stars0
1 star
2
ES
Emily-Jane Stoker
Jun 17, 2026
5.0
Tanjira honestly gave me my dream brows, which as a red head, has never happened to me before as they usually end up too dark but she colour matched them perfectly alongside my auburn hair. She checked with me at every step of the appointment and I felt reassured throughout the whole process. I am so happy with my new brows, thank you Tanjira!
RS
R S
Jun 14, 2026
1.0
Unfortunately today's eyebrow wax was awful. Not the usual standard from Benefit. Core part of my eyebrow was taken off by the staff member who did the brow wax and although she apologised, a confrontational Benefit staff member forced me to pay for a botched job with little insight into customer satisfaction and standards. Sephora store manager and staff member both apologised. What a shame Birmingham has lost so many department stores and there is no longer a consistently high standard of service from new stores appearing in Birmingham such as Sephora.
CN
Chitra Sai Nandam
Jun 7, 2026
1.0
The person who did my brow wax peeled my brow and covered with eyebrow pencil and damn god she did like how ever she wants to do it. She covered with the pencil later I realised it was morphed and it was not at all professional for 20 pounds
ZY
Zahida Yasin
May 16, 2026
5.0
Tyra at the Sephora store Bullring Bham was amaaaazing. My eyebrows look perfect and exactly how I wanted them.
CH
Charlotte Horwell
May 16, 2026
5.0
Ty at Birmingham Sephora was spectacular, a real eyebrow artist.
Frequently Asked Questions About Benefit Cosmetics Brow Bar Counter
Where is Benefit Cosmetics Brow Bar Counter located?
Benefit Cosmetics Brow Bar Counter is located at Bullring Shopping Centre, Unit MSU11, Level 7 Sephora Birmingham, Birmingham B5 4BU, UK.
What are the operating hours for Benefit Cosmetics Brow Bar Counter?
The Brow Bar is open Monday to Friday from 10:00 to 20:00, Saturdays from 09:00 to 20:00, and Sundays from 11:00 to 17:00.
Do I need an appointment to get a brow wax at Benefit Cosmetics Brow Bar Counter?
You can either walk in or book an appointment online for brow wax and other services.
What brow services are offered at Benefit Cosmetics Brow Bar Counter?
Services include brow waxing, brow tint, brow lamination, brow tweezing, facial waxing, brow shaping, and brow mapping.
Can I purchase makeup products at Benefit Cosmetics Brow Bar Counter?
Yes, they offer a range of products including brow gel, brow pencil, mascara, eye liner, bronzer, blush, lipstick and more.
How can I book an appointment at Benefit Cosmetics Brow Bar Counter?
You can book your appointment online via their booking page at https://www.benefitcosmetics.com/en-gb/book-appointment.
What nearby stores can I visit while at Bullring Shopping Centre?
Nearby stores include COACH for fashion accessories, Clarks and Schuh for shoes, and Emporio Armani and Dune for clothing.
Are there dining options near Benefit Cosmetics Brow Bar Counter in Bullring Shopping Centre?
Yes, nearby restaurants include Bill’s Bullring Restaurant, Lee Young Chung Fish and Chip Shop, Pop Street Diner, and San Carlo Fumo Italian Restaurant.
Where can I find other cosmetic and beauty supply stores near Benefit Cosmetics Brow Bar Counter?
You can visit Yves Saint Laurent Cosmetics and M.A.C Makeup Selfridges Birmingham for more cosmetic and beauty supplies close by.
How can nearby public transport options assist me in visiting Benefit Cosmetics Brow Bar Counter?
Nearby public transport and retail services such as COACH help customers access the Bullring area easily for their visit.
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