The NOW Massage Atlanta West Midtown

4.9
524 reviews

About

Massage SpaSpaMassage Therapy
The NOW Massage Atlanta West Midtown offers a space to escape the daily pressures of life through the healing benefits of massage therapy. We are located in West Midtown West Midtown in the Star Metals district, near Westside Provisions, Interlock and some of the city’s top local dining destinations, nightlife, entertainment venues, furniture galleries and shopping. We’re easily walkable from West Midtown residential buildings and Georgia Tech, and a short drive from Midtown, Downtown, Georgia State and neighborhoods across the Westside. We offer onsite validated complimentary parking for guests. Guests choose from 3 signature massage styles and pair their service with custom enhancements. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus, gift an energy shift with Massage Gift Cards.

Details

  • RestroomAvailable
  • Valet parkingNot available

Location

The NOW Massage Atlanta West Midtown
1055 Howell Mill Road NW, Atlanta, GA
30318, United States

Hours

Reviews

4.9
524 reviews
5 stars
492
4 stars
15
3 stars
5
2 stars
5
1 star
7

What are people saying?

AI-generated from recent customer reviews

Massage Quality

Customers consistently praised the quality of massages, highlighting therapists like Kevin, Tam, and Robert for their exceptional skills and effectiveness.

Atmosphere

The ambiance of the spa was frequently described as calming and relaxing, contributing to a positive overall experience.

Customer Service

While many reviews noted friendly and helpful front desk staff, there were some complaints about miscommunication and unprofessional behavior from certain employees.

Booking Issues

Several customers reported issues with appointment cancellations and changes without prior notice, leading to frustration and disappointment.

Overall Experience

Most customers expressed a strong desire to return, citing their experiences as rejuvenating and enjoyable.
  • NB
    Nicole Barton
    Jan 5, 2026
    5.0
    Emani gave me the best massage I’ve ever had! He truly listened to my concerns and I felt completely taken care of and at ease. The sound of the ocean waves playing throughout the facility instantly put me in a deep relaxation. I am very grateful for my experience!
  • SM
    Stephanie McCaster
    Jan 1, 2026
    5.0
    Can’t thank Mrs Panther and the team enough….my experience was nothing short of amazing 🤩
  • AH
    Aarolyn Hartman
    Jan 1, 2026
    5.0
    I got a massage today and Kevin was a 100/10! My neck + lower back was aching tremendously due to me driving for a long time. After I got my massage I felt extremely better!
  • MW
    Marquis Washington
    Dec 30, 2025
    5.0
    Robert is an amazing masseuse. Literally the best massage I’ve ever had. I highly recommend checking him out.
  • CJ
    Cederick Johnson
    Dec 29, 2025
    5.0
    This was my first time trying The Now. Loved it. The ambiance is wonderful, and my massage therapist, Robert, was fantastic. I'd definitely come back!

Frequently Asked Questions About The NOW Massage Atlanta West Midtown

What types of massage services does The NOW Massage Atlanta West Midtown offer?

They offer three signature Swedish-inspired massage styles: Therapeutic Massage, Relaxation Massage, and Sports-Inspired Massage, with custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage, and Gua Sha.

What are the operating hours of The NOW Massage Atlanta West Midtown?

The spa is open Monday to Saturday from 10:00 AM to 8:00 PM, and on Sunday from 10:00 AM to 7:00 PM.