Brand Certified
Benefit Cosmetics BrowBar
4.9(115 reviews)
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Business Details
170 O'Farrell Street Macy's, San Francisco, CA
94102, United States
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
(415) 296-4479
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
https://browbars.benefitcosmetics.com/us/ca/san-francisco/170-ofarrell-street-macys
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
About
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Waxing Hair Removal SalonCosmetics StoreBeauty SalonBenefit Cosmetics
Feeling good is always a good look! Benefit at Macy's San Francisco , we’ve got all the goods for newbies, pros & everyone in between. Need a service? We do that too! As the #1 Brow Brand Worldwide, we've got you covered—from brow shaping and lamination to pore pampering and more.
Details
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
- Mobile paymentsAvailable
Location
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Benefit Cosmetics BrowBar
170 O'Farrell Street Macy's, San Francisco, CA
94102, United States
Hours
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Monday11:00 AM - 6:30 PM
Tuesday11:00 AM - 6:30 PM
Wednesday11:00 AM - 6:30 PM
Thursday11:00 AM - 6:30 PM
Friday11:00 AM - 6:30 PM
Saturday11:00 AM - 6:30 PM
Sunday11:00 AM - 6:30 PM
Reviews
4.9
115 reviews
5 stars
111
4 stars
2
3 stars0
2 stars
2
1 star0
- MDMolly DunnApr 1, 20265.0Had an amazing time at the BrowBar in Macy's downtown San Francisco! Was staying at the Hilton for a conference and stopped in over lunchtime for a quick brow wax. Excellent job and got lots of great tips! Reminded me of just how fun Benefit is. :) Thank you.
- RGRaquel GonzalezMar 31, 20265.0Karima is so nice and sweet. She explained the whole process and made sure I was satisfied along the way. I love my brows and she allowed me try on products which I will be back for. She’s also so happy and made me feel very comfortable and not rushed! I’ll be back!
- MPMariana PechenaFeb 11, 20265.0Loved it! Thank you!
- AAAdrianaJan 24, 20265.0Sarah is the best
- MKMaxine KeninJan 9, 20265.0Clean, efficient Sarah was delightful
Frequently Asked Questions About Benefit Cosmetics BrowBar
WHAT’S INCLUDED IN MY BENEFIT BROW SERVICE?
Each Benefit experience is unique to YOU and your needs. Your Brow &
Beauty Expert (BBE) will kick things off with an in-depth consultation to
ensure you walk out feeling (and looking!) great. Our personalized Brow
Mapping allows you to see which hairs need to go and which need
to grow to achieve I'm-actually-obsessed brows. At the end of the service,
your BBE will wrap things up by styling your brows, so you’ll be ready to
take ’em out and show ’em off.
WHAT IS BROW MAPPING?
Our personalized Brow Mapping technique helps find where the brow
should start, arch, and end, and spots any hairs that need to be removed.
This process ensures you’re not just getting any ol’ brow shape, you’re
getting the brow shape that’s right for you. Once you've mapped out your
shape, your Brow & Beauty Expert will work with you to achieve that shape
through a service, product, or both.
HOW SHOULD I PREPARE FOR MY UPCOMING BEAUTY SERVICE?
Brow Lamination services: If you have allergies to hair dye or perming
solutions, you must have a 24-hour patch test* before receiving a
lamination service. Swing by your local Benefit to get one, no appointment
required. Make sure you haven't had a brow lamination within the 6 weeks
prior to your appointment.
*48 hours in some countries
I’M RUNNING LATE. WHAT’S YOUR LATE POLICY?
We get it, things happen! We’ll do our best to accommodate. However, if
you’re more than 5 minutes late for your appointment, your spot may be
given to another customer.
WHAT AGE DO I NEED TO BE TO RECEIVE A BEAUTY SERVICE?
Refer to the age minimum when booking to see whether you’ll need a
parent or guardian present at the time of appointment to give consent for
the service.
DO I NEED TO MAKE AN APPOINTMENT?
Appointments are recommended, but we do accept walk-ins.
I DON’T LIVE NEAR A BENEFIT BOUTIQUE, BUT MY BROWS COULD USE SOME LOVE. WHERE CAN I GET A BEAUTY SERVICE DONE?
We have 5,000+ Brow & Beauty Experts around the world who can’t WAIT to
give you brows that wow, show your lashes some love, and pamper your
pores. Visit our Store Locator to find your nearest Benefit services location.
What types of beauty services are offered at Benefit Cosmetics BrowBar in Macy's San Francisco?
Benefit Cosmetics BrowBar offers brow shaping, brow lamination, pore pampering, lash application, threading, and various waxing services including brow, lip, chin, and full face waxing.
Do I need an appointment to get a service at this Benefit Cosmetics location?
Appointments are recommended but walk-ins are also accepted at the Benefit Cosmetics BrowBar in Macy's San Francisco.
What payment methods can I use at Benefit Cosmetics BrowBar?
You can pay using American Express, Apple Pay, Cash, Check, Discover, MasterCard, and Visa.
What are the opening hours of Benefit Cosmetics BrowBar at Macy's San Francisco?
The BrowBar is open daily from 11:00 AM to 6:30 PM.
How should I prepare for a brow lamination service at this location?
If you have allergies to hair dye or perming solutions, you must have a 24-hour patch test before getting a brow lamination. Also, ensure you haven't had a brow lamination in the last 6 weeks.
What is brow mapping and how is it used at Benefit Cosmetics BrowBar?
Brow mapping is a personalized technique that determines where your brow should start, arch, and end, identifying which hairs need removal to create a shape tailored just for you.
What should I do if I’m running late for my appointment?
If you are more than 5 minutes late, your appointment spot may be given to another customer, but the staff will do their best to accommodate you.
Are there any nearby places to visit before or after my brow service at Macy's San Francisco?
Yes, you can visit Finish Line inside Macy's for shoe shopping, Bluemercury for additional beauty products, or enjoy a smoothie at Jamba nearby. For a coffee break, there are several Starbucks locations close by.
How can the nearby Starbucks stores be helpful when visiting Benefit Cosmetics BrowBar?
You can enjoy a coffee or snack before or after your beauty appointment, making your visit more relaxing and convenient.
Can I combine a brow service with shopping at other stores close to Macy's San Francisco?
Absolutely! You can plan your visit to include beauty services at Benefit Cosmetics BrowBar and then shop for women's clothing at Marella or BCBGeneration, both nearby in Macy's.
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