Feeling good is always a good look! At Benefit at Ulta Novato, we’ve got all the goods for newbies, pros & everyone in between. Need a service? We do that too! As the #1 Brow Brand Worldwide, we've got you covered—from brow shaping and lamination to pore pampering and more.
Details
Requires appointmentNot available
Credit cardAvailable
DebitAvailable
Mobile paymentsAvailable
Cash onlyNot available
Accepts checksAvailable
RestroomAvailable
Wheelchair accessible restroomAvailable
Location
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Frequently Asked Questions About Benefit Cosmetics BrowBar
WHAT’S INCLUDED IN MY BENEFIT BROW SERVICE?
Each Benefit experience is unique to YOU and your needs. Your Brow &
Beauty Expert (BBE) will kick things off with an in-depth consultation to
ensure you walk out feeling (and looking!) great. Our personalized Brow
Mapping allows you to see which hairs need to go and which need
to grow to achieve I'm-actually-obsessed brows. At the end of the service,
your BBE will wrap things up by styling your brows, so you’ll be ready to
take ’em out and show ’em off.
WHAT IS BROW MAPPING?
Our personalized Brow Mapping technique helps find where the brow
should start, arch, and end, and spots any hairs that need to be removed.
This process ensures you’re not just getting any ol’ brow shape, you’re
getting the brow shape that’s right for you. Once you've mapped out your
shape, your Brow & Beauty Expert will work with you to achieve that shape
through a service, product, or both.
HOW SHOULD I PREPARE FOR MY UPCOMING BEAUTY SERVICE?
Brow Lamination services: If you have allergies to hair dye or perming
solutions, you must have a 24-hour patch test* before receiving a
lamination service. Swing by your local Benefit to get one, no appointment
required. Make sure you haven't had a brow lamination within the 6 weeks
prior to your appointment.
*48 hours in some countries
I’M RUNNING LATE. WHAT’S YOUR LATE POLICY?
We get it, things happen! We’ll do our best to accommodate. However, if
you’re more than 5 minutes late for your appointment, your spot may be
given to another customer.
WHAT AGE DO I NEED TO BE TO RECEIVE A BEAUTY SERVICE?
Refer to the age minimum when booking to see whether you’ll need a
parent or guardian present at the time of appointment to give consent for
the service.
DO I NEED TO MAKE AN APPOINTMENT?
Appointments are recommended, but we do accept walk-ins.
I DON’T LIVE NEAR A BENEFIT BOUTIQUE, BUT MY BROWS COULD USE
SOME LOVE. WHERE CAN I GET A BEAUTY SERVICE DONE?
We have 5,000+ Brow & Beauty Experts around the world who can’t WAIT to
give you brows that wow, show your lashes some love, and pamper your
pores. Visit our Store Locator to find your nearest Benefit services location.
What services does Benefit Cosmetics BrowBar at Ulta Novato offer?
Benefit Cosmetics BrowBar at Ulta Novato offers a range of brow and beauty services including brow shaping, brow lamination, brow waxing and tinting, lip and chin waxing, lash applications, and pore pampering.
Do I need to make an appointment for a brow or beauty service?
Appointments are recommended to ensure availability, but walk-ins are also accepted at Benefit Cosmetics BrowBar.
What should I know about the brow waxing and tinting services?
Each Benefit experience is personalized starting with a consultation to determine your ideal brow shape through brow mapping, followed by styling and finishing to leave you feeling great with your brows.
What is brow mapping and how does it enhance my brow service?
Brow mapping is a technique used to find where your brow should start, arch, and end by identifying hairs that need to be removed, ensuring the brow shape fits your unique features.
How can I prepare for a brow lamination service?
If you have allergies to hair dye or perming solutions, a 24-hour patch test is required before your lamination appointment, which can be done at the store without an appointment. Also, avoid brow lamination treatments within 6 weeks prior to your appointment.
What are the business hours of Benefit Cosmetics BrowBar at Ulta Novato?
The BrowBar is open Monday to Wednesday from 10 AM to 8 PM, Thursday to Saturday from 10 AM to 9 PM, and Sunday from 11 AM to 6 PM.
Which payment options are accepted at Benefit Cosmetics BrowBar?
They accept multiple payment options including American Express, Apple Pay, Cash, Check, Discover, MasterCard, Visa, and Afterpay.
What nearby beauty and wellness locations can I visit along with Benefit Cosmetics BrowBar?
Nearby beauty and wellness options include Ulta Beauty for cosmetics and hair supplies, LaserAway for laser hair removal and skin care, European Wax Center for waxing services, NJ Nails Spa for nail and beauty services, and Snipz hair salon and barber.
Are there any nearby dining options I can explore before or after my visit?
Yes, nearby dining options include Extreme Pizza - Novato for pizza and salads, Double Rainbow Cafe, SushiHolic Japanese Restaurant and Sushi Bar for sushi and Japanese cuisine, Sourdough & Co sandwich shop, and Crumbl - Novato for desserts and cakes.
What nearby stores and shopping options are available around Benefit Cosmetics BrowBar at Ulta Novato?
Nearby shopping options include Pier 1 Imports for furniture, Ross Dress for Less for clothing, Payless ShoeSource and Saucony for footwear, Claire's for fashion accessories and piercings, and Sports Basement for sporting goods and outdoor gear.
Brand Certified Facts from Benefit Cosmetics BrowBar
This information is certified by Benefit Cosmetics BrowBar and published from the brand's official system of record. Data is distributed through an enterprise-grade knowledge management platform. Learn more about our data sources
Certified April 12, 2026Yext Knowledge Graph
Address
Categories
Geo coordinates
Legal business name
Hours of operation
Phone number
Official website
Syndication Network
Approved business data is pushed to 100+ publishers, including: