Brand Certified
The NOW Massage West Hollywood
4.5(254 reviews)
Certified by The NOW Massage West Hollywood • Apr 12, 2026
Business Details
7611 Beverly Boulevard, Los Angeles, CA
90036, United States
Certified by The NOW Massage West Hollywood • Apr 12, 2026
(424) 724-4020
Certified by The NOW Massage West Hollywood • Apr 12, 2026
https://thenowmassage.com/west-hollywood/
Certified by The NOW Massage West Hollywood • Apr 12, 2026
About
Certified by The NOW Massage West Hollywood • Apr 12, 2026
Massage SpaSpaMassage Therapy
The NOW Massage West Hollywood, across from Erewhon and near The Grove, offers an oasis to disconnect from the outside world and reconnect within, through the healing benefits of massage therapy and infrared sauna sessions. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages, infrared sauna and custom enhancements that offer relaxation and healing.
Choose from 3 signature massage styles. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.
Location
Certified by The NOW Massage West Hollywood • Apr 12, 2026
The NOW Massage West Hollywood
7611 Beverly Boulevard, Los Angeles, CA
90036, United States
Hours
Certified by The NOW Massage West Hollywood • Apr 12, 2026
Monday10:00 AM - 10:00 PM
Tuesday10:00 AM - 10:00 PM
Wednesday10:00 AM - 10:00 PM
Thursday10:00 AM - 10:00 PM
Friday10:00 AM - 10:00 PM
Saturday10:00 AM - 10:00 PM
Sunday10:00 AM - 10:00 PM
Reviews
4.5
254 reviews
5 stars
208
4 stars
10
3 stars
7
2 stars
5
1 star
24
- DCDerrick CrenshawApr 8, 20265.0Front desk cali and meche great front desk customer service. Melody great therioist stretch off the hedges
- GBGraeme BradleyApr 6, 20265.0Luka is, without question, the best massage therapist I’ve had. This was not a standard massage. Every part of the session felt intentional and highly tailored to what my body needed. He has a rare ability to identify areas of tension and work through them with precision, all while maintaining a level of control that never feels excessive. The pressure, pacing, and overall flow were exceptional. The entire experience felt refined, thoughtful, and truly professional. He is the reason I continue going to The Now. I look forward to booking with him again.
- MBMatthew BarrackmanApr 5, 20265.0I had an incredible experience with Luka at the Now. From the moment the session started, it was clear he has a deep understanding of the body and how to tailor the massage to exactly what you need. He struck the perfect balance between relaxation and targeted work, addressing tension without it ever feeling too intense or uncomfortable. Luka is also just a genuinely calming presence—professional, intuitive, and attentive without being overbearing. I walked in feeling tight and stressed, and left feeling completely reset. If you’re booking at the Now, I would absolutely recommend requesting Luka. Easily one of the best massage experiences I’ve had.
- RMrebecca meshinskyMar 30, 20265.0I have been coming here for about 6 months now. I usually see Brett when I can and he is incredible! I actually came in for my first massage with a pinched nerve and he was able to work it out and actually ease the pain by the time the massage was over. I was so grateful since nothing else I was trying had worked. Any other time I have been here for a massage everyone has been great. I also really appreciate how kind and helpful the staff is at the front, they are always friendly and welcoming. I find the space to be peaceful and very relaxing. You can’t hear any of the busy traffic off of Beverly and they value quiet in the massage space so there is no talking going on around you. Truly a relaxing experience! Highly highly recommend!
- JJJennMar 30, 20265.0I’ve been going to The Now for many years and I love it! Kit is the best and I always trust her to keep me feeling relaxed and revitalized after each session!
Frequently Asked Questions About The NOW Massage West Hollywood
How does The NOW differ from a traditional spa?
The NOW has reimagined the approachable luxury of a neighborhood spa with high-quality massages and exclusive enhancements that offer relaxation and healing. Our goal is to offer customizable massage services without the time commitment and cost of a traditional spa.
What type of membership options are available?
The NOW’s Ritual Membership offers guests an opportunity to make massage a part of their monthly or bi-monthly self-care routine with packages that include: savings on a 50 or 80 minute massage, exclusive perks, roll-over credits and more. Please refer to our membership page on our website for more details.
How do I book a massage?
You can schedule an appointment online at www.thenowmassage.com, through The NOW Massage app, or by contacting the boutique directly by phone. We also welcome walk-ins, but due to high demand, we recommend scheduling in advance.
Do you have a sauna?
Yes, we offer Infrared Sauna at our West Hollywood and Santa Monica boutiques, which you can book before or after your massage.
What are the benefits of Infrared Sauna?
Infrared heat and chromotherapy provide many benefits. Some of the most notable include:
- Detoxifies by releasing toxins and impurities
- Relieves muscle tension, boosts circulation and restores balance
- Reduces stress and promotes restful sleep
- Strengthens the immune system
- Improves skin clarity and glow
- Red light chromotherapy enhances energy
How does The NOW Massage West Hollywood differ from a traditional spa?
The NOW offers high-quality massages and exclusive enhancements focused on relaxation and healing without the long time commitments and high costs typical of traditional spas, providing customizable services in an approachable luxury setting.
What membership options does The NOW Massage West Hollywood offer?
They offer the Ritual Membership, which includes savings on 50 or 80-minute massages, exclusive perks, roll-over credits, and more to help make massage part of your regular self-care routine.
How can I book a massage appointment at The NOW Massage West Hollywood?
You can book online via their website or app, call the boutique directly, or walk in; however, due to high demand, advance booking is recommended.
Does The NOW Massage West Hollywood offer sauna services?
Yes, they provide Infrared Sauna sessions available to book before or after your massage at their West Hollywood location.
What are the benefits of the Infrared Sauna at The NOW Massage West Hollywood?
The Infrared Sauna helps detoxify, relieve muscle tension, boost circulation, reduce stress, improve sleep, strengthen immunity, enhance skin clarity, and increase energy through red light chromotherapy.
What massage styles are offered at The NOW Massage West Hollywood?
They offer three signature Swedish-inspired massage styles: Therapeutic, Relaxation (energy-balancing), and Sports-Inspired, with custom enhancements like Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage, and Gua Sha.
What are the opening hours of The NOW Massage West Hollywood?
They are open daily from 10:00 AM to 10:00 PM.
How can nearby places like The Grove and Erewhon enhance my visit to The NOW Massage West Hollywood?
Located near The Grove shopping center and across from Erewhon, you can enjoy dining, shopping, or grocery options before or after your massage for a complete day of wellness and leisure.
Are there any interesting nearby cultural sites to visit around The NOW Massage West Hollywood?
Yes, the Los Angeles Holocaust Monument, a history museum and monument, is nearby and can provide a meaningful cultural experience alongside your visit to the spa.
Can I combine a visit to The NOW Massage West Hollywood with local dining options?
Absolutely! Nearby Mexican restaurants like La Otra Escuela Taquería and Escuela Taqueria, as well as Italian spots like Terroni and Potato Chips Deli, offer great dining choices to complement your spa day.
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