Business Details
About
Massage SpaSpaMassage Therapy
The NOW Massage West Hollywood, across from Erewhon and near The Grove, offers an oasis to disconnect from the outside world and reconnect within, through the healing benefits of massage therapy and infrared sauna sessions. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages, infrared sauna and custom enhancements that offer relaxation and healing.
Choose from 3 signature massage styles. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.
Location
The NOW Massage West Hollywood
7611 Beverly Boulevard, Los Angeles, CA
90036, United States
Hours
Reviews
4.4
227 reviews
5 stars
182
4 stars
10
3 stars
6
2 stars
5
1 star
24
What are people saying?
AI-generated from recent customer reviews
Therapist Quality
Many customers praised the skill and attentiveness of various massage therapists, highlighting specific individuals like Juanita, Johnny, and Carmella for their exceptional techniques.
Atmosphere
The spa's calming and beautiful environment received consistent positive feedback, with many noting the relaxing ambiance and soothing sounds that enhance the overall experience.
Customer Service
While most reviews commended the friendly and welcoming front desk staff, there were a few complaints regarding poor customer service experiences, particularly related to billing issues.
Value for Money
Customers generally felt that the prices were reasonable for the quality of service received, with many expressing satisfaction with the membership options and special offers.
Inconsistent Experiences
A few reviews indicated that experiences can vary significantly, with some customers reporting issues such as noise disturbances during massages or dissatisfaction with specific therapists.
- RWRuthie Wyatt3 days ago5.0Kentrell is the absolute best! He listens to what you want to work on and I always leave feeling incredible. Truly gifted! The staff Kalyon and Damentria are so nice, kind and accommodating.
- JGJamie GarciaDec 29, 20255.0By far my favorite place to go for relaxing. Every time I am in town I make sure to come visit. Kentrell is my go to guy!
- GHgeorge HajjarDec 29, 20255.0My 5th time in The Now. I worked with Juanita today and she was great at what she does.
- JSJacob SuttonDec 11, 20251.0Left a private review about an extremely amateur massage. No one ever reached out. Very poor customer service. I’ve been to The Now across a few locations and would not recommend this one to anyone. Do not waste your time and money.
- HGHoda GharebaghiDec 9, 20255.0I just had the best massage of my life with Linda! I’d been feeling super sore from doing four workout sessions a week, and her hands worked absolute magic—she opened up all my knots and released so much tension. I felt amazing throughout the entire 50 minutes. She clearly knew exactly what she was doing, and all I had to do was relax and enjoy. Highly recommend! The spa itself is also beautiful. From the moment you walk in, everything feels relaxing, and the whole staff is incredibly friendly. Sasha at the front desk helped us tonight, and she was an absolute angel.
Frequently Asked Questions About The NOW Massage West Hollywood
How does The NOW differ from a traditional spa?
The NOW has reimagined the approachable luxury of a neighborhood spa with high-quality massages and exclusive enhancements that offer relaxation and healing. Our goal is to offer customizable massage services without the time commitment and cost of a traditional spa.
What type of membership options are available?
The NOW’s Ritual Membership offers guests an opportunity to make massage a part of their monthly or bi-monthly self-care routine with packages that include: savings on a 50 or 80 minute massage, exclusive perks, roll-over credits and more. Please refer to our membership page on our website for more details.
How do I book a massage?
You can schedule an appointment online at www.thenowmassage.com, through The NOW Massage app, or by contacting the boutique directly by phone. We also welcome walk-ins, but due to high demand, we recommend scheduling in advance.
Do you have a sauna?
Yes, we offer Infrared Sauna at our West Hollywood and Santa Monica boutiques, which you can book before or after your massage.
What are the benefits of Infrared Sauna?
Infrared heat and chromotherapy provide many benefits. Some of the most notable include:
- Detoxifies by releasing toxins and impurities
- Relieves muscle tension, boosts circulation and restores balance
- Reduces stress and promotes restful sleep
- Strengthens the immune system
- Improves skin clarity and glow
- Red light chromotherapy enhances energy
How does The NOW Massage West Hollywood differ from a traditional spa?
The NOW offers high-quality massages and exclusive enhancements focused on relaxation and healing without the long time commitments and high costs typical of traditional spas, providing customizable services in an approachable luxury setting.
What membership options does The NOW Massage West Hollywood offer?
They offer the Ritual Membership, which includes savings on 50 or 80-minute massages, exclusive perks, roll-over credits, and more to help make massage part of your regular self-care routine.
How can I book a massage appointment at The NOW Massage West Hollywood?
You can book online via their website or app, call the boutique directly, or walk in; however, due to high demand, advance booking is recommended.
Does The NOW Massage West Hollywood offer sauna services?
Yes, they provide Infrared Sauna sessions available to book before or after your massage at their West Hollywood location.
What are the benefits of the Infrared Sauna at The NOW Massage West Hollywood?
The Infrared Sauna helps detoxify, relieve muscle tension, boost circulation, reduce stress, improve sleep, strengthen immunity, enhance skin clarity, and increase energy through red light chromotherapy.
What massage styles are offered at The NOW Massage West Hollywood?
They offer three signature Swedish-inspired massage styles: Therapeutic, Relaxation (energy-balancing), and Sports-Inspired, with custom enhancements like Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage, and Gua Sha.
What are the opening hours of The NOW Massage West Hollywood?
They are open daily from 10:00 AM to 10:00 PM.
How can nearby places like The Grove and Erewhon enhance my visit to The NOW Massage West Hollywood?
Located near The Grove shopping center and across from Erewhon, you can enjoy dining, shopping, or grocery options before or after your massage for a complete day of wellness and leisure.
Are there any interesting nearby cultural sites to visit around The NOW Massage West Hollywood?
Yes, the Los Angeles Holocaust Monument, a history museum and monument, is nearby and can provide a meaningful cultural experience alongside your visit to the spa.
Can I combine a visit to The NOW Massage West Hollywood with local dining options?
Absolutely! Nearby Mexican restaurants like La Otra Escuela Taquería and Escuela Taqueria, as well as Italian spots like Terroni and Potato Chips Deli, offer great dining choices to complement your spa day.