Brand Certified
Benefit Cosmetics BrowBar
5.0(33 reviews)
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Business Details
1061 Kelli Drive, Athens, AL
35611, United States
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
(938) 225-2945
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
https://browbars.benefitcosmetics.com/us/al/athens/1061-kelli-drive
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
About
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Waxing Hair Removal SalonCosmetics StoreBeauty SalonBeauty Supply StoreBenefit Cosmetics
Feeling good is always a good look! At Benefit at Ulta Athens, we’ve got all the goods for newbies, pros & everyone in between. Need a service? We do that too! As the #1 Brow Brand Worldwide, we've got you covered—from brow shaping and lamination to pore pampering and more.
Details
- Credit cardAvailable
- DebitAvailable
- Mobile paymentsAvailable
- Cash onlyNot available
Location
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Hours
Certified by Benefit Cosmetics BrowBar • Apr 12, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 9:00 PM
Saturday10:00 AM - 9:00 PM
Sunday11:00 AM - 6:00 PM
Reviews
5.0
33 reviews
5 stars
33
4 stars0
3 stars0
2 stars0
1 star0
- RCRemy CDec 17, 20245.0Tony did a wonderful job on my brows !!! Highly recommend! Great customer service and very great service overall ! Will be back
- ADAlicia DanielsDec 15, 20245.0Tony is amazing! My brows are perfect! He's so friendly too!
- ASAdele StellaDec 5, 20245.0Tony is absolutely amazing as both a professional and a person. It is well worth the extra money then I would normally spend to have Tony shape my eyebrows. I would recommend him to anymore.
- TKTamara KnowlesOct 20, 20245.0Went to the brow bar to get my eyebrows waxed and Tony was absolutely amazing. He took such great care of me and had me leaving feeling extremely confident . I will be back to see Tony
- PPPresleyOct 2, 20245.0I got my eyebrows done for the first time today. I was a little nervous at first. Tony did them, and made it fun, and less nerve wracking. Tony was very fun, and gave me makeup tips. I definitely want to come back.
Frequently Asked Questions About Benefit Cosmetics BrowBar
WHAT’S INCLUDED IN MY BENEFIT BROW SERVICE?
Each Benefit experience is unique to YOU and your needs. Your Brow &
Beauty Expert (BBE) will kick things off with an in-depth consultation to
ensure you walk out feeling (and looking!) great. Our personalized Brow
Mapping allows you to see which hairs need to go and which need
to grow to achieve I'm-actually-obsessed brows. At the end of the service,
your BBE will wrap things up by styling your brows, so you’ll be ready to
take ’em out and show ’em off.
WHAT IS BROW MAPPING?
Our personalized Brow Mapping technique helps find where the brow
should start, arch, and end, and spots any hairs that need to be removed.
This process ensures you’re not just getting any ol’ brow shape, you’re
getting the brow shape that’s right for you. Once you've mapped out your
shape, your Brow & Beauty Expert will work with you to achieve that shape
through a service, product, or both.
HOW SHOULD I PREPARE FOR MY UPCOMING BEAUTY SERVICE?
Brow and Lash Tint services: If you have never had dye or tint on your hair,
brows, or lashes, you must have a 24-hour patch test* before receiving a
tint service. Just drop by your nearest Benefit to get one, no appointment
required. Say no to self-tanning or spray tanning for 24 hours before and
after your tinting service.
Brow Lamination services: If you have allergies to hair dye or perming
solutions, you must have a 24-hour patch test* before receiving a
lamination service. Swing by your local Benefit to get one, no appointment
required. Make sure you haven't had a brow lamination within the 6 weeks
prior to your appointment.
*48 hours in some countries
I’M RUNNING LATE. WHAT’S YOUR LATE POLICY?
We get it, things happen! We’ll do our best to accommodate. However, if
you’re more than 5 minutes late for your appointment, your spot may be
given to another customer.
WHAT AGE DO I NEED TO BE TO RECEIVE A BEAUTY SERVICE?
Refer to the age minimum when booking to see whether you’ll need a
parent or guardian present at the time of appointment to give consent for
the service.
DO I NEED TO MAKE AN APPOINTMENT?
Appointments are recommended, but we do accept walk-ins.
I DON’T LIVE NEAR A BENEFIT BOUTIQUE, BUT MY BROWS COULD USE SOME LOVE. WHERE CAN I GET A BEAUTY SERVICE DONE?
We have 5,000+ Brow & Beauty Experts around the world who can’t WAIT to
give you brows that wow, show your lashes some love, and pamper your
pores. Visit our Store Locator to find your nearest Benefit services location.
What services does Benefit Cosmetics BrowBar at Ulta Athens offer?
Benefit Cosmetics BrowBar offers brow shaping, lamination, pore pampering, lash application, and various waxing services including brow, lip, chin, and sides wax.
What are the operating hours of Benefit Cosmetics BrowBar at Ulta Athens?
The BrowBar is open Monday to Wednesday from 10:00 AM to 8:00 PM, Thursday to Saturday from 10:00 AM to 9:00 PM, and Sunday from 11:00 AM to 6:00 PM.
Do I need an appointment for a beauty service at Benefit Cosmetics BrowBar?
Appointments are recommended but walk-ins are also accepted at Benefit Cosmetics BrowBar.
What is Brow Mapping and how is it used at Benefit Cosmetics BrowBar?
Brow Mapping is a personalized technique to determine the perfect start, arch, and end of your brows, identifying hairs to remove. It ensures your brows are shaped uniquely for you.
How can I prepare for my brow or lash tinting service?
You must have a 24-hour patch test before your tinting service if you've never had dye or tint on your hair, brows, or lashes. Avoid self-tanning or spray tanning 24 hours before and after the service.
What payment options are available at Benefit Cosmetics BrowBar at Ulta Athens?
Benefit Cosmetics BrowBar accepts cash, Visa, Mastercard, Discover, and also supports payment by debit cards and mobile NFC payments.
Where is Benefit Cosmetics BrowBar located in Athens, AL?
It is located at 1061 Kelli Drive, Unit D, Athens, AL 35611 inside the Ulta Athens Marketplace.
What nearby stores can I visit before or after my appointment at Benefit Cosmetics BrowBar?
Nearby stores include Ross Dress for Less, T.J. Maxx, Five Below, and Bedzzz Express, where you can shop for clothing, accessories, and home goods.
Are there dining options near Benefit Cosmetics BrowBar at Ulta Athens?
Yes, nearby dining options include Wendy's, LawLers Barbecue, Taco Bell, McDonald's, La Cocinita, Cracker Barrel Old Country Store, Burger King, and Dunkin'. You can grab a meal before or after your visit.
What nearby services and amenities are available near Benefit Cosmetics BrowBar?
Nearby amenities include gas stations like Raceway, Exxon, Shell, convenience stores, financial services such as Athena Bitcoin ATMs, lodging options like Travel Inn, Econo Lodge, Country Hearth Inn & Suites, and an animal shelter.
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