Enterprise Rent-A-Car

4.4
372 reviews
Enterprise employee helping Enterprise car rental customer roadside in the rain

About

Car Rental AgencyVan RentalEnterprise Rent-A-Car
Need a rental car in Madison, WI? Enterprise Rent-A-Car is Here For It. Whether your car is in the shop, you're running errands, or planning a weekend getaway, we're ready with a wide range of vehicles and flexible rental options. Enjoy easy, stress-free rentals and friendly service that gets you on your way fast. Reserve your rental car with Enterprise at our American Pkwy. location today.

Location

Enterprise Rent-A-Car
2 Eastpark Ct, Madison, WI
53718, United States

Hours

Reviews

4.4
372 reviews
5 stars
270
4 stars
47
3 stars
20
2 stars
9
1 star
26

What are people saying?

AI-generated from recent customer reviews

Customer Service

Many customers praised the staff for being friendly, professional, and going above and beyond to assist with their needs.

Rental Process

The rental process was generally described as smooth and efficient, although some customers found the verification policies cumbersome.

Vehicle Quality

Most customers reported receiving clean and well-maintained vehicles, although there were a few complaints about cleanliness issues.

Policy Concerns

Several reviews expressed frustration with strict rental policies, particularly regarding debit card usage and documentation requirements.
  • WS
    William Sheldon
    4 days ago
    5.0
    What a great experience. Every polite and professional people.
  • CE
    Chase Erickson
    Dec 24, 2025
    1.0
    The staff are great. The policies for anti fraud are more insane than it was for me to set up my own business. You need to give them references and contact info, multiple proofs of current address, can’t use a debit card anywhere to reserve the vehicle, and employer information, like how long you’ve worked there and your boss’s name. Editing this post in response to the owners reply. The strictness is clearly not for the customer’s protection. It’s clearly to protect your assets, and is cumbersome, invasive, stressful, not user friendly, and above and beyond what it takes to purchase a vehicle, or even to fly to another country. We will be using a different rental service next time.
  • MA
    Mike Adams
    Dec 23, 2025
    2.0
    I asked for a small SUV. I got a Jeep that was hard to get in and out of and rode like a rock.
  • JB
    Jessica Brassfield
    Dec 10, 2025
    5.0
    Rental part was a little tricky, but after I got in car everything was smooth. After return stuff was own fault, Patrick (madison east) was awesome in making sure I was able to get back items I left.
  • SA
    Shayne Ashtyn
    Dec 6, 2025
    1.0
    Worst experience ever!! They allowed everything to go through when the reservation was made....when I got there, they told me they don't accept debit cards without a whole bunch, which of course I didn't have....they then suggested I try Hertz or Avis, which has led to an already 3 hour delay.

Frequently Asked Questions About Enterprise Rent-A-Car

What types of vehicles can I rent at Enterprise Rent-A-Car in Madison, WI?

Enterprise Rent-A-Car in Madison offers a wide range of vehicles including cars, vans, luxury cars, and rental trucks to suit various needs.

Where is the Enterprise Rent-A-Car location in Madison?

Enterprise Rent-A-Car is located at 2 Eastpark Ct, Madison, WI 53718.