Tire Choice Auto Service Centers

4.6
927 reviews

About

Tire Shop
Visit Tire Choice Auto Service Centers for dealer-quality auto maintenance and repair services. We provide comprehensive automotive care, including vehicle maintenance, inspections, installations, repairs, roadside assistance, and towing services. Our expert technicians also offer check engine services. We specialize in tire changes with top-quality brands like Goodyear, Cooper, Nexen, Kumho, and Ironman.

Location

Tire Choice Auto Service Centers
340 Second Street, Williamsburg, VA
23185, United States

Hours

Reviews

4.6
927 reviews
5 stars
805
4 stars
30
3 stars
14
2 stars
16
1 star
62

What are people saying?

AI-generated from recent customer reviews

Customer Service

Many customers praised the friendly and helpful staff, highlighting their willingness to assist, especially in urgent situations.

Repair Quality

While some customers reported positive experiences with repairs, others expressed dissatisfaction with misdiagnoses and perceived dishonesty regarding necessary repairs.

Management Issues

Several reviews mentioned poor management and unprofessional behavior from staff, leading to negative experiences for customers.

Efficiency

Customers appreciated the quick service and ability to accommodate urgent requests, although some reported long wait times and scheduling issues.

Pricing Concerns

There were mixed reviews regarding pricing, with some customers feeling overcharged or misled about costs associated with repairs and services.
  • WV
    Wayne Vo
    4 days ago
    5.0
    My family left richmond heading to Norfolk Va and half way we got a flat tire. Luckily Tire Choice was opened on Sunday. When we got there I spoke to Stephen Albert and explained my situation. He told me that he didn’t have our tire at the shop but he will get it from the other store for us. After couple hours our car was ready. I want to thanks Stephen and his staffs. They were super nice friendly informative and professional throughout the whole time we were there. I definitely recommend everyone.
  • LW
    Laura Walker
    Dec 30, 2025
    1.0
    I do not recommend this place to anyone. Things have gone south since new management was brought in a year ago. My mom and I have taken our cars here and in one instance, My mom left her car there all day to get an oil change picked her car up realized nothing in her car had been moved around went inside to make sure an oil change had been done and found out that no one had done her an oil change. But they were going to let her go anyway and pay for it. Giving them a second chance I brought my car in to have a tire changed and they try to sell me an extremely overpriced tire and then gave me attitude when I told them I could not pay that. Please take your vehicle elsewhere and really read the reviews.
  • KR
    Karen Red
    Dec 23, 2025
    5.0
    After being turned away by another local repair shop who would not accept my warranty insurance, I called Tire Choice and spoke to Steve. He assured me that they did work with SilverRock (through Carvana) and told me to come right in. Diagnosis was warped front rotors and brake pads embedded with debris. Steve spoke to the claims rep who agreed to pay for all repairs. The difference in my brakes was immediately apparent and I was relieved to get the repair done before the upcoming Christmas holiday. I would definitely do business with Tire Choice again and recommend them to others.
  • GG
    Griff
    Dec 21, 2025
    5.0
    I can't say enough good things about Steve Albert at Tire Choice Williamsburg. He literally saved my vacation from a disaster. My family and I were visiting from out of town and the shifter linkage bushing broke. Steve and his technician Chandler got us right in and had it fixed in no time. And when it was done he refused to accept payment for the repair. He wished us a Merry Christmas and we were on our way. I wish Steve managed the shop back home where I live. He's absolutely the best mechanic and shop manager I have ever dealt with. If you need a repair and you are in Williamsburg, Tire Choice is where you want to go.
  • AT
    aeneid twelve
    Dec 17, 2025
    1.0
    ***Do not go to this TireChoice location*** For years, I took my car to this shop when it was under the Treadquarters banner; the team was skilled, dependable, and honest. However, since changing management, this shop has sadly become the exact opposite, and my latest experience was so terrible, I felt compelled to write this review as a warning to anyone considering to bring their car here. Naively, I made a service appointment hoping (and trusting) the team would solve an issue I was experiencing with my front driver’s side wheel (a knocking sound). Let me recount all the ways everything went south: Waste of time: I scheduled my appointment for early on a Thursday morning when the shop opened. I dropped off my car around 8 a.m., with only other 2 cars in the lot, including one for the shop manager. Given the visibly light amount of other service requests, I figured I would hear something within a few hours. With no word by 3 p.m. that afternoon, I called asking what was going on, and they had not even looked at my car yet. Then, randomly at 3:30 p.m., I was called back from the manager saying that the car seemed fine. I proceeded to pick up my car, and lo and behold, the same issue (a knocking sound) was there. Frustrated and busy with other work obligations, I had no choice but to rely on my car as-is the next couple days. But an entire business day was wasted. Poor service: Out of desperation—and with most other shops in town closed or filled to capacity—I returned on Sunday to see if they could actually make the repair. This time I decided to stay in person too, in case that made any difference. After waiting about an hour, two mechanics asked what the exact problem was, and I explained the sound coming from the front driver’s side tire. They inspected the car on a lift and took it for a test ride, before determining that the “CV axle was bad.” Yet, they needed another repair guy (Stephen, I believe?) to actually address the issue and he was not in that day. The shop manager (Michael) then took me aside saying how I could drive on the wheel as-is, but it would need to be repaired at some point. Faced with little choice, I again had to leave with the same knocking sound. Dishonesty: Despite terrible weather and the need to drive to DC for work, my car somehow made it in one piece, although the same knocking sound had gotten noticeably worse. I took my car to a trusted local shop in Northern Virginia who promptly told me the issue was related to the lower control arm, not the CV axle at all. I was somewhat perplexed because I had gotten the lower control arm fixed by the same TireChoice location in Williamsburg in Fall 2024. Typically, this major repair (costing over $1,000) would be covered by warranty, so I called TireChoice and they explained that I needed to call AutoZone (where they had purchased the parts) to understand the warranty coverage. I then called AutoZone, who said that this was in fact the responsibility of TireChoice and that I was “getting the run-around.” So, I called back TireChoice who said that there would be no warranty, although they “would try to contact a regional manager” to investigate the issue. I have received no further updates. At best, the team at this location is incompetent and uses sub-par parts. At worst, they are being intentionally deceitful and manipulative. Again, it’s a shame since I had previously taken my car here for years when it was run by a reliable and honest service team, but times have clearly changed. I will be telling all my friends and contacts to never come to this location. If you value your time, money, and sanity, I highly recommend you avoid it too. I’m sure TireChoice will offer some type of platitude and generic response here. I repeat: ***Do not go to this TireChoice location***

Frequently Asked Questions About Tire Choice Auto Service Centers

What services does Tire Choice Auto Service Centers offer?

Tire Choice Auto Service Centers provides dealer-quality auto maintenance and repair services including vehicle maintenance, inspections, installations, repairs, roadside assistance, towing, check engine services, and tire changes with brands like Goodyear and Cooper.

What brands of tires can I purchase at Tire Choice Auto Service Centers?

You can buy top-quality tire brands such as Goodyear, Cooper, Nexen, Kumho, and Ironman at Tire Choice Auto Service Centers.