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Bill Penney Toyota

4.6
(6062 reviews)

Business Details

4808 University Dr NW, Huntsville, AL
35816, United States
(256) 837-1111

About

Toyota DealerTire ShopBrake ShopCar DealerUsed Car DealerAuto Parts StoreAuto Repair ShopOil Change Service StationCar Leasing ServiceCar Finance and Loan Company
At our greater Huntsville new and used Toyota dealership your satisfaction is our primary concern. With a knowledgeable sales team, large inventory and everyday low prices, Bill Penney is the first and last place you will need to shop for a new or used car by Toyota. We are dedicated to exceeding the expectations of each individual that walks through the dealership's door. The staff at Bill Penney is proud to serve the community of Huntsville with Toyota vehicles and would like to have the opportunity to earn your business. We are always available to answer your questions!

Details

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Location

Bill Penney Toyota
4808 University Dr NW, Huntsville, AL
35816, United States

Hours

Monday8:30 AM - 7:30 PM
Tuesday8:30 AM - 7:30 PM
Wednesday8:30 AM - 7:30 PM
Thursday8:30 AM - 7:30 PM
Friday8:30 AM - 7:30 PM
Saturday9:00 AM - 7:30 PM
SundayClosed

Reviews

4.6
6,062 reviews
5 stars
5,135
4 stars
238
3 stars
106
2 stars
99
1 star
484
  • JL
    John Lott
    4 days ago
    5.0
    Fifteen years ago, I walked away from Bill Penny Toyota with a bit of an “ick” feeling and honestly never expected to be back. That changed completely thanks to Silas and Joshua. Silas was hands down one of the most personable and enjoyable salespeople I’ve worked with. Funny, genuine, easy to talk to, and just had a great spirit about him throughout the entire process. There was never any pressure — just honest conversation, professionalism, and a clear effort to help us find the right vehicle. Joshua was equally great to work with on the numbers and financing side. He helped us get to a deal structure and terms that felt fair and reasonable without the usual back-and-forth frustration that often comes with car buying. The dealership was clean, organized, and welcoming, the vehicle was exactly what we were looking for, and the overall experience was surprisingly pleasant from start to finish. What impressed me most is that within about an hour, Silas and Joshua completely turned around my perception of Bill Penny Toyota simply by being excellent at their jobs and treating people with genuine care and professionalism. That says a lot.
  • CR
    Chris Rose
    6 days ago
    5.0
    I’ve been shopping around for a while for a vehicle. Wasn’t quite sure what I wanted. I had a difficult decision of three different vehicles, but last week that decision was drawn down to one. Without hesitation and within minutes, Silas Beasinger had me behind the wheel of a 2026 Toyota Sequoia. Not only did he give me the test drive with the ins and outs, but made quality comparisons and kept my main interests the focal point without trying to sell me on extras or something else I didn’t care for. Unlike the other dealerships I went to, he wasn’t afraid to say “lay on the gas, give it a go”. Long story short. I own a beast of a Toyota now. Best car shopping experience. Bill Penny delivers on the name, cause they get you what you want, and when the Bill comes, they don't want you to waste your Pennies. 🥇🇺🇸
  • SS
    Sarah Sanderson
    May 11, 2026
    5.0
    I had a great experience at the dealership purchasing my 2026 Sequoia! The team was incredibly helpful throughout the entire process and made everything smooth and stress-free. Jaden, Elester, & Chad were amazing! Super friendly, knowledgeable, and went above and beyond to make sure I was taken care of. I truly appreciate the excellent customer service and would definitely recommend them to anyone looking for a new vehicle! Will 100% be purchasing my next vehicle here.
  • PH
    Pamela Hill
    Apr 30, 2026
    5.0
    I bought a Toyota with the help of one of Bill Penney's most professional yet personal salespeople, Jess Lee. I am not a "car" snob, but I know the process I dreaded was seamless. Jess Lee confidently helped with my decisions to purchase the best car for me! She worked with my husband to make wise choices based on my needs before I arrived, and then walked me gently through the process. There were other helpful employees, as Bill Penney Toyota is a well oiled machine (pun unattended, but true). To emphasize further why I believe you should ask for Jess while choosing a car, is because she made herself quickly available the day AFTER my purchase to help me sync my phone with my highly intelligent Toyota Corolla Cross! Jess Lee is an asset to Bill Penney Toyota and those wanting the best assistance in a new car purchase.
  • JM
    Joe Moore
    Apr 24, 2026
    5.0
    I recently had an exceptionally positive experience at Bill Penney Toyota and would rate the entire process as excellent from start to finish. I live in Tennessee, about an hour and half away from Huntsville. Most of the deal and negotiation was actually done via email. So really the only thing to do once I got to the dealership was to have a look at the vehicle and agree to the purchase. That easy! Special thanks and recognition to Jermaine Calmes, my sales associate. My situation was a little complicated by the fact that I had two vehicles that I wanted to use as trades, and also the distance from my home. Jermaine was very patient and professional throughout the car buying process. I never felt any pressure to purchase. He always followed up and responded to all my questions. If you are looking for someone who will work to close a great deal, I would highly recommend you ask for Jermaine. Finally, the dealership has a great selection of cars, trucks, and SUVs. I was looking for something very specific, and could not find it near to me, here in Tennessee. Not only did they have the vehicle, a Toyota Crown Signia two-tone black/white, they offered it at a price that really couldn't be matched, at least locally. Well worth the drive to Huntsville. Check out Bill Penny and all the great selection of vehicles. I love my new Toyota!

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