Helfman Ford

Reviews

• PN

  Patti Nguyen

  Dec 15, 2025
  5.0
  I recently purchased a new car and had a very positive experience from start to finish. Mark was knowledgeable, patient, and never made me feel pressured. He took the time to answer all my questions and helped me find a vehicle that perfectly fit my needs and budget. The purchasing process was smooth and transparent, with clear explanations of pricing, financing options, and features. Everything was handled efficiently, and I appreciated how straightforward and professional the entire experience was. I’m extremely happy with my new car—it drives beautifully and has exceeded my expectations in both comfort and performance. I would highly recommend this dealership to anyone looking for a stress-free and enjoyable car-buying experience.
• BC

  Brent Cato

  Dec 12, 2025
  4.0
  Sales (Mr. Goran N): 5 Stars Ease of doing business: 5 Stars Honest pricing: 5 Stars Detailing department: 1 Star Financing department: 3 Stars If you're in the market for a new car, and you're eyeing a Ford, I would make Helfman a must-shop stop. I worked with Goran N. He made the process easy, simple, and seriously nudging at enjoyable, basically unheard of. He also had autonomy and the ability to make a deal without oversight signaling trust inside the dealership. He kept me updated on where my car was in transit. I was able to make the deal remotely, as Goran had no issues with accommodating my limitations on being there in person. Never questioning why, just genuine good-faith efforts. Letting me feel good about driving my new car off the lot. I never had to speak to him over the phone or meet him in person (unless I wanted to see one of the cars I was purchasing). There was zero pressure to make a sale or move on. Just a few quick emails, and my OTD cost was locked in, VIN locked to a car I wanted, and there were zero surprises or fees. You'd be doing yourself a favor asking for Goran. I plan to follow him to any dealership. Helfman is very lucky for his choice to work there. The detailing department for new car deliveries I really wish hadn't touched my car. If I bought another car from Helfman I would specifically request it not be detailed by them. It wasn't dirty, but it was a bit dusty inside the car. I needed to vacuum almost all surfaces once getting the car home. Not a major deal - probably would have anyway. Not something I've experienced buying a new car. My main problem was the amount of small scratches I noticed once I pulled it into my garage and spent an hour going all over it. I caught a couple at delivery they worked on while I was in financing - but there were several more I didn’t notice. Then the cleaner they use on the windows smeared rather than cleaned and removed a hazy build-up. So the day I brought it home, I spent a few hours cleaning the inside. So spend a lot more time inspecting your new car on their lot, than I did. Especially the outside for scratches. The finance department took longer than expected, and he really pushed an extended warranty. I had to decline it 3 times. They made a clerical error on the dates, that meant the paperwork had to be resigned entirely. Thankfully, that could be done remotely. So check for small errors; the bank will throw up re-signings.
• PG

  Pedro Geronimo

  Dec 10, 2025
  1.0
  Im having a extremely nightmare with this dealer. Purchased a F-150 less than a month ago, 11/14 to be exact just to couple days later it broke down in the middle of the road with serious problems related to timing chain/transmission. After arguing with dealer, they come and picked up the truck (on thanksgiving week), for about 2 weeks the truck has been seating there and apparently they were fixing the issue, they said that nothing of the issues my mechanic diagnosed on truck was really the problem, that it was just a water pump problem. 2 day’s ago i went to pick up the truck, after picking up the truck, parked it at home, woke up at 5am the next morning ready to use the truck for work, guess what? Same issue, light on dashboard come on, engine lost performance again and now even worse, a strong smell like burning plastic or liquid is coming from AC, usually when this happens is something really bad happening to transmission. Manager Shan, has been arguing that they can’t send someone to pick up anymore, I don’t want the truck anymore, why would I keep a truck with lot of issues that I wasn’t informed when I purchased it. Im extremely frustrated and mad because i haven’t even used the truck more than 6 times since bought it, not even 300miles driven since bought. I know is hard but there’s always a solution, i need a replacement for the truck, I need they to come and pick it up because apparently they don’t believe me about what’s happening with the truck. This is a shame to be honest, I purchased the truck because I really needed it and now cant use it and maybe spend around 3-6k on it if it keeps failing completely? This is unacceptable.
• CM

  Christopher Manson

  Dec 9, 2025
  5.0
  Listen up everyone.... I have bought and sold over 20 cars in my life and I have never had a better experience than I did yesterday at Helfman Ford. Goran Novitovic ( Sales Consultant), Sal Vela (Aftermarket Manager), and Albert Estrada (Finance Manager) are world class. They are a team of honest, hardworking, professionals working together to deliver the goods! Goran was very informative and patient as I considered several trucks and options. Ultimately I decided on a F-150 Tremor. Goran spent 45 minutes with me before driving off to show me all the technology and options so I could fully enjoy my new purchase. In less than two hours of my decision I was driving home in my new truck. The process was smooth and easy. This included time with Sal Vela to customize my new purchase. Sal was born for this job. He had all the options I was looking for and the pricing was incredible. I highly recommend that you go see Sal after you buy a truck from Helfman to see what you can do for you! Next step was off to Albert in finance. This dude walked me through the process in 20 minutes, explaining every thing every step of the way. If you do not buy your next truck at Hellman Ford you are missing out.
• BF

  Brian Felix

  Dec 8, 2025
  5.0
  I recently ordered and purchased a vehicle at Helfman Ford with the assistance of Goran Novitovic. I could not of been more pleased with the entire experience. No gimmicks or hard sale tactics. Goran was extremely helpful and assisted me in ordering exactly what I wanted. He kept me informed of the status and once the vehicle was ready for me to pick up, Helfman offered a very fair trade in and the purchase of the new vehicle was completed very efficiently. I am very satisfied with my new vehicle and very satisfied with the entire experience. Thank you Goran and Helfman Ford!

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