Many customers praised the friendly and helpful staff, particularly highlighting salespeople like Courtney, Woody, and Royce for their professionalism and low-pressure sales approach.
Sales Experience
Overall, customers reported positive experiences during the car buying process, with many noting the efficiency and transparency of the transactions.
Service Issues
Several reviews indicated dissatisfaction with the service department, citing problems with vehicle repairs, misdiagnoses, and poor communication regarding service issues.
Pricing Concerns
There were multiple complaints about unexpected charges and add-ons during the financing process, leading to feelings of being taken advantage of.
Mixed Reviews
While many customers had great experiences, there were significant complaints about unethical practices and poor service, indicating a divide in customer satisfaction.
BB
BC
5 days ago
1.0
It became evident when calling them about a scheduled service appointment that they are using AI to answer their phone calls. Awkward pauses, not answering my questions correctly, robot-like responses yet disguised with a human-like voice. You could tell it was just responding to keywords I used in my phrasing and cut me off before I finished my sentences. Unsettling, creepy, off-putting and lazy. Having this as a precursor to the call with menu options that then direct you to a real person is normal these days, but there wasn't even an option to speak to a real person. The whole thing was set up to mislead you and make you think you're talking to a human being. Very upsetting, considering I've given a large amount of money to them by purchasing a vehicle here and they don't have the decency to even have a human that can answer the phone. I highly suggest you stop using AI to replace speaking to a real person about important matters relating to vehicles purchased from you.
SE
Samuel Ebert
Dec 31, 2025
5.0
I wish every purchase I make in life could be as good as it was at Bethlehem Ford. They really took care of me, worked with me on options, and cut to the chase on executing the financing agreement and sale. They are rewriting the book on how car salespeople operate. Special thanks to Courtney and Rich for their assistance and kindness.
DG
Devynn Goodspeed
Dec 29, 2025
5.0
Had to bring my car in for a power train issue, and Jamie & Dominik were so helpful in updating me via text, getting me a rental car, and helping keep costs down! Literally won’t bring my Bronco anywhere else besides Union Blvd Ford.
CH
Colton Hurley
Dec 23, 2025
5.0
Bethlehem Ford got me into my dream ride! They pulled it right off the showroom floor no issues whatsoever to let me take it for a ride. Got to go on a nice test drive to feel what the car was all about! Matt was a great salesperson and helped me get a solid deal on the vehicle as well. Highly suggest Matt and the whole Bethlehem Ford team. Even with 2 other customers purchasing vehicles ahead of me, they got me into and out as fast as possible!
SR
S R
Dec 19, 2025
5.0
Good experience. I happened to be in the area doing some shopping and saw the Ford dealership. I decided to just stop in to look at the new 2026 Ford Explorers. They were happy to let me test drive the models I was interested in. The Platinum and the ST. I drove the ST with Zach, and the Platinum with Stephen. Both sales reps were great. I never felt pressured or like I was being greased up for a sale. They were very professional, knowledgeable, and respectful. I told them I was not ready to purchase, and only here to do some browsing and collect data for when I am ready to buy. They were happy to help and never got pushy like some dealerships I’ve experienced. Big thanks to Zach and Stephen for a great test drive experience!
Bethlehem Ford is located at 2135 W. Union Blvd, Bethlehem, PA 18018, USA.
What is the main phone number for Bethlehem Ford?
You can reach Bethlehem Ford at +1 610-867-8641.
What type of dealership is Bethlehem Ford?
Bethlehem Ford is a Ford dealer specializing in Ford vehicles and related automotive services.
Does Bethlehem Ford have an online website?
Yes, their website is http://kochbethlehemford.com where you can find more information and shop online.
What is the featured message or promotion at Bethlehem Ford?
The featured promotion is to shop the Brand New Koch Bethlehem Ford.
What nearby places could be useful for car maintenance when visiting Bethlehem Ford?
Nearby you can find Quick Lane for tire repair and oil changes, Shell gas station for fueling and car wash services, and Kwik Way Full Service Car Wash for vehicle cleaning and detailing.
Are there nearby dining options near Bethlehem Ford for customers to visit?
Yes, Perkins American Food Co., Red Hot Asian Fusion Restaurant, Burger King, KFC, and Long John Silver's are nearby dining options for customers to enjoy before or after their visit.
What other automotive-related businesses are near Bethlehem Ford?
Nearby automotive-related businesses include Bethlehem-Sub Motor Sales, Anthony's Auto Approvals, and UPS Alliance Shipping Partner for vehicle shipping and courier services.
Are there convenient services for customers around Bethlehem Ford like banking or pharmacy?
Yes, nearby services include Visions Federal Credit Union for banking and financial services, Giant Food Store, GIANT Pharmacy, and Rite Aid for grocery and pharmacy needs.
What social media presence does Bethlehem Ford maintain?
Bethlehem Ford has a Facebook page at https://www.facebook.com/bethlehemford/ where customers can get updates and connect.