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Nielsen Ford

4.7
(1014 reviews)

Business Details

375 Route #23 North, Sussex, NJ
07461-3106, United States
(973) 702-8000
https://www.nielsenford.com/

About

Ford DealerCar DealerUsed Car DealerAuto Body ShopTruck DealerCar Leasing ServiceUsed Truck DealerCar Finance and Loan Company
For a wide selection of new and used Ford vehicles paired with a comfortable, stress-free sales process, turn to Nielsen Ford of Sussex. Our award-winning Ford dealership in Sussex, NJ, specializes in customer service, ensuring you have a top-notch experience whether you’re visiting to buy a new Ford truck or get routine car maintenance. We offer convenient vehicle pick-up and drop-off service, as well as on-site public EV chargers for our customers to use. And with subprime and ITIN financing available, buying a vehicle from our Wantage Twp Ford dealer is easy and accessible for anyone. Is English your second language? Ask to speak with one of our Spanish- or Italian-speaking staff members!

Details

  • DeliveryAvailable
  • Credit cardAvailable
  • DebitAvailable
  • Mobile paymentsAvailable

Location

Nielsen Ford
375 Route #23 North, Sussex, NJ
07461-3106, United States

Hours

Reviews

4.7
1,014 reviews
5 stars
891
4 stars
44
3 stars
18
2 stars
16
1 star
45

What are people saying?

AI-generated from recent customer reviews

Customer Service

The staff is consistently described as friendly, helpful, and professional, creating a welcoming atmosphere for customers.

Sales Experience

Many customers appreciated the no-pressure sales approach, with salespeople taking the time to answer questions and provide options.

Overall Satisfaction

Most reviews reflect a high level of satisfaction with the car buying experience, highlighting smooth transactions and fair pricing.

Service Department Issues

Some customers reported negative experiences with the service department, citing misdiagnoses and poor communication.
  • DG
    dan geysen
    Feb 18, 2026
    5.0
    Had a great experience buying my certified pre owned F150 with Tyler and the whole team
  • JK
    John Kendall
    Feb 12, 2026
    5.0
    I recently worked with Michael Troutman and the team at Nielsen Ford on the purchase of two new Ford Escapes for our fleet, and I could not be more impressed with the experience. Michael located the exact vehicles we needed, coordinated the transfer from a sister store, and provided timely, pressure free communication throughout the process. He understood the requirements of a corporate purchase and made everything smooth and efficient. I highly recommend Michael Troutman and Nielsen Ford to both businesses and individual customers for their exceptional professionalism and outstanding customer service.
  • JF
    John Frustace
    Feb 11, 2026
    5.0
    Fantastic experience Federico It’s a pleasure to work with.
  • FW
    Frankie Whitemore
    Feb 4, 2026
    5.0
    I had a great experience buying my car from Nielsen Ford in Sussex, NJ. From start to finish, the entire team was professional, helpful, and easy to work with. The managers and sales staff were honest, patient, and made the whole process smooth and stress-free. I never felt pressured, and they took the time to answer all my questions and make sure I was comfortable with the purchase. If you’re looking for a dealership that treats you with respect and actually cares about the customer experience, I’d definitely recommend Nielsen Ford. I wouldn’t hesitate to buy from them again.
  • MV
    Mark Valentine
    Jan 19, 2026
    5.0
    The entire staff is very friendly, they make you feel very comfortable. They go the extra mile to please you to make sure you are happy. Eddie is my salesman.

Brand Certified Facts from Nielsen Ford

Nielsen Ford partners directly with Yext to publish this data from the brand's official system of record. Learn more about our data sources
Certified February 22, 2026Yext Knowledge Graph
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