University Ford Durham

4.4
2087 reviews
University Ford Durham dealership building with ford cars parked in front of it.

About

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University Ford Durham has been proudly serving the community since February 11th, 1986. For over 34 years, we have witnessed the evolution of cars and trucks, with changes in design, technology, and performance. Despite these advancements, our unwavering commitment to customer satisfaction has remained a constant. Our knowledgeable and friendly staff are dedicated to providing an exceptional car-buying experience, ensuring that each customer finds the perfect vehicle to meet their needs. We invite you to explore our extensive selection of new and pre-owned Ford vehicles, where you'll find the latest models and reliable used options. Visit us in Durham, NC, and experience the University Ford difference today.

Details

  • Accepts checksAvailable

Location

University Ford Durham
5001 Durham-Chapel Hill Blvd, Durham, NC
27707, United States

Hours

Reviews

4.4
2,087 reviews
5 stars
1,704
4 stars
88
3 stars
26
2 stars
46
1 star
223

What are people saying?

AI-generated from recent customer reviews

Sales Experience

Many customers praised the sales team, particularly Bobby Woodell, for being knowledgeable, friendly, and efficient during the car buying process.

Service Quality

The service department received mixed reviews; while some customers highlighted excellent service and communication, others reported issues with service quality and transparency.

Customer Care

Overall, customers appreciated the courteous and helpful staff, with several mentioning specific employees who went above and beyond to assist them.

Pricing Transparency

Some reviews indicated concerns about hidden fees and pricing practices, suggesting a need for clearer communication regarding costs.
  • JA
    JoMuriel Allen
    4 days ago
    5.0
    I had an amazing experience working with Mr. Bobby and Mr. Antwon. From the very beginning, Mr. Bobby took the time to truly listen to my situation and understand why getting into a car was so important for me and my family. He never made me feel judged or uncomfortable — instead, he made me feel supported, respected, and cared for. He even took the time to meet my kids, and they loved him, which meant so much to me as a single mom. The entire experience was enjoyable and stress-free, and I honestly left feeling confident, empowered, and excited about my purchase. Mr. Antwon was just as wonderful during the financing process — patient, helpful, and reassuring every step of the way. Together, they made what could have been a stressful experience feel smooth and positive. I’m beyond happy with my car and truly grateful for the care and professionalism I received. I highly recommend working with them!
  • BM
    Brian Mountain
    6 days ago
    5.0
    As the owner of Modern Plumbing and Backflow Plumbing Service and Repair, a leading provider of plumbing repair, backflow testing, backflow prevention, and emergency plumbing services throughout the Raleigh-Durham area, I recently added a new Ford F-250 service van to our commercial fleet through Capital Ford. For any business searching for the best Ford dealership in Raleigh or Durham to purchase heavy-duty work trucks, University Ford is hands-down the top choice. Our salesperson, Matt, provided exceptional guidance from start to finish. When we visited the Capital Ford location in Raleigh, Matt took the time to understand the specific demands of our plumbing and backflow service business serving residential and commercial customers across Wake County, Durham, Cary, and the greater Triangle area. We needed a dependable Ford F-250 service van with ample payload capacity, upfitted storage options, and the durability required for daily backflow testing, plumbing repairs, and service calls in Raleigh and Durham neighborhoods. Matt’s in-depth knowledge of Ford Super Duty trucks was impressive. He walked us through the latest F-250 configurations, including powerful engine options, towing packages, and service body upfits ideal for plumbing contractors and backflow specialists like our team at Modern Plumbing and Backflow Plumbing Service and Repair. He even highlighted features that improve fuel efficiency and reduce downtime—critical for a busy plumbing company responding to emergency calls across the Raleigh-Durham region. Capital Ford truly stands out as the premier Ford commercial truck dealer in the Raleigh-Durham market thanks to their outstanding customer service and business-focused approach. Matt ensured a transparent, pressure-free buying experience with straightforward discussions on commercial financing, extended warranties, and fleet incentives tailored to local trades like plumbing and backflow services. The entire process was efficient, and University Ford team handled all the paperwork seamlessly. Since taking delivery, our new F-250 service van has been performing flawlessly on job sites from downtown Raleigh to North Durham and everywhere in between—carrying tools, backflow testing equipment, and parts without missing a beat. It’s exactly what we needed to continue delivering top-tier plumbing repair and backflow certification services to our valued customers. If you’re a Raleigh-Durham area homeowner, property manager, or business owner needing reliable plumbing services, backflow testing, or a tough Ford commercial vehicle like the F-250, I strongly recommend working with Matt at University Ford . Their extensive inventory of new and used Ford trucks, commitment to local businesses, and superior service make them the best Ford dealership in the Triangle. Five stars—thank you, Matt and University Ford for helping Modern Plumbing and Backflow Plumbing Service and Repair stay equipped and ready to serve!
  • TB
    Taylor Bryant
    Jan 1, 2026
    5.0
    Andy at University Ford made our car-buying experience truly exceptional. He was incredibly kind, easy to talk to, and made the entire process completely hassle-free from start to finish. He was attentive, answered all of our questions, and followed up regularly to be sure everything went smoothly. We were so impressed with his professionalism and customer care that we drove all the way from Charlotte to purchase our Bronco Sport from him. If you’re looking for someone who genuinely cares about his customers, we highly recommend working with Andy.
  • CA
    Catherine Alderman
    Jan 1, 2026
    1.0
    Do not purchase a Ford! We have a 2021 Ford Escape that we are still paying on and it has been one thing after the other. There is currently a recall (safety notice: 25S76) that has been pending since August. It is a possible fire hazard from a cracked fuel injector but does not include a time for repairs... just "pending". Now the transmission needs to be replaced (to the tune of 10,000.00) and the vehicle has only 81,100 miles. We were not told that there are pending recalls on that transmission but found those online after much searching. There is a class action suit against Ford at this time. Finally, I requested all of our service records, three week ago and was told, and I quote, "well, we don't really do that." At this point the dealership is not answering our calls with multiple voice messages and finally an email to the service manager. Avoid this company! At worst they appear to be deliberately covering up the pending recall, at best they are being deliberately non transparent in their dealings with us.
  • MF
    Mary Finn
    Dec 26, 2025
    1.0
    Very unpleased with the service at this shop. I had my husband's truck in for routine maintenance and was told they were unable to take the tires off during tire rotation. I was also informed that the oil has been changed but there was a leak somewhere and they could not find it because there was so much oil. They have left me with almost zero confidence in their competence, and workmanship. My experience here at University Ford Durham is very poor, and it seems that everyone in the shop is dysfunctional, they gave my son a hard time about asking about military discount. This is not a level of service I would expect from Ford or any perfessional auto shop in general. Take my advise and go elsewhere.

Frequently Asked Questions About University Ford Durham

What types of vehicles can I find at University Ford Durham?

University Ford Durham offers an extensive selection of new and pre-owned Ford vehicles including cars, trucks, and SUVs to suit various needs.

What are the dealership hours at University Ford Durham?

University Ford Durham is open Monday through Friday from 9:00 AM to 8:00 PM, Saturday from 9:00 AM to 6:00 PM, and closed on Sundays.