Acura of Auburn

4.8
1398 reviews

About

Acura DealerCar DealerUsed Car Dealer
Our family built this dealership in 1989. We were one of the early adopters of the Acura brand, and we have worked hard to do this brand justice right here in Massachusetts. By putting our customers first and ensuring that we always deliver the very best in customer service, we have continually attracted new customers while making old friends out of the customers who have visited us in the past. Now we have regulars throughout Auburn and the surrounding areas including Worcester, Framingham, Springfield, and more. Come to Paula R. Bouchard Auto Sales, Inc. dba Acura of Auburn, and let us help you get into a great car today.

Details

  • DeliveryAvailable
  • Credit cardAvailable
  • DebitAvailable
  • Mobile paymentsAvailable

Location

Acura of Auburn
476 Southbridge Street A, Auburn, MA
01501, United States

Hours

Reviews

4.8
1,398 reviews
5 stars
1,303
4 stars
44
3 stars
11
2 stars
9
1 star
31

What are people saying?

AI-generated from recent customer reviews

Customer Service

Customers consistently praised the friendly, helpful, and professional staff, highlighting their willingness to go above and beyond.

Sales Experience

Many reviews noted a smooth, pressure-free car buying process, with staff providing clear information and support throughout.

Service Quality

The service department received high marks for promptness, thoroughness, and effective communication regarding vehicle maintenance.

Overall Satisfaction

Overall, customers expressed high satisfaction with their experiences, often returning for both sales and service needs.
  • AS
    Amy Story
    4 days ago
    5.0
    Very efficient service department, everything was explained thoroughly, and there was a pleasant area to wait in while the car was being worked on.
  • RM
    Richard Mariani
    5 days ago
    5.0
    My wife and I enjoyed working with Lizet Resuli at Acura of Auburn. Lizet was very knowledgeable regarding the Acura RDX that we eventually purchased as well as the complete process on completing all of the paperwork and finalizing the deal. His complete understanding of the technology package and how everything worked as well as setting up the new car was just incredible. He really understood the technology and could explain it very well. At no time was there ever any pressure to buy placed on us by Lizet or anyone on the staff at Acura of Auburn. We are enjoying our new car very much and would recommend to anyone if you’re looking for an Acura visit Acura of Auburn and ask for Lizet.
  • TL
    Tara Lamoureux
    6 days ago
    5.0
    I had a wonderful experience! Erica was so sweet and helpful and Lizet was wonderful as well. They took care of EVERYTHING and in a very timely manner.
  • MT
    Miranda Tsoumas
    Jan 6, 2026
    5.0
    I had a fabulous experience at Acura Auburn. I called and spoke with Keith in the morning to express my interest in buying the 2025 Honda pilot black edition. He was able to secure the deal for me quickly and efficiently. When I arrived to start the in person process, I met with Lizet. They were warm and welcoming. They were also very informative. I met with Erica, who was also fantastic. She was so warm and welcoming as well as knowledgeable. All three of these people seem to be integral parts of the team. I live about an hour away and made it my goal from the beginning to leave with my vehicle. We didn’t arrive until after 3 PM And so I knew it was cutting it close. The team worked quickly and diligently to complete the deal and registration so that I was able to leave with my vehicle same day! I would be more than happy to recommend accurate of Auburn and will definitely be returning in the future!
  • CG
    Catalina Graham
    Dec 19, 2025
    5.0
    Geri-lynn at the front desk was amazing. I had my acura towed there to get looked at with a Christmas tree light of issues. They diagnosed rodent damage quickly and kept me up to date with everything they found. They gave me decent prices. They got the done work faster than they estimated. Joe in the garage was professional and kind answering all of my questions. I will absolutely be going back to this location for preventative maintenance and any other issues going foward. Thanks acura of auburn!

Frequently Asked Questions About Acura of Auburn

What is Acura of Auburn and when was it established?

Acura of Auburn is a family-owned Acura car dealership established in 1989, serving Auburn and surrounding Massachusetts areas.

What are the operating hours of Acura of Auburn?

Acura of Auburn is open Monday to Thursday from 7:00 AM to 7:00 PM, Friday 7:00 AM to 6:00 PM, Saturday 8:00 AM to 5:00 PM, and Sunday 11:00 AM to 4:00 PM.