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Acura of Auburn

4.8
(1439 reviews)

Business Details

476 Southbridge Street A, Auburn, MA
01501, United States
(508) 832-0444

About

Acura DealerCar DealerUsed Car Dealer
Our family built this dealership in 1989. We were one of the early adopters of the Acura brand, and we have worked hard to do this brand justice right here in Massachusetts. By putting our customers first and ensuring that we always deliver the very best in customer service, we have continually attracted new customers while making old friends out of the customers who have visited us in the past. Now we have regulars throughout Auburn and the surrounding areas including Worcester, Framingham, Springfield, and more. Come to Paula R. Bouchard Auto Sales, Inc. dba Acura of Auburn, and let us help you get into a great car today.

Details

  • DeliveryAvailable
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  • DebitAvailable
  • Mobile paymentsAvailable

Location

Acura of Auburn
476 Southbridge Street A, Auburn, MA
01501, United States

Hours

Reviews

4.8
1,439 reviews
5 stars
1,339
4 stars
48
3 stars
11
2 stars
9
1 star
32

What are people saying?

AI-generated from recent customer reviews

Customer Service

Customers consistently praised the dealership for its friendly, professional, and helpful staff, highlighting a no-pressure sales environment.

Efficiency

Many reviews noted the prompt and efficient service during both sales and maintenance appointments, with quick turnaround times and clear communication.

Overall Experience

The majority of customers reported a smooth and enjoyable car buying experience, often mentioning the transparency and care shown by the staff.

Service Quality

The service department received high marks for thoroughness and professionalism, with many customers expressing satisfaction with the quality of service provided.

Follow-Up

Several customers appreciated the follow-up communication after their purchases, indicating a commitment to customer satisfaction.
  • VD
    Vin DAmato
    1 day ago
    5.0
    This was my second visit to Acura of Auburn after moving back to the area in the summer of 2025. My experience has been positive, the team is professional, things went smoothly. Nothing negative to note at this point.
  • JB
    Joan Bentley
    Feb 24, 2026
    5.0
    The appointment today for a recall check and oil change was excellent. Service was prompt and efficient. Reynaldo handled the process with professionalism and kindness.
  • DD
    David Darvish
    Feb 18, 2026
    5.0
    I had a very positive experience at this Acura Dealership. I worked with a salesman named Don who was extremely helpful. A nice individual named Erica handled all of the paperwork. They had me in my new car and all of the paperwork filled out fairly quickly and they followed up with me after the sale to make sure I was satisfied with my purchase. I would recommend working with the team at this dealership.
  • AU
    A Google User
    Feb 5, 2026
    5.0
    The team at Acura of Auburn are amazing! My salesperson Don, and manager, Kieth were very easy to work with and it truly was a zero pressure experience. This is my second purchase from Acura of Auburn and I highly recommend checking them out if you’re in the market for a new car. The experience they give you really makes you feel special and valued. Can’t say enough!
  • KC
    Kelsey Caricchio
    Jan 31, 2026
    5.0
    ⸻ I cannot recommend this dealership enough! From the moment I walked in, Michelle greeted me with such warmth and kindness, she’s the kind of person who makes you feel valued and welcome right away. Lizet, the sales associate, was phenomenal...knowledgeable, patient, and made the car-buying process smooth and even fun. Keith, the manager, went above and beyond to ensure everything was perfect, and Erica, the finance manager, made the final steps effortless and stress-free. This team truly sets the gold standard for customer service. Everyone, from reception to sales to management, works together seamlessly to make you feel like a VIP. If you’re in the market for an Acura, this is the place to go,you’ll drive off in your dream car feeling completely cared for. 5 stars doesn’t even begin to cover it!

Frequently Asked Questions About Acura of Auburn

What is Acura of Auburn and when was it established?

Acura of Auburn is a family-owned Acura car dealership established in 1989, serving Auburn and surrounding Massachusetts areas.

What are the operating hours of Acura of Auburn?

Acura of Auburn is open Monday to Thursday from 7:00 AM to 7:00 PM, Friday 7:00 AM to 6:00 PM, Saturday 8:00 AM to 5:00 PM, and Sunday 11:00 AM to 4:00 PM.

Brand Certified Facts from Acura of Auburn

Acura of Auburn partners directly with Yext to publish this data from the brand's official system of record. Learn more about our data sources
Certified March 01, 2026Yext Knowledge Graph
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