Northside Ford Lincoln

4.1
294 reviews

About

Ford Dealer
When searching for trustworthy Ford sales and certified auto service nearby, local drivers turn to Northside Ford Lincoln. Our small-town, customer-first Ford dealership in Effingham, IL, makes it easy to finance a Ford or get professional car repairs. Shopping on a budget? Take a look at our expansive used car inventory and upgrade to a pre-owned Ford F-150 or Escape SUV and drive with confidence thanks to our standard used vehicle warranty.

Location

Northside Ford Lincoln
1312 North Keller Drive, Effingham, IL
62401, United States

Hours

Reviews

4.1
294 reviews
5 stars
198
4 stars
27
3 stars
13
2 stars
11
1 star
45

What are people saying?

AI-generated from recent customer reviews

Customer Service

While many customers praised the helpfulness and friendliness of staff, several reported rude or unhelpful interactions, particularly in the service department.

Sales Experience

Numerous reviews highlighted positive experiences with sales staff, particularly mentioning specific salespeople like Brandt and Josh, who were noted for their transparency and assistance.

Service Quality

There were mixed reviews regarding service quality; some customers appreciated timely repairs, while others reported unresolved issues and poor follow-up after service.

Transparency and Trust

Several customers expressed concerns about transparency, particularly regarding vehicle conditions and post-sale support, with some feeling misled about repairs and vehicle quality.

Overall Satisfaction

Overall, experiences varied widely, with some customers expressing high satisfaction and loyalty, while others reported significant dissatisfaction and vowed not to return.
  • PM
    Patrick Maag
    Nov 6, 2025
    2.0
    I have been taking my 2023 F150 here for service for a couple years now. The staff is usually very nice and friendly. I have had issues with them charging me for tire rotations they didn’t preform. I know this because I marked the tires before they serviced it. The first time I let it go because I was in a hurry. The second time I had to call them out on it and they fixed it. I have had a few issues with mysteries scratches that I notice immediately after they service it. The first was a scratch on the wheel after a service. I am very OCD about my truck and bought it brand new out of state, so I can tell you exactly where every scratch or chip is on it. After I noticed it I thought well I can’t prove anything so I just let it go. The last time was a scratch on the dashboard so I took it back and pointed it out to the tech. He was very nice and went and got a manager who glanced at it and basically told me they didn’t do it and I was confused and “balling things up in my head” and making accusations. He was very condescending and rude with a horrible attitude. I told him I was not making accusations I was asking if he’s seen anything like that before and could tell how it got there and he cut me off and gave me the old “ son I’ve been doing this for 25 years” at which point I terminated the conversation. The only person in that truck since I had it worked on there is me, so if I didn’t do it that must mean it happened at North side. It’s not the biggest deal in the world, I know my vehicle is going to get dinged up, but they sure could have handled it better. Very disappointing.
  • VD
    Valerie Doran
    Nov 3, 2025
    5.0
    Awesome to deal with!
  • TM
    Taylor Milburn
    Oct 13, 2025
    5.0
    I highly recommend Mary Burrell at the used car section of this dealership. She was a joy to work with. Zero pressure, she listened to me thoroughly and didn’t try to sugar coat me into a car I didn’t want. She had excellent communication skills and went above and beyond. This has been the best car sales experience I’ve ever had. I brought a trade in and purchased a car and I got everything I wanted and then some.
  • SG
    Sam Gillespie
    Sep 27, 2025
    5.0
    Great place. See Robert
  • MF
    Matt Fox
    Sep 24, 2025
    5.0
    Such a wonderful experience start to finish. Very transparent and made the process of buying a vehicle comforting. Will recommend and will buy again. Ask for Josh.. 5 stars for him as well!

Frequently Asked Questions About Northside Ford Lincoln

Where is Northside Ford Lincoln located?

Northside Ford Lincoln is located at 1312 North Keller Drive, Effingham, IL 62401, USA.

What are the business hours of Northside Ford Lincoln?

Northside Ford Lincoln is open Monday to Friday from 8:00 AM to 5:30 PM, Saturday from 8:00 AM to 2:00 PM, and is closed on Sundays.