Fields BMW Lakeland

Reviews

• MR

  Martin Radvany

  5 days ago
  3.0
  Was disappointed when I brought vehicle in for service. Several people in service area and only one other customer… everyone with faces buried in their computers. No one greeted me. I finally walked up and said I had appointment. I had asked for shuttle service as they do not give loaner cars unless you purchased vehicle at dealership. They asked if I was waiting even though I had requested shuttle ahead of time to get to work. Then I sat and waited for shuttle. Not the first time. If the next closest dealership were not an hour away I would be taking my vehicle elsewhere for service. Might be time to look elsewhere.
• RM

  Rayko Mendoza

  Dec 2, 2025
  1.0
  One of the worst service experiences I have ever had.First, the customer service was extremely disappointing. The gentleman who assisted us appeared irritated the entire time, speaking in an unprofessional tone and making us feel disrespected as customers. Second, we were never contacted to be informed that the vehicle was ready. We dropped it off at 10:45 a.m., and by 4:50 p.m. we had to return on our own because we were concerned. We attempted to call several times, but only reached a voicemail system. We left our information, yet no one ever called us back. Lastly, when we picked up the car, it was not cleaned, there was a broken piece of plastic, and a strong unpleasant odor on the driver’s seat. For a dealership that is supposedly high-end and reputable, this level of service is truly unacceptable. I will never bring my vehicles to this dealership again. I do not recommend it.
• AT

  Alexis Tyler

  Nov 26, 2025
  5.0
  I recently had an issue with a vehicle I purchased from Fields BMW Lakeland, and I want to give credit where it’s due. The car came with a tire that had a plug in it, and I later learned that this specific type of tire isn’t allowed to be repaired or plugged at all, it should only be replaced. Naturally, that was frustrating, and at first it felt like it was going to turn into one of those dealership headaches that leaves you swearing you’ll never come back. The situation escalated to the general manager, Brian, and initially the offer on the table was to split the cost of a new tire. We pushed back, respectfully, because the tire had clearly been sold to us in an unsafe condition. It honestly only took a few minutes of conversation before Brian stepped in, understood exactly where we were coming from, and told us he’d take care of the tire completely. That decision changed the whole experience. They ordered the replacement, installed it with no issues, and made sure everything was squared away. It took some back-and-forth, but at the end of the day they did the right thing, and they did it without making us jump through hoops. Because of how they handled this, I went from feeling like I’d never return to actually wanting to keep doing business with them. It’s easy to trust a dealership when everything goes smoothly, the real test is how they respond when something doesn’t. Fields BMW Lakeland proved they’re willing to make things right, and I genuinely appreciate that.
• JH

  Julie Heil

  Nov 26, 2025
  1.0
  My experience was quite different than what I receive in Madison Wisconsin. My appointment was at 7:30. My service person did not arrive until 5-7 minutes later. No good Morning, so I said good morning. No paperwork was ready. No one contacted me in advance that you needed my License and insurance so I had to wait for that to be processed. Then I had to wait for the loaner car to be washed and a video. 45 minutes later I got the car. In Madison BMW I'm in and out in 15 minutes. Paperwork is ready at 7:30 am. Madison also requested a picture of my license and insurance a few days before my appointment. Loaner keys were at the front desk and loaner car parked nearby. You tell me which you would prefer.
• AL

  Alim Lamont

  Nov 24, 2025
  1.0
  My current and ongoing experience with the dealership is completely unacceptable. I purchased a bmw i3 REX from a separate dealership who uses this dealership to service their bmws. September 22nd I had to turn my car into them because my vehicle became in operable after driving it off the lot. My dealership that I purchased the vehicle from decided to cover the cost of the diagnostics and repairs since the issue occurred before I purchased the car and therefore wouldn’t be covered under my warranty. After the diagnostic came back the following week after turning it in, I was told what they believed the issue was, the repair costing around 5-6k. After everything was approved I assumed it would take some time so I didn’t bother or reach out for approximately 3 weeks. Reaching out the first time after those 3weeks is the prelude to the biggest complaint that I have with Fields BMW Lakeland. It took 3-4 calls and left messages before I was finally contacted and given a status update for my vehicle. About 2 weeks later my car was released back to my original dealership and ready for me to drive home. Upon doing so what discovered was the issue had not in fact been fixed as the car stopped operating with the same error as when initially turned in the month prior. My dealership had me tow it back to bmw Lakeland and let me know they would cover the cost of the tow. Following this I was contacted once from bmw Lakeland to let me know what their plan of action was on repairing the car figuring it just needed new connectors and it would only be a couple of days at most a week for the repair to be completed. It has now been over a month since that conversation and I have tried to reach out several times a week since then to get in contact with them about a status update or something about the condition of my vehicle. They’ve left numerous call back messages, escalations have been submitted, notes have been given to the service manager Brian to get back in touch with me all to no avail. It has been 9 going on 10 weeks since they’ve had my car and 3 weeks going on a month since the last time I’ve heard from the service department about an update despite having reached out atleast 15 times. This is completely unacceptable I don’t understand why is it so hard to get an update on the status of your vehicle especially after they failed to rectify the issue in the first place.

Frequently Asked Questions About Fields BMW Lakeland