Enterprise Rent-A-Car

4.2
446 reviews
Enterprise employee helping Enterprise car rental customer roadside in the rain

About

Car Rental AgencyVan Rental
Need a rental car in Lakeland, FL? Enterprise Rent-A-Car is Here For It. Whether your car is in the shop, you're running errands, or planning a weekend getaway, we're ready with a wide range of vehicles and flexible rental options. Enjoy easy, stress-free rentals and friendly service that gets you on your way fast. Reserve your rental car with Enterprise at our Highway 98 & Pineridge location today.

Location

Enterprise Rent-A-Car
4997 US Highway 98 N, Lakeland, FL
33809, United States

Hours

Reviews

4.2
446 reviews
5 stars
317
4 stars
31
3 stars
27
2 stars
16
1 star
55

What are people saying?

AI-generated from recent customer reviews

Customer Service

Many customers praised the staff for their friendly, helpful, and professional service, particularly highlighting individuals like Ryan, Kevin, and Jordan.

Vehicle Quality

While some customers reported issues with cleanliness and vehicle condition, many others appreciated the quality and cleanliness of the cars they rented.

Reservation Issues

Several customers experienced problems with reservations, including not having the reserved vehicle available and poor communication regarding their bookings.

Response Time

Customers noted that service could be slow at times, particularly during busy periods, leading to frustration with wait times.

Overall Experience

Despite some negative experiences, many customers expressed satisfaction with their overall rental experience and indicated they would return.
  • HT
    Hunter Tufts
    Nov 13, 2025
    1.0
    The experience at this location was not only unprofessional but uncivilized. This was the 3rd location that I attempted to obtain a vehicle from because all of them sent me a confirmation email and promised me a vehicle and then through their own incompetence refused to comply with their agreement. I booked online because this was an exigent circumstance rental and not one planned 3 months in advance. I booked online and then called the reservation line to reserve a vehicle. The reservation gentleman was currently looking at their inventory and stated they had plenty of vehicles. I had already had to uber town to obtain a vehicle because the initial contract I received was not only disposed of but the "manager" attempted to scam me. When I walked into this location the two gentleman laughed into my face and then talked down to. They refused to do anything except say that the reservations team did not know what they were doing.
  • SP
    Samantha Pine
    Nov 3, 2025
    5.0
    Jordan is a wonderful asset to your team. His customer service skills are top notch. Will be back to use the services again. Thank you again Jordan.
  • RP
    Renee P
    Oct 28, 2025
    1.0
    Long story short I was involved in a car accident which resulted in a broken hand/wrist, I came in under reservation made by the insurance company just for the manager Shafayat to tell me. “No! It wasn’t reserved for this location and why didn’t I call ahead”. I was dropped off by accident at this location by a Lyft driver who spoke only Spanish. And after explaining to Shafayat he didn’t seem to care, he kept asking me the same questions, prolonging the process. Why? I don’t know. After seeing his counter partner finish processing two customers, I’m still being asked the same questions. Getting no where and having plenty of things to take care of. I asked Shafayat what’s going on? Like, what’s taken so long, he then proceeded to say he’s refusing service. When asked why he gave no clear explanation, so I said I’ll go to the other guy and that’s when Shafayat said he works for me and won’t be taking you either and the other guy just sat there with his head down. Like, where is the human decency? By this time it’s going on 5:00pm when all the enterprises are closing. Which made finding an alternative place a challenge. So Rude and disrespectful I will be letting everyone I know to avoid this location at all costs.
  • DK
    David Key
    Oct 28, 2025
    5.0
    We were well pleased with the price and quality of the vehicle. The staff were friendly, knowledgeable and helpful
  • ZL
    Zachary Luman
    Oct 28, 2025
    5.0
    The entire staff led by Shaf go above and beyond! We’ve recently needed 3 different rentals in our family due to auto claims, and they made the process extremely easy. Plenty of options, clean cars, and excellent customer service. Highly recommend to anyone in the Lakeland area!

Frequently Asked Questions About Enterprise Rent-A-Car

What types of vehicles can I rent at Enterprise Rent-A-Car in Lakeland, FL?

Enterprise Rent-A-Car in Lakeland offers a wide range of vehicles including cars, vans, luxury cars, and auto rentals to fit your needs.

Where is Enterprise Rent-A-Car located in Lakeland?

Enterprise Rent-A-Car is located at 4997 US Highway 98 N, Unit 1, Lakeland, FL 33809.