Scheels

4.4
1406 reviews

About

Sporting Goods StoreGolf Equipment ShopShoe StoreClothing StoreSportswear StoreSunglasses StoreExercise Equipment StoreFishing Store
SCHEELS is an employee-owned company dedicated to providing the best retail experience in the eyes of our customers. Discover your passions across 85+ categories including hunting, fishing, camping, golfing, biking, men’s and women’s fashion, team sports, and more. We carry world-class brands like Nike, Under Armour, YETI, Traeger and more, while backing each product with our SCHEELS guarantee.

Location

Scheels
1461 Coral Ridge Avenue, Coralville, IA
52241, United States

Hours

Reviews

4.4
1,406 reviews
5 stars
979
4 stars
256
3 stars
65
2 stars
32
1 star
74

What are people saying?

AI-generated from recent customer reviews

Customer Service

Many customers praised the helpfulness and friendliness of the staff, noting their willingness to assist and provide knowledgeable recommendations.

Product Variety

The store offers a wide selection of sporting goods and outdoor equipment, with many customers expressing satisfaction with the variety available.

Pricing Concerns

Several reviews mentioned that prices are on the higher side, with some customers feeling that the store is overpriced.

Mixed Experiences

While many customers had positive experiences, there were notable complaints regarding customer service issues, particularly in handling pricing discrepancies and certain interactions.

Store Environment

Customers appreciated the cleanliness and organization of the store, describing it as a pleasant shopping environment.
  • LK
    Liz Kelly
    Nov 7, 2025
    5.0
    I visited Scheel’s in Coralville tonight to pick up some warm Hawkeye gear for tomorrow’s game against Oregon. At first, I was so disappointed when the heated Hawkeye jacket didn’t fit and they didn’t have my size in stock. But my disappointment quickly turned to excitement when an associate named Emma sprang into action to help me find the perfect alternatives! I ended up with a heated fleece scarf that I know I’ll love even more than the jacket. I also snagged some cozy Hawkeye socks and a rechargeable Hawkeye hand warmer for my husband. Emma truly went above and beyond with her cheery disposition, impressive knowledge of available items, and insights into what had already sold out (no luck on an adult poncho, lol). What really won me over was her sensitivity and professionalism when I hesitated to share the coat size I needed. Thanks to Scheel’s associate Emma and her exceptional attitude, I’m guaranteed to be a returning customer—likely many times over. Thank you, Emma and Scheel’s!
  • CB
    Cynthia Berryman
    Nov 1, 2025
    5.0
    Love this store for the variety and quality of items.
  • DC
    Dean Charles
    Oct 20, 2025
    4.0
    I've shopped this store several times. The variety of sporting goods is amazing. The folks are very helpful. On the down side, things are expensive, but perhaps you get what you pay for?
  • AB
    Arden Buckman
    Oct 14, 2025
    5.0
    Great experience!! Walked in, I was made to feel welcomed and guided to where I need to go. Found what I was looking for with a walk through by an employee! She helped me every step of the way! Wish I got her name, she was over knowledgeable and kind!!
  • JT
    Jeffrey Titus
    Oct 12, 2025
    5.0
    More than just sports Luv this place. Way better than other stores like it. Tones of 0eople to help !

Frequently Asked Questions About Scheels

How many SCHEELS stores are there?

SCHEELS has 34 locations across 16 states and is scheduled to open one more store in 2026 in Cedar Park, Texas.

What brands does SCHEELS carry?

With a team of experts focused on helping you follow your passion, you’ll discover high-quality sports apparel brands for men, women, and youth such as Nike, adidas, Under Armour, The North Face, and many more. Also, you’ll find several shops that feature SCHEELS Outfitters exclusive products, including camping equipment, hunting clothing, and much more.