Marty Halfon is along time Beverly Hills real estate agent with Rodeo Realty. Marty also specializes in the real estate needs of buyers and seller in the areas of Beverly Hills, West Hollywood, Holmby Hills, Brentwood, Santa Monica, Pacific Palisades, Hollywood, and surrounding areas. With 25 years of hands-on experience in purchasing, selling, and refurbishing homes and apartment buildings in Beverly Hills for his own account, Marty brings a wealth of expertise to every transaction. His unwavering commitment to excellence shines through in his work, where he consistently strives to achieve outstanding results for himself and his clients. Call Marty Halfon now of Halfon Properties or visit our web site.
My family and I havee been involved in real estate since the late '80s. Over all those years, one thing's been constant: working with Marty Halfon is just different. Marty isn't just an agent; he himself has also been involved as an owner in multiple assets such as He's single family homes which he would buy, refurbish and sell as well as multifamily properties throughout the years that I’ve known Marty therefore he gets it from both sides. Add in a lifetime in Beverly Hills, and his knowledge is invaluable.
I've worked with Marty on just about everything you can think of: development projects, commercial deals, investment properties, and residential. Every time, he brings sharp instincts, deep knowledge, and a straight shooter's approach that makes the process smoother for everyone. One thing I love is the way his mind works. He's always one step ahead.
What I respect most is his focus as it's about getting the deal
done in a way that works for everyone.
But above all, it's his integrity. He puts clients first, period. I can honestly say you won't find anyone more committed or trustworthy in Beverly Hills real estate.
LA
Leonard Atlas
Sep 30, 2025
5.0
I know and have worked on numerous business projects with Marty Halfon over the last 32 years. There is nobody who knows Beverly Hills real estate (and most of West LA) better than Marty and nobody as well connected to valuable resources to help get any job or business project done, in almost any sector. I highly recommend and endorse Marty Halfon.
RW
Rita Wu
Jul 18, 2024
5.0
We met Marty at an open house and he was very friendly and we could tell that he was a professional and knew the neighborhood very well.
We were looking for a special condo and he found us exactly what we wanted.
We believe that Marty’s connections with fellow realtors really made a difference in us getting the home.
We couldn’t be happier with his service
MK
michelle kim
Jan 26, 2024
5.0
I had the pleasure of working with Marty Halfon recently and was very impressed of how he took great care of his clients and his attention to detail. The transaction was very smooth because of his understanding and close communication with his clients, which he displayed constant care by addressing any issues in advance so there are no surprises for his clients. Everything was performed timely and accurately, and I highly recommend Marty for all your real estate representation needs. Michelle Kim, Senior Escrow Officer of Beverly Hills Escrow.
VT
Valerie Taylor
Aug 15, 2023
5.0
Marty was a pleasure to work with. He was very knowledgeable and helpful throughout the entire transaction!
Marty Halfon is a longtime Beverly Hills real estate agent with Rodeo Realty, specializing in luxury properties in Beverly Hills and surrounding areas, with 25 years of experience in buying, selling, and refurbishing homes.
What areas does Marty Halfon serve?
Marty Halfon serves Beverly Hills, West Hollywood, Holmby Hills, Brentwood, Santa Monica, Pacific Palisades, Hollywood, Malibu, Culver City, Venice, Bel Air, Marina Del Rey, Westwood, Century City, and Pacific Palisades in Los Angeles, CA.
What services does Marty Halfon provide?
Services include property valuation, buying and selling residential and commercial properties, luxury and first-time home buyer services, property management, real estate investing, relocation assistance, and more.
What are Marty Halfon's business hours?
Marty Halfon is available Monday through Sunday, from 9:00 AM to 9:00 PM.
How can I contact Marty Halfon?
You can contact Marty via phone at +1 310-344-4465 or email at martyhalfon90210@gmail.com.
Where is Marty Halfon's office located?
His office is located at 202 N Canon Dr, Beverly Hills, CA 90210, USA.
Can I follow Marty Halfon on social media?
Yes, you can follow Marty Halfon on LinkedIn, TikTok (@90210homes), Facebook, Instagram (@martyhalfon90210), and Twitter (@bhluxuryrealty).
Are there other real estate agents or agencies near Marty Halfon's office?
Yes, nearby real estate agents and agencies include MSM Luxury Estates, Bel Air Diamond, Jared Hundley | Rodeo Realty, Alyssa Geiger | The Agency, and Heckenberg Realty Group, among others.
How can nearby real estate firms benefit someone visiting Marty Halfon?
Nearby real estate firms provide additional options and expertise for buyers or sellers exploring luxury properties, allowing clients to compare services and listings conveniently within Beverly Hills.
What attractions or neighborhoods near Marty Halfon might interest a client after their visit?
Clients might explore prominent neighborhoods like Beverly Hills, West Hollywood, Santa Monica, Malibu, and Hollywood, which offer luxury homes, shopping, dining, and cultural experiences just minutes from the office.