Western Financial Group Inc. - Canada's Insurance Broker

4.9
200 reviews
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Business Details

907 Baker St, Cranbrook, BC
V1C 1A4, Canada
(250) 426-2205
https://westernfinancialgroup.ca/
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About

Insurance BrokerBusiness Insurance ServiceAuto Insurance AgencyHome Insurance Agency
At Western Financial Group Inc. - Canada's Insurance Broker, we’ve been helping Canadians protect what matters most for over 100 years. As Canada's Insurance Broker, we offer personalized coverage for Home Insurance, Car Insurance, Business Insurance, Farm Insurance, Life Insurance, and more. We compare rates from top insurers across Canada to find the best insurance coverage that fits your needs and budget. With over 1 million customers served nationwide, we’re a trusted insurance broker in the Cranbrook area, serving our Cranbrook community with straightforward advice, competitive pricing, and reliable service every step of the way.

Details

  • Requires appointmentNot available
  • Online appointmentsAvailable
  • Onsite servicesAvailable

Location

Western Financial Group Inc. - Canada's Insurance Broker
907 Baker St, Cranbrook, BC
V1C 1A4, Canada

Hours

Reviews

4.9
200 reviews
5 stars
188
4 stars
9
3 stars
1
2 stars
1
1 star
1
  • CR
    Cindy Roach
    Jan 2, 2026
    5.0
    Jenna was an absolute delight to deal with as our insurance advisor! She explained everything to us in great detail and answered all our questions as we were completely new to getting business insurance. I highly recommend her!
  • AB
    Alisha Baird
    Jan 1, 2026
    5.0
    Jenna White was fantastic. She was very helpful, informative and pleasant to interact with. With her help, she made what was looking to be impossible into possible real quick. I am truely grateful. Her extremely well trained service dog, Bonny was a treat to meet as well. Thank you.
  • VE
    Vince van Essen
    Dec 31, 2025
    4.0
    it would be nice if your phone wasnt disconnected in all you phone numbers. i needed to cxontact you but your phones are down.
  • BB
    Bob Bugeaud
    Nov 26, 2025
    5.0
    Jess Okert went above and beyond to get my insurance needs just right.. Have been happy with them for years. Thank you
  • CV
    Chaos Mountain Ventures
    Nov 26, 2025
    5.0
    Dana was absolutely wonderful to deal with. She answered all of my questions and concerns! I also loved how she smiled the whole time we spent together
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Frequently Asked Questions About Western Financial Group Inc. - Canada's Insurance Broker

Does my ICBC insurance cover someone else driving my car?

Yes, your ICBC insurance will cover someone else driving your car, but ICBC requires that you list all potential drivers, whether secondary or occasional, on your policy. Once listed, these individuals are covered under your policy. There is also some coverage available for unlisted drivers, but it may be subject to a penalty. Be sure to classify a friend or family member as a secondary driver if you know that they will be driving your car during the policy term. Read more at - https://westernfinancialgroup.ca/5-things-to-know-ICBC-Coverage-Occasional-Drivers

Would a second driver affect my premium?

In British Columbia, 75% of the rate is based on the primary driver’s driving record, with the other 25% based on the secondary driver with the lowest discount. Other secondary drivers can be listed on the policy but do not impact your rate. Read more at - https://westernfinancialgroup.ca/5-things-to-know-ICBC-Coverage-Occasional-Drivers