Western Financial Group Inc. - Canada's Insurance Broker

4.9
194 reviews
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Business Details

907 Baker St, Cranbrook, BC
V1C 1A4, Canada
(250) 426-2205
https://westernfinancialgroup.ca/
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About

Insurance BrokerBusiness Insurance ServiceAuto Insurance AgencyHome Insurance Agency
At Western Financial Group Inc. - Canada's Insurance Broker, we’ve been helping Canadians protect what matters most for over 100 years. As Canada's Insurance Broker, we offer personalized coverage for Home Insurance, Car Insurance, Business Insurance, Farm Insurance, Life Insurance, and more. We compare rates from top insurers across Canada to find the best insurance coverage that fits your needs and budget. With over 1 million customers served nationwide, we’re a trusted insurance broker in the Cranbrook area, serving our Cranbrook community with straightforward advice, competitive pricing, and reliable service every step of the way.

Details

  • Requires appointmentNot available
  • Online appointmentsAvailable
  • Onsite servicesAvailable

Location

Western Financial Group Inc. - Canada's Insurance Broker
907 Baker St, Cranbrook, BC
V1C 1A4, Canada

Hours

Reviews

4.9
194 reviews
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  • AH
    Ashley Harris
    Nov 10, 2025
    5.0
    Jenna White has provided exemplary service to Creston Valley Minor Hockey Association. She has helped us navigate challenging situations, providing clarity when requested, and has gone above and beyond. Her customer service (and retention!) are fantastic!
  • DD
    Danielle Denis
    Nov 10, 2025
    5.0
    I was recommended to use Western Financial Group by my boyfriend’s family and I am so happy that I went with their recommendation. I first reached out by email and Megan Pretty quickly hopped on a phone call with me. Within less than 15 minutes I had my truck insurance renewed and auto-payment set up. I can honestly say that this was the fastest and easiest time I’ve ever spent dealing with truck insurance. Megan was lovely to speak with and took the time to answer my questions thoughtfully. You have made it so easy for me especially since I’m not located in town. Thank you so much for your help!
  • RA
    Ricki Andrews
    Oct 31, 2025
    5.0
    I dealt with Jess to renew my policy. She was helpful and prompt at answering my questions. I appreciate the service she offered and will continue using WFG for all of my rental properties I insure.
  • AR
    Ariel Reimer
    Oct 31, 2025
    5.0
    Brielle is so friendly and knowledgeable! She made my whole experience so easy. I really appreciated all she did for me!
  • JO
    Jess Okert
    Oct 31, 2025
    5.0
    Dana was super helpful and efficient when I purchased a glass policy for my home. Would definitely recommend her and Western!
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Frequently Asked Questions About Western Financial Group Inc. - Canada's Insurance Broker

Does my ICBC insurance cover someone else driving my car?

Yes, your ICBC insurance will cover someone else driving your car, but ICBC requires that you list all potential drivers, whether secondary or occasional, on your policy. Once listed, these individuals are covered under your policy. There is also some coverage available for unlisted drivers, but it may be subject to a penalty. Be sure to classify a friend or family member as a secondary driver if you know that they will be driving your car during the policy term. Read more at - https://westernfinancialgroup.ca/5-things-to-know-ICBC-Coverage-Occasional-Drivers

Would a second driver affect my premium?

In British Columbia, 75% of the rate is based on the primary driver’s driving record, with the other 25% based on the secondary driver with the lowest discount. Other secondary drivers can be listed on the policy but do not impact your rate. Read more at - https://westernfinancialgroup.ca/5-things-to-know-ICBC-Coverage-Occasional-Drivers