Western Financial Group Inc. - Canada's Insurance Broker

4.3
33 reviews

About

Insurance BrokerBusiness Insurance ServiceAuto Insurance AgencyHome Insurance Agency
At Western Financial Group Inc. - Canada's Insurance Broker, we’ve been helping Canadians protect what matters most for over 100 years. As Canada's Insurance Broker, we offer personalized coverage for Home Insurance, Car Insurance, Business Insurance, Farm Insurance, Life Insurance, and more. We compare rates from top insurers across Canada to find the best insurance coverage that fits your needs and budget. With over 1 million customers served nationwide, we’re a trusted insurance broker in the Cold Lake area, serving our Cold Lake community with straightforward advice, competitive pricing, and reliable service every step of the way.

Details

  • Requires appointmentNot available
  • Online appointmentsAvailable
  • Onsite servicesAvailable

Location

Western Financial Group Inc. - Canada's Insurance Broker
6603 51 Street, Cold Lake, AB
T9M 1C8, Canada

Hours

Reviews

4.3
33 reviews
5 stars
26
4 stars
1
3 stars
1
2 stars
0
1 star
5
  • EE
    elyka
    Sep 26, 2025
    5.0
    I had such a pleasant and easy experience getting auto insurance. Melanie is such a great helpful advisor and made the process smooth, quick and easy. She is incredibly kind and very pleasant! I recommend getting a quote through them, you won’t be disappointed. 10/10 !
  • JC
    Janine Chambers
    Mar 2, 2021
    5.0
    We have been working with Western for our commercial policies for years and we were recently assigned to Hella-Ann as our policy manager. She is AMAZING! in all the years I have been dealing with the policy this has been the best experience I have had so far. Very informative and goes above and beyond to make sure the coverage was what we needed, thanks for all you do Hella-Ann!
  • JW
    Jason Weir
    Jan 18, 2020
    5.0
    Great customer service
  • RF
    ryan fraser
    Oct 30, 2019
    5.0
    I am quite impressed with branch, I was with (i am again) with intact insurance but i was 74cents short on my 2nd late payment so it was cancelled. I went to every insurance company and broker in cold lake. Everytime at every place i was told no, on getting a payment plan it was the first question i asked when i went in. Ashley was the first and only person who took the time too stop me before i left and sat down and wrote me a quote. After that she would contact when my quote was ready, was kind enough to refer some places i might find some financial aid as i didnt have the money to pay at the time. When all the paper work was signed and ready to go i was still waiting on the money i needed, as well as having a tough schedule to work around. One day i was out of town another day i would suddenly have off without notice but ashley was flexible and quick to respond to my emails so when i was able to come in on short notice. It wasn't a problem. I would recommend this branch to my friends and family as not just ashley everyone who i talked too was friendly and a great team.
  • ZZ
    Zach Anderson (Zach)
    May 20, 2018
    5.0
    The hard working staff at Western financial Cold Lake are phenomenal. They will shop around to different insurance companies for you and will do everything they can to get you what you want and at a good price. Would recommend this place to anybody.

Frequently Asked Questions About Western Financial Group Inc. - Canada's Insurance Broker

What do I need to know about mandatory coverage?

In Alberta, basic automobile insurance, which includes accident benefits and third-party liability, is required by law. It’s mandatory to have a minimum of $200,000 in insurance and accident benefits coverage. Any coverage beyond this considered to be optional auto insurance coverage. Decide if you want more than the minimum coverage and factor it into your budget. Additional insurance coverage, such as collision and comprehensive, is not required by law. All cars and trucks must have valid insurance and a vehicle registration certificate. As a first-time car owner, this is your responsibility.

Can I get any discounts as a first-time car owner?

Bundling your home and car insurance with the same insurance provider in Alberta can save you money and make things simpler with one bill per month.There can be discounts for vehicle safety features such as automatic braking and lane departure warning.