Target Optical

4.4
222 reviews

About

OptometrySunglasses Store
We make eye care easy at Atlanta Target Optical, located at 100 Perimeter Center Place NE. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.

Details

  • Wheelchair accessible entranceAvailable

Location

Target Optical
100 Perimeter Center Place NE, Atlanta, GA
30346, United States

Hours

Reviews

4.4
222 reviews
5 stars
186
4 stars
3
3 stars
2
2 stars
5
1 star
26

What are people saying?

AI-generated from recent customer reviews

Customer Service

Overall, customers praised the staff for being friendly, helpful, and knowledgeable, with specific mentions of employees like Chad, Jasmine, and Bisceglia for their exceptional service.

Positive Experiences

Many reviews highlighted positive experiences during visits, with customers expressing satisfaction with the care received during eye exams and assistance in selecting glasses.

Order Issues

Several customers reported issues with order fulfillment, including missing glasses and poor communication regarding order status, leading to frustration.

Staff Attitude

While most staff were commended for their professionalism, a few reviews mentioned negative experiences with specific employees, indicating inconsistency in service quality.

Store Management

There were concerns about management practices, particularly regarding staff accountability and the handling of customer complaints.
  • TW
    Tracey M. Wofford
    Nov 13, 2025
    5.0
    Desiree was so helpful and kind to me. She checked my insurance benefits, entered my prescription, and was a great coach for selecting frames. She advised me on options and warranty, and even made checkout fast and easy. Great service, easy to work with, and great value on two pairs of glasses. Very grateful!
  • AF
    Alexandria Furlough
    Nov 3, 2025
    5.0
    I got an exam last month and recently received my glasses and contacts. Dr. Trivedi and Jasmine were the best. I had been wearing glasses with the wrong prescription and multiple people checked them to make sure they weren’t wrong about them having the wrong prescription. I know that regardless of things being wrong Dr Trivedi was going to take her time to make sure i was comfortable in my new prescription. Jasmine helped me pick out my glasses she even made suggestions and showed me her personal favorites. With that we decided an a frame together. She truly was the best help. I typically have anxiety at any type of doctor’s appointment, but the staff at this location made me feel warm and welcomed. I will be going back. Oh and my glasses came back in fast!!!
  • AN
    Andre Nikonov
    Nov 1, 2025
    5.0
    Amazing experience. Chad was very knowledgeable and helpful. Highly recommend.
  • SW
    sharon westerman
    Oct 24, 2025
    5.0
    An extremely positive experience. Jasmin was helpful, friendly, knowledgeable & patient. I was appreciative of her honest opinion. I would definitely recommend Target Optical at Perimeter.
  • MJ
    Meck Johnson
    Oct 11, 2025
    1.0
    I placed an order with Target Optical on September 30th for a pair of Ray-Ban Meta glasses totaling over $600, choosing in-store pickup at the Perimeter location. According to UPS tracking, the order was delivered to the store on October 10th at 10:56 a.m. and signed for by someone with the last name Patel. When I arrived on October 11th to pick up my glasses, no one in the store could locate them. A staff member named Chad was the only person who truly tried to help—he searched the Optical Department, the receiving area, and even brought in Tasha, a Team Leader from Customer Service. Despite their efforts, my order was nowhere to be found. Another staff member, possibly an assistant manager, confirmed they had checked all deliveries and said no one named Patel even works there. So, if UPS shows the glasses were signed for and no one on staff claims responsibility, the only reasonable conclusion is that my $600 glasses were stolen after delivery. I asked for a refund, and was directed back to the Optical Department. That’s when things went from bad to unbelievable. Jasmine, the employee there, refused to contact Target Optical’s online or corporate support to help resolve the issue—she simply told me I’d have to wait until Monday. When I calmly asked her to make an effort to reach someone who could assist, she refused. Then, instead of offering any customer service, she called Security and had me removed from the store. I was escorted out for doing nothing more than asking for help with a missing $600 order that was confirmed delivered. The security guard even admitted, “You’re being asked to leave just because they asked you to leave.” Meanwhile, Chad confirmed I had done absolutely nothing wrong. The lack of accountability here is astounding. My order didn’t just “go missing”—it was clearly delivered, signed for, and disappeared under Target’s watch. Chad and Tasha deserve credit for trying to do the right thing, but the rest of the experience was a disgrace. Target Optical and Target’s Perimeter management need to investigate how an expensive order could be delivered, signed for, and never reach the customer—and why a paying customer was treated so poorly when asking for help.

Frequently Asked Questions About Target Optical

Where is Target Optical located in Atlanta?

Target Optical is located at 100 Perimeter Center Place NE, Atlanta, GA 30346, in the Atlanta Perimeter area.

What are the store hours for Target Optical?

Target Optical is open Monday through Friday from 9:00 AM to 7:00 PM, Saturday from 9:00 AM to 6:00 PM, and closed on Sundays. Hours may vary during holidays.