The Alberta Motor Association (AMA) is more than just a registry office located at 220 Crowfoot Crescent NW, Calgary, AB. From Alberta road tests and small business registry services to member benefits like 24/7 roadside assistance, a Cash Back gift card program, and exclusive Automatic Vehicle Registration Auto Renew where we'll renew your vehicle registration automatically for you, we’ve spent over 90 years serving the province’s motorists and supporting our members in the community – for every chapter of their lives. Over 980,000 Albertans trust AMA for automotive and personal registry assistance and expertise.
While some staff members provided excellent service, many customers reported rude or dismissive attitudes from others, leading to frustration.
Long Wait Times
Numerous reviews highlighted excessively long wait times, often exceeding two hours, for both in-person and phone services.
Staffing Issues
A common theme was the chronic understaffing at the location, resulting in slow service and long lines.
Mixed Experiences
Customers had varied experiences with different staff members, with some praising individuals for their helpfulness while others criticized the overall service quality.
Roadside Assistance
Roadside assistance received positive feedback for being timely and professional, contrasting with the negative experiences reported in other areas.
JD
Jeff Dungen
4 days ago
1.0
Disappointing Experience With AMA MyPace – Not Worth It.
I was genuinely interested in AMA’s MyPace program because I drive less than 9,000 km a year and thought it would finally help me save money on insurance. Instead, I was quoted $2,700, which is basically the same as a regular insurance policy. There were no real savings at all. And this was for doing 6500 kms/ year!
The program also requires a tracking device in your vehicle, which adds restrictions without offering any financial advantage.
On top of that, the customer service was extremely frustrating.
You can’t get through on the phone.
The online system won’t provide a quote.
I had to go into a physical AMA location and waited over an hour just to speak with someone who had a very dismissive, “take it or leave it” attitude.
Between the lack of savings and the poor service experience, the whole process was disappointing. The program is advertised as a money-saving option for low-mileage drivers, but that was definitely not my experience. You’re honestly better off sticking with a regular policy from your current provider.
BP
Brian Park
6 days ago
2.0
When 95% of the customers are in one line (driving & registry services), you'd think staff in other departments would help out. This is the case at other AMA locations but not here. All the other staff were pretending to be busy with not a customer around while the customers actually here are stuck in a 30+ minute line.
AMA Crowfoot staff needs to pull up their socks.
FK
Fatima Khan
Nov 13, 2025
5.0
AMA has come to my rescue not once but twice now. The call operators are very clear and empathetic, and have prioritized my requests as highway service gets priority. The drivers are very quick and professional and do a great job calming you down. Thank you to AMA for always being so great and helpful! Truly I don’t know what I would do in these situations without these guys.
JR
jerry rourke
Nov 10, 2025
1.0
Would like to give half star if I could , I waited over 45 minutes for insurance help, another man before me waited in the cue but was not listed, I let him go first. You folks need to get a better system for service. There was no text message or email or any indication if you were in a cue or if you were next at all. No indication how long until it was your turn or even an estimation. I was on a call with another insurance company, waited 5 min on phone and got a quote while I was waiting in the lobby . I never did get to talk to anybody, I walked out. Then I get a phone call back, but when I missed the and tried to call back I was on hold for over an hour and a half!!! Until the place closed. And they hung up. Horrible !!!
PD
Pam D
Nov 8, 2025
1.0
We have been AMA members for years! Today was a disappointing visit to
AMA at Crowfoot, our 22 year old son needed vehicle insurance, we had made a call to AMA Nov 7/25 & were given a quote reference #, In an attempt to complete the process we arrived at the AMA Crowfoot the following day at approximately 3:35pm, we were told there were too many people in front of us and that there wouldn’t be enough time to assist us ….My husband said are you sure you can’t help us? It’s not 5 and your office hours state open until 5pm, he was told there were only three agents working and we were turned away….. I myself have worked in customer service for 25 plus years, if a customer shows up prior to closing hours, rest assured they should be assisted! Not having enough staff or being told there were too many people ahead of us does not lie on the fault of the customer! This is not good business practice and terribly poor customer service!!
Frequently Asked Questions About AMA - Alberta Motor Association
Do you have a Commisioner Of Oaths?
Our services include Commissioner for Oaths, which involves administering oaths, affirmations, and solemn declarations for documents intended for use in Alberta. For more information, please visit ama.ab.ca/registries/personal/commissioner-for-oaths.
Can AMA help me with changing my Alberta Health Care Card?
You can visit any of our centres to update your health care card. To learn about what type of documentation you need in order to do this, visit ama.ab.ca/registries/personal/update-alberta-health-care.
Will you have another AMA shredding event soon?
This year's shredding events have concluded, but Shredding dates for 2024 will be listed on our website as of March 6. For more information, visit ama.ab.ca/events/shredding.
Can I renew my passport here, or can I only get a picture for it?
We offer passport photo services at all of our centres across Alberta. To learn more about this, visit ama.ab.ca/personal/passport-photo. On that page on our website, you'll also find resources on how to apply for your Canadian Passport. You can get those application forms from your nearby postal outlet or passport office. You can also download it online here: www.canada.ca/en/immigration-refugees-citizenship/services/canadian-passports/new-adult-passport.html.
My driver's licence is due soon. Do I have to book and appointment to renew?
You do not have to book an appointment to renew your driver's licence. Just stop by one of our centres and someone from our registries team will assist you with the renewal.
Do you offer an international driver's licence here?
We sure do. The test costs $17.60, plus the cost of getting your Driver's License after you pass. Visit our website and search for 'Drivers Licence Testing' to find all the information, including what to bring with you. Good luck!
Is there a way to get a in-transit sticker for a vehicle to move?
You can get an in-transit permit by visiting our registry services in centre or online. More info can be found on our website: https://ama.ab.ca/registries/auto/vehicle-registration/intransit-permit
What is the cost of your memberships?
It all depends on your needs. To learn more about the types of memberships that we offer, including the cost for each one, visit ama.ab.ca/membership/join/compare
Can I use the registry services if I am not a member?
At AMA, our registry services are member exclusive. However, you can visit our registry with someone who has an active AMA membership to use our services. Being a member does offer plenty of value. You can save and get rewarded for purchases at retailers and brands you love. You can also enjoy deals to earn AMA reward dollars, which can pay for your annual membership. To learn more, visit ama.ab.ca/membership.
What services does AMA provide related to Commissioner of Oaths?
AMA offers Commissioner for Oaths services, including administering oaths, affirmations, and solemn declarations for documents intended for use in Alberta. More details are available at ama.ab.ca/registries/personal/commissioner-for-oaths.
Can I update my Alberta Health Care Card at AMA?
Yes, you can visit any AMA centre to update your Alberta Health Care Card. For required documentation and details, visit ama.ab.ca/registries/personal/update-alberta-health-care.
Does AMA offer passport renewal or photo services?
AMA provides passport photo services at all centres. For passport renewal application forms and instructions, visit www.canada.ca/en/immigration-refugees-citizenship/services/canadian-passports/new-adult-passport.html or get forms at postal outlets or passport offices.
Do I need to book an appointment to renew my driver's licence at AMA?
No appointment is necessary. You can simply visit an AMA centre, and the registries team will assist you with your driver's licence renewal.
Can I get an international driver's licence at AMA?
Yes, AMA offers international driver's licence tests costing $17.60 plus the licence fee after passing. Find detailed information and requirements by searching 'Drivers Licence Testing' on the AMA website.
What are the AMA Calgary Crowfoot centre's opening hours?
The centre is open Monday to Friday from 9:00 AM to 6:00 PM, Saturdays from 9:00 AM to 5:00 PM, and is closed on Sundays and certain holidays such as November 11, December 25, and 26.
Can I get an in-transit sticker for my vehicle at AMA?
Yes, in-transit permits are available either by visiting the AMA registry services in centre or online. More information is at ama.ab.ca/registries/auto/vehicle-registration/intransit-permit.
Are AMA registry services available to non-members?
Registry services at AMA are exclusive to members, but you can visit with someone who has an active AMA membership to use these services. Membership also offers savings, rewards, and benefits. Learn more at ama.ab.ca/membership.
What nearby automotive repair services can I find around AMA Calgary Crowfoot?
Near AMA Calgary Crowfoot, you can find several automotive services including Cars Inc. o/a Crowfoot Brake and Muffler, Auto Value Northwest, Crowfoot Brake and Muffler, Minit-Tune and Brake Auto Centres, CARSTAR Calgary Crowfoot, and Accurate Transmission and Auto Repair, useful if you need vehicle maintenance before or after visiting AMA.
What dining options are nearby AMA Calgary Crowfoot if I want to grab a meal?
Nearby dining options include Pizza 73, Wendy's, COBS Bread Bakery Crowfoot, and Noodlebox, offering a variety of fast food, bakery goods, and Asian fusion cuisine, convenient for a meal before or after your AMA visit.
Are there any nearby places for relaxation or personal care near AMA Calgary Crowfoot?
Yes, you can visit Envy Nails and Spa for beauty and salon services or the Crowfoot Ymca for community activities and gym facilities, providing relaxation options near the AMA centre.